<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><generator>Alitu</generator><title><![CDATA[The Growth Zone]]></title><description><![CDATA[The Growth Zone Podcast covers in 2024 topics from Innovation, Business, Startups, ESG, ISO27001, Cyber Security and interviews with industry leaders. 

Our Mission is to help people to grow their business by applying sustainable business strategies in marketing and leadership. Thereby local communities enjoy more environmentally responsible and socially responsive contributions from the business world. 

| In Marketing we cover the core areas of sales funnels, branding, positioning, lead generation and online advertising. 
| When talking about startups we will look into innovation, funding, investment, technology as well as artificial intelligence. 
| An entrepreneur can not be successful if the mindset is dislocated. Confidence is so important for a good starting out into networking and gaining clients. 
| When you gain access to the knowledge and guidance of an experienced entrepreneur you can grow using coaching and mentoring. Hence, leadership, strategy and finding a solution to a conflict is so vital.
| Subscribe to our newsletter at meetchrisbartsch.com/newsletter]]></description><itunes:summary><![CDATA[The Growth Zone Podcast covers in 2024 topics from Innovation, Business, Startups, ESG, ISO27001, Cyber Security and interviews with industry leaders. 

Our Mission is to help people to grow their business by applying sustainable business strategies in marketing and leadership. Thereby local communities enjoy more environmentally responsible and socially responsive contributions from the business world. 

| In Marketing we cover the core areas of sales funnels, branding, positioning, lead generation and online advertising. 
| When talking about startups we will look into innovation, funding, investment, technology as well as artificial intelligence. 
| An entrepreneur can not be successful if the mindset is dislocated. Confidence is so important for a good starting out into networking and gaining clients. 
| When you gain access to the knowledge and guidance of an experienced entrepreneur you can grow using coaching and mentoring. Hence, leadership, strategy and finding a solution to a conflict is so vital.
| Subscribe to our newsletter at meetchrisbartsch.com/newsletter]]></itunes:summary><language>en-gb</language><podcast:medium>podcast</podcast:medium><podcast:podping usesPodping="true"></podcast:podping><podcast:guid>d085eb6c-925f-5967-b08d-ad0f102986c7</podcast:guid><link>https://meetchrisbartsch.com</link><atom:link href="https://podcasts.apple.com/de/podcast/the-growth-zone/id1490026034" rel="external"></atom:link><atom:link href="https://open.spotify.com/show/3g8MMBLhMFuvbQBq68vPkV" rel="external"></atom:link><atom:link href="https://twitter.com/capbartsch" rel="external"></atom:link><atom:link href="https://www.linkedin.com/company/the-growth-zone-show/" rel="external"></atom:link><atom:link href="https://alitu.com/made-with-alitu/" rel="external"></atom:link><atom:link href="https://feeds.alitu.com/63073296" rel="self" type="application/rss+xml"></atom:link><itunes:type>episodic</itunes:type><itunes:owner><itunes:email>podcast@meetchrisbartsch.com</itunes:email><itunes:name>Christian Bartsch</itunes:name></itunes:owner><itunes:author>Christian Bartsch</itunes:author><podcast:person>Christian Bartsch</podcast:person><itunes:explicit>false</itunes:explicit><itunes:image href="https://feeds.alitu.com/63073296/c36b9cd5-8563-420c-92f2-c2419eb24b80.jpg?t=1697969391000"></itunes:image><itunes:category text="Business"><itunes:category text="Management"></itunes:category></itunes:category><itunes:category text="Business"><itunes:category text="Entrepreneurship"></itunes:category></itunes:category><itunes:category text="Business"><itunes:category text="Marketing"></itunes:category></itunes:category><item><guid isPermaLink="false">65e3221b-c936-4f3c-aea4-fb4a27a93d34</guid><itunes:title><![CDATA[How AI based startups use ISO 27001 to increase their value]]></itunes:title><title><![CDATA[How AI based startups use ISO 27001 to increase their value]]></title><description><![CDATA[<p>This podcast episode will provide you valuable insights about the i<a href="https://acato.co.uk/how-ai-increases-the-need-for-more-information-security/" target="_blank">mpact of AI on information security</a> and why startups developing A technology embrace ISO 27001 certification. Innovative startups are processing a lot of data of all kinds. This creates an anxiety in society as politicians and civil rights activists fear the worst happening. By committing to ethical standards and improving information security, startups can gain the trust of users.</p><p><u>Key questions answered in the podcast:</u></p><ul><li>How does information security help startups?</li><li>Does ISO 27001 have an impact on AI startup valuations?</li><li>Is there a specific certification for AI Startups? </li><li>What is the difference between ISO 27001, ISO 27018 and ISO 27091?</li><li>How should an AI empowered startup build its ISMS?</li></ul><p></p><p>The information security management systems (ISMS) for organizations that develop AI based technology needs to handle not only the development and operations of the technology but also the rapidly changing legal framework around them.</p><p>You will har about the different trends in North America, UK and the EU zone. AI is a technology not only very trendy but also a risk to society. Some <a href="https://acato.de/wie-ki-den-bedarf-an-mehr-informationssicherheit-erhoht/" target="_blank">startups in Germany are using iso 27001</a> to handle information security issues.</p><p> </p><p>Listen to this episode and gain moere insights.</p><p><strong><em>GET THIS BOOK &gt;&gt;&gt; ISO 27001</em></strong></p><p>Don't miss out on how to introduce ISO 27001:2022 into your business <strong>to be sustainable and enforce information security,</strong> while avoiding unnecessary project bloating and eccessive consulting fees.  </p><p>Get the 2023 edition of "<a href="https://www.amazon.co.uk/dp/B0CQVR77TG" target="_blank">Information Security based on ISO 27001 Strategies: A Leadership Introduction to Information Security</a>" written by Christian Bartsch.</p><p>It is available at <strong>Amazon</strong>, <strong><em>Barnes and Noble</em></strong> and other retailers:</p><p>ISBN: <a href="https://www.amazon.com/dp/B0CQVR77TG/" target="_blank">979-8865141501 Softcover</a></p><p>ASIN: <a href="https://www.amazon.com/dp/B0CNPNGTR6" target="_blank">B0CNPNGTR6 Kindle edition</a></p><p></p>]]></description><pubDate>Thu, 27 Jun 2024 12:01:11 GMT</pubDate><itunes:duration>00:25:28</itunes:duration><link>https://thegrowthzone.alitu.com/episode/65e3221b-c936-4f3c-aea4-fb4a27a93d34</link><enclosure url="https://feeds.alitu.com/63073296/65e3221b-c936-4f3c-aea4-fb4a27a93d34.mp3?t=1719489672000" length="36673664" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>29</itunes:episode><podcast:episode>29</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">d18d31b9-0407-4c11-a27e-3e932588ce20</guid><itunes:title><![CDATA[How can you use an ISO Certificate to gain more business clients]]></itunes:title><title><![CDATA[How can you use an ISO Certificate to gain more business clients]]></title><description><![CDATA[<p>In this episode, Christian will explain how you can use an ISO Certificate to gain more business clients. Companies can <a href="https://acato.co.uk/iso-27001-certification/" target="_blank">get their management systems certified</a> for different ISO standards. A <a href="https://acato.co.uk/iso-27001-template/" target="_blank">management system</a> ist not some kind of hardware, but actually a set of documents outlining how the organisation wants to manage an aspekt ob business.</p><p>If you are active in a B2B world, then you need a very different set of tools to attact and convince buyers. It is a very different game selling water to consumers compared to selling water pipes to large manufacturers of vehicles.</p><p>This is why the technical and procurement departments look for potential suppliers all the time. When they find a potential candidate, they try to validate them even before getting in contact with them. Christian experienced this during his apprenticeship at BMW, when he was shown how to differentiate between great part manaufacturers and those who are not fit for the just in time manufacturing of cars.</p><p>This is why ISO Certifications are so important to suppliers and B2B clients. Nevertheless, a certification by a non <a href="https://acato.co.uk/iso-9001-certification-bodies/" target="_blank">accredited certification body</a> will not help you land a profitable contract.</p><p><strong><em>GET THIS BOOK &gt;&gt;&gt; ISO 27001</em></strong></p><p>Don't miss out on how to introduce ISO 27001:2022 into your business <strong>to be sustainable and enforce information security,</strong> while avoiding unnecessary project bloating and eccessive consulting fees.  </p><p>Get the 2023 edition of "<a href="https://www.amazon.co.uk/dp/B0CQVR77TG" target="_blank">Information Security based on ISO 27001 Strategies: A Leadership Introduction to Information Security</a>" written by Christian Bartsch.</p><p>It is available at <strong>Amazon</strong>, <strong><em>Barnes and Noble</em></strong> and other retailers:</p><p>ISBN: <a href="https://www.amazon.com/dp/B0CQVR77TG/" target="_blank">979-8865141501 Softcover</a></p><p>ASIN: <a href="https://www.amazon.com/dp/B0CNPNGTR6" target="_blank">B0CNPNGTR6 Kindle edition</a></p>]]></description><pubDate>Mon, 20 May 2024 08:10:45 GMT</pubDate><itunes:duration>00:28:44</itunes:duration><link>https://thegrowthzone.alitu.com/episode/d18d31b9-0407-4c11-a27e-3e932588ce20</link><enclosure url="https://feeds.alitu.com/63073296/d18d31b9-0407-4c11-a27e-3e932588ce20.mp3?t=1716192646000" length="41373824" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>28</itunes:episode><podcast:episode>28</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">bd1754c4-68e5-4e25-aca2-bc2a0eda6d71</guid><itunes:title><![CDATA[How risk analysis will help you achieve an iso 27001 certification]]></itunes:title><title><![CDATA[How risk analysis will help you achieve an iso 27001 certification]]></title><description><![CDATA[<p>Gain an understanding of how risk analysis will help you successfully achieve your iso 27001 certification and improve your ESG rating. Green Cyber security is becoming an important factor for businesses in Europe and North America.</p><p>Here Christian explains how the <a href="https://acato.co.uk/examples-of-risk-analysis-according-to-iso-27001/" target="_blank">ISO 27001 Risk Anaylsis process</a> (German: <a href="https://acato.de/beispiele-fur-die-risikoanalyse-nach-iso-27001/" target="_blank">Risikoanalyse nach ISO 27001</a>) would take place. It is a quick and easy explanation of the steps. He explains that you do not need to overcomplicate the ISMS documentation. Writing the ISMS Documentation is not an easy task for someone who isn't deep in the ISO world. That is why it is recommendable to get help from an <a href="https://acato.co.uk" target="_blank">ISO 27001</a> Consultant (https://acato.co.uk) so that you save time, pain and money. </p><p><strong><em>GET THIS BOOK &gt;&gt;&gt; ISO 27001</em></strong></p><p>Don't miss out on how to introduce ISO 27001:2022 into your business <strong>to be sustainable and enforce information security,</strong> while avoiding unnecessary project bloating and eccessive consulting fees.  </p><p>Get the 2023 edition of "<a href="https://www.amazon.co.uk/dp/B0CQVR77TG" target="_blank">Information Security based on ISO 27001 Strategies: A Leadership Introduction to Information Security</a>" written by Christian Bartsch.</p><p>It is available at <strong>Amazon</strong>, <strong><em>Barnes and Noble</em></strong> and other retailers:</p><p>ISBN: <a href="https://www.amazon.com/dp/B0CQVR77TG/" target="_blank">979-8865141501 Softcover</a></p><p>ASIN: <a href="https://www.amazon.com/dp/B0CNPNGTR6" target="_blank">B0CNPNGTR6 Kindle edition</a></p>]]></description><pubDate>Wed, 01 May 2024 08:07:13 GMT</pubDate><itunes:duration>00:20:57</itunes:duration><link>https://thegrowthzone.alitu.com/episode/bd1754c4-68e5-4e25-aca2-bc2a0eda6d71</link><enclosure url="https://feeds.alitu.com/63073296/bd1754c4-68e5-4e25-aca2-bc2a0eda6d71.mp3?t=1716189330000" length="30168629" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>27</itunes:episode><podcast:episode>27</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">7f48c733-5453-49b6-9ef0-14994ba5223b</guid><itunes:title><![CDATA[How ESG and ISO27001:2022 ISO Certification interact to influence your business success]]></itunes:title><title><![CDATA[How ESG and ISO27001:2022 ISO Certification interact to influence your business success]]></title><description><![CDATA[<p>In this episode you will find out, how to the ESG rating system and the newly released <a href="https://acato.co.uk">ISO27001:2022 ISO Certification</a> interact to influence a company's ability to attrack funding and new key clients.</p>
<p>ESG is putting a growing emphasis on Information Security and Green Cyber Security. This is eventually leading to an influencial factore that impacts a company's ability to get funding, new clients aor even reduce their insurance costs. The ESG Rating is negatively impacted if a business has no apparent efforts towards protecting personal data or implementing an <a href="https://acato.co.uk">information security management system (ISMS)</a>.</p>
<p>Here Christian explains how the <a href="https://acato.co.uk" target="_blank" rel="noopener">ISO 27001 Certification</a> process would take place. It is a quick and easy explanation of the steps.&nbsp; He explains that you do not need to overcomplicate the ISMS documentation. Security policies are ther to improve security but not make life hell for employees. Writing the ISMS Documentation is not an easy task for someone who isn't deep in the ISO world. That is why it is recommendable to get help from an <a href="https://acato.co.uk">ISO 27001</a> Consultant (https://acato.co.uk) so that you save time, pain and money.&nbsp;</p>
<p><em><strong>GET THIS BOOK &gt;&gt;&gt; ESG</strong></em></p>
<p>Don't miss out on how to&nbsp;<strong>drive your business to be sustainable,</strong>&nbsp;while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p>
<p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p>
<p>It is availabe at&nbsp;<strong>Amazon</strong>,&nbsp;<em><strong>Barnes and Noble</strong></em>&nbsp;and other retailers:</p>
<p>ISBN:&nbsp;<a href="https://amzn.to/3LNmSBy" data-abc="true"><span class="jele-read-only-value" data-path="view.free_isbn">979-8-8330-3548-1</span>&nbsp;Softcover</a><br>ASIN:&nbsp;<a href="https://amzn.to/3yXWNrE" data-abc="true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps="aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id="zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class="a-color-secondary mt-text-content">B0BKWWJL4H</span></span>&nbsp;Kindle edition</a></p>
<p><em><strong>GET THIS BOOK &gt;&gt;&gt; ISO 27001</strong></em></p>
<p>Don't miss out on how to introduce ISO 27001:2022 into your business <strong>to be sustainable and enforce information security,</strong> while avoiding unnecessary project bloating and eccessive consulting fees.&nbsp;&nbsp;</p>
<p>Get the 2023 edition of "<a href="https://www.amazon.co.uk/dp/B0CQVR77TG" target="_blank" rel="noopener">Information Security based on ISO 27001 Strategies: A Leadership Introduction to Information Security</a>" written by Christian Bartsch.</p>
<p>It is availabe at&nbsp;<strong>Amazon</strong>,&nbsp;<em><strong>Barnes and Noble</strong></em>&nbsp;and other retailers:</p>
<p>ISBN:&nbsp;<a href="https://www.amazon.com/dp/B0CQVR77TG/" data-abc="true">979-8865141501&nbsp;Softcover</a><br>ASIN:&nbsp;<a href="https://www.amazon.com/dp/B0CNPNGTR6" target="_blank" rel="noopener" data-abc="true">B0CNPNGTR6&nbsp;Kindle edition</a></p>]]></description><pubDate>Mon, 19 Feb 2024 09:47:13 GMT</pubDate><itunes:duration>00:21:53</itunes:duration><link>https://thegrowthzone.alitu.com/episode/7f48c733-5453-49b6-9ef0-14994ba5223b</link><enclosure url="https://feeds.alitu.com/63073296/7f48c733-5453-49b6-9ef0-14994ba5223b.mp3?t=1714225451000" length="31522565" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>26</itunes:episode><podcast:episode>26</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">b5d49639-b608-442a-8018-a7929a356074</guid><itunes:title><![CDATA[Reaching your audience by building trust]]></itunes:title><title><![CDATA[Reaching your audience by building trust]]></title><description><![CDATA[<p>In this episode you will be mind feeding on how to reach your audience by building trust. Social selling is often stated as happeing on social media platforms such as facebook or linkedin. The reality is htat you need to do social marketing before you can actually do social selling.&nbsp;</p>
<p>Most of the time, people are stuck in social media wasitng time by consuming content instead of selling. The reason is that social media is not really designed for doing business.</p>
<p>LinkedIn is actually a recruiting plantform that has been turned upside down. now people are trying to sell their services there by spaming people.</p>
<p>Corporattions have hired PR people to create a stream of content supposedly coming from its CEO. The world will realize that a busy CEO has no time for being stuck in social media.&nbsp;</p>
<p><em><strong>GET THIS BOOK &gt;&gt;&gt;</strong></em></p>
<p>Don't miss out on how to&nbsp;<strong>drive your business to be sustainable,</strong>&nbsp;while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p>
<p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p>
<p>It is availabe at&nbsp;<strong>Amazon</strong>,&nbsp;<em><strong>Barnes and Noble</strong></em>&nbsp;and other retailers:</p>
<p>ISBN:&nbsp;<a href="https://amzn.to/3LNmSBy" data-abc="true"><span class="jele-read-only-value" data-path="view.free_isbn">979-8-8330-3548-1</span>&nbsp;Softcover</a><br>ASIN:&nbsp;<a href="https://amzn.to/3yXWNrE" data-abc="true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps="aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id="zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class="a-color-secondary mt-text-content">B0BKWWJL4H</span></span>&nbsp;Kindle edition</a></p>]]></description><pubDate>Mon, 30 Oct 2023 16:01:00 GMT</pubDate><itunes:duration>00:02:49</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b5d49639-b608-442a-8018-a7929a356074</link><enclosure url="https://feeds.alitu.com/63073296/b5d49639-b608-442a-8018-a7929a356074.mp3?t=1698681661000" length="4071552" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>25</itunes:episode><podcast:episode>25</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">77eb8280-4f8b-4223-84a2-dd7f35b0a2a5</guid><itunes:title><![CDATA[Social Marketing is social selling?]]></itunes:title><title><![CDATA[Social Marketing is social selling?]]></title><description><![CDATA[<p>What can you learn from social media and its influence into how busiensses are growing in a even more digital environment?</p>
<p>Social Marketing is social selling! Don't just get stuck infront of your screen, but go an meet the person to enjoy a coffee at acafe. Build real raport by having that natural conversation every person really needs.</p>
<p><em><strong>GET THIS BOOK &gt;&gt;&gt;</strong></em></p>
<p>Don't miss out on how to&nbsp;<strong>drive your business to be sustainable,</strong>&nbsp;while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p>
<p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p>
<p>It is availabe at&nbsp;<strong>Amazon</strong>,&nbsp;<em><strong>Barnes and Noble</strong></em>&nbsp;and other retailers:</p>
<p>ISBN:&nbsp;<a href="https://amzn.to/3LNmSBy" data-abc="true"><span class="jele-read-only-value" data-path="view.free_isbn">979-8-8330-3548-1</span>&nbsp;Softcover</a><br>ASIN:&nbsp;<a href="https://amzn.to/3yXWNrE" data-abc="true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps="aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id="zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class="a-color-secondary mt-text-content">B0BKWWJL4H</span></span>&nbsp;Kindle edition</a></p>]]></description><pubDate>Sun, 29 Oct 2023 15:01:00 GMT</pubDate><itunes:duration>00:26:17</itunes:duration><link>https://thegrowthzone.alitu.com/episode/77eb8280-4f8b-4223-84a2-dd7f35b0a2a5</link><enclosure url="https://feeds.alitu.com/63073296/77eb8280-4f8b-4223-84a2-dd7f35b0a2a5.mp3?t=1698591661000" length="37863552" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>24</itunes:episode><podcast:episode>24</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">b14f9e72-89e3-48b7-b809-eee7ab630b77</guid><itunes:title><![CDATA[Quality management is a competitive advantage for Software companies]]></itunes:title><title><![CDATA[Quality management is a competitive advantage for Software companies]]></title><description><![CDATA[<p>In this episode Christian is explaining why developing software is more than jsut blurping endless pages of code. Every project needs planing but also so kind of quality control.</p>
<p>Quality management is a competitive advantage for Software companies</p>
<p><em><strong>GET THIS BOOK &gt;&gt;&gt;</strong></em></p>
<p>Don't miss out on how to&nbsp;<strong>drive your business to be sustainable,</strong>&nbsp;while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p>
<p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p>
<p>It is availabe at&nbsp;<strong>Amazon</strong>,&nbsp;<em><strong>Barnes and Noble</strong></em>&nbsp;and other retailers:</p>
<p>ISBN:&nbsp;<a href="https://amzn.to/3LNmSBy" data-abc="true"><span class="jele-read-only-value" data-path="view.free_isbn">979-8-8330-3548-1</span>&nbsp;Softcover</a><br>ASIN:&nbsp;<a href="https://amzn.to/3yXWNrE" data-abc="true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps="aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id="zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class="a-color-secondary mt-text-content">B0BKWWJL4H</span></span>&nbsp;Kindle edition</a></p>]]></description><pubDate>Fri, 27 Oct 2023 11:00:00 GMT</pubDate><itunes:duration>00:15:27</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b14f9e72-89e3-48b7-b809-eee7ab630b77</link><enclosure url="https://feeds.alitu.com/63073296/b14f9e72-89e3-48b7-b809-eee7ab630b77.mp3?t=1698404401000" length="22239360" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>23</itunes:episode><podcast:episode>23</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">592261cc-ecf1-462a-b638-7fec70eff266</guid><itunes:title><![CDATA[ISO 27001 for Education providers]]></itunes:title><title><![CDATA[ISO 27001 for Education providers]]></title><description><![CDATA[<p>In this episode, Christian will provide insights into why our education providers (schools, universities, academies) need to tacles thier information security in a more reliable way.</p>
<p>ISO 27001 is becoming an important part of delivering knowledge for Education providers</p>
<p><em><strong>GET THIS BOOK &gt;&gt;&gt;</strong></em></p>
<p>Don't miss out on how to&nbsp;<strong>drive your business to be sustainable,</strong>&nbsp;while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p>
<p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p>
<p>It is availabe at&nbsp;<strong>Amazon</strong>,&nbsp;<em><strong>Barnes and Noble</strong></em>&nbsp;and other retailers:</p>
<p>ISBN:&nbsp;<a href="https://amzn.to/3LNmSBy" data-abc="true"><span class="jele-read-only-value" data-path="view.free_isbn">979-8-8330-3548-1</span>&nbsp;Softcover</a><br>ASIN:&nbsp;<a href="https://amzn.to/3yXWNrE" data-abc="true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps="aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id="zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class="a-color-secondary mt-text-content">B0BKWWJL4H</span></span>&nbsp;Kindle edition</a></p>]]></description><pubDate>Wed, 25 Oct 2023 14:59:00 GMT</pubDate><itunes:duration>00:15:58</itunes:duration><link>https://thegrowthzone.alitu.com/episode/592261cc-ecf1-462a-b638-7fec70eff266</link><enclosure url="https://feeds.alitu.com/63073296/592261cc-ecf1-462a-b638-7fec70eff266.mp3?t=1698245941000" length="22984832" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>22</itunes:episode><podcast:episode>22</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">93494182-da45-4b35-92c1-69ade221bab0</guid><itunes:title><![CDATA[Information Security in the automotive industry - TISAX]]></itunes:title><title><![CDATA[Information Security in the automotive industry - TISAX]]></title><description><![CDATA[<p>In this episode, christian will share insights that are driving revenues for automotive suppliers and consulting services doung business with automotive companies.</p>
<p>Information Security has become an ever growing key component in the automotive industry. That is why the TISAX assessments are increasingly a deal maker or killer. Companies without a TISAX assessed ISMS are more likely to losose a bid for a tender to become a core supplier.</p>
<p><em><strong>GET THIS BOOK &gt;&gt;&gt;</strong></em></p>
<p>Don't miss out on how to&nbsp;<strong>drive your business to be sustainable,</strong>&nbsp;while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p>
<p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p>
<p>It is availabe at&nbsp;<strong>Amazon</strong>,&nbsp;<em><strong>Barnes and Noble</strong></em>&nbsp;and other retailers:</p>
<p>ISBN:&nbsp;<a href="https://amzn.to/3LNmSBy" data-abc="true"><span class="jele-read-only-value" data-path="view.free_isbn">979-8-8330-3548-1</span>&nbsp;Softcover</a><br>ASIN:&nbsp;<a href="https://amzn.to/3yXWNrE" data-abc="true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps="aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id="zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class="a-color-secondary mt-text-content">B0BKWWJL4H</span></span>&nbsp;Kindle edition</a></p>]]></description><pubDate>Sun, 22 Oct 2023 16:59:00 GMT</pubDate><itunes:duration>00:20:49</itunes:duration><link>https://thegrowthzone.alitu.com/episode/93494182-da45-4b35-92c1-69ade221bab0</link><enclosure url="https://feeds.alitu.com/63073296/93494182-da45-4b35-92c1-69ade221bab0.mp3?t=1697993941000" length="29968512" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>21</itunes:episode><podcast:episode>21</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">d2af3ee8-c21e-4926-b032-958f44e6bf4b</guid><itunes:title><![CDATA[How banks, venture capital and venture investors help you grow]]></itunes:title><title><![CDATA[How banks, venture capital and venture investors help you grow]]></title><description><![CDATA[<p>Don't look at your local bank like a crocodile. Build a relationship where they can help you without biting off your leg. Christian explains where banks can be helpful and how alternative funding can be a better choice. Unterstand in rapid mind feeding mode how venture capital and venture investors help you grow.</p> <p> </p> <p>If you enjoyed this episode, please share on social media or pass on a link to this episode to your business contacts.</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Sat, 21 Oct 2023 13:05:36 GMT</pubDate><itunes:duration>00:12:30</itunes:duration><link>https://thegrowthzone.alitu.com/episode/d2af3ee8-c21e-4926-b032-958f44e6bf4b</link><enclosure url="https://feeds.alitu.com/63073296/d2af3ee8-c21e-4926-b032-958f44e6bf4b.mp3?t=1697969391000" length="18000000" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>12</itunes:episode><podcast:episode>12</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">a61fc948-2bf3-42cc-8e1d-82ac333bfc00</guid><itunes:title><![CDATA[Increase sales without falling for this trap]]></itunes:title><title><![CDATA[Increase sales without falling for this trap]]></title><description><![CDATA[<p>Understand what you can change in your sales process to generate sustainable and consitent revenue. Don't fall into the trap of trying to get a reward before the big reward is ready to be collected!</p> <p> </p> <p>If you enjoyed this episode, please share on social media or pass on a link to this episode to your business contacts.</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Wed, 18 Oct 2023 19:01:59 GMT</pubDate><itunes:duration>00:11:59</itunes:duration><link>https://thegrowthzone.alitu.com/episode/a61fc948-2bf3-42cc-8e1d-82ac333bfc00</link><enclosure url="https://feeds.alitu.com/63073296/a61fc948-2bf3-42cc-8e1d-82ac333bfc00.mp3?t=1697969391000" length="17264768" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>11</itunes:episode><podcast:episode>11</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">5ae8ed45-2507-4203-9b34-d3baacf9a288</guid><itunes:title><![CDATA[How to boost cooperations and supplier relationships]]></itunes:title><title><![CDATA[How to boost cooperations and supplier relationships]]></title><description><![CDATA[<p>In this episode Christian explains how to build meaningful relationships with suppliers of all sizes and distances. Cooperation leads to mutual business arangements that help all involved parties grow their revenue and margins.</p> <p>Core topic: How to boost cooperations and supplier relationships</p> <p>If you enjoyed this episode, please share on social media or pass on a link to this episode to your business contacts.</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Sat, 14 Oct 2023 18:33:12 GMT</pubDate><itunes:duration>00:11:33</itunes:duration><link>https://thegrowthzone.alitu.com/episode/5ae8ed45-2507-4203-9b34-d3baacf9a288</link><enclosure url="https://feeds.alitu.com/63073296/5ae8ed45-2507-4203-9b34-d3baacf9a288.mp3?t=1697969392000" length="16638080" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>10</itunes:episode><podcast:episode>10</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">48a8ae6f-77b5-4afc-b063-c9e53ba08bae</guid><itunes:title><![CDATA[How to systematize your business for profit scaling]]></itunes:title><title><![CDATA[How to systematize your business for profit scaling]]></title><description><![CDATA[<p>In this episode, Christian will explain the benefits of <strong>systemization and workflows</strong>. He will explore with listeners, how to <strong>reduce organizational waste</strong> and <strong>increase productivity</strong>. Learn how gaining extra time and focus can help you increase the deal value. More efficiency generates higher profits but requires consistency.</p> <p>Core topic: How to systematize your business for profix scaling</p> <p>Core message: Create workflows, procedures and management systems to remain lean but with a higher profit margin</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Wed, 11 Oct 2023 15:07:33 GMT</pubDate><itunes:duration>00:12:24</itunes:duration><link>https://thegrowthzone.alitu.com/episode/48a8ae6f-77b5-4afc-b063-c9e53ba08bae</link><enclosure url="https://feeds.alitu.com/63073296/48a8ae6f-77b5-4afc-b063-c9e53ba08bae.mp3?t=1697969395000" length="18452063" type="audio/mpeg"></enclosure><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>9</itunes:episode><podcast:episode>9</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">5510e249-1515-468a-a898-5df30b5c1554</guid><itunes:title><![CDATA[How to deal with problematic buyers that suddenly turn toxic]]></itunes:title><title><![CDATA[How to deal with problematic buyers that suddenly turn toxic]]></title><description><![CDATA[<p>In this episode Christian will share strategies on, how to <strong>deal with problematic buyers</strong> that are draining your resources and personal energy. Unfortunately, clients can suddenly turn toxic even, if you have been doing business with them for a decade.</p> <p>Core Message: try to <strong>fix the relationship by communicating</strong>. Terminate what is unrepairable due to <strong>toxic buyer mindset</strong></p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Fri, 06 Oct 2023 13:07:00 GMT</pubDate><itunes:duration>00:14:19</itunes:duration><link>https://thegrowthzone.alitu.com/episode/5510e249-1515-468a-a898-5df30b5c1554</link><enclosure url="https://feeds.alitu.com/63073296/5510e249-1515-468a-a898-5df30b5c1554.mp3?t=1697969395000" length="20617344" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>8</itunes:episode><podcast:episode>8</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">6226102f-1062-4068-88e2-77d1072a9942</guid><itunes:title><![CDATA[Hire for Mindset (aka work attitude) - not Grades or academic titles]]></itunes:title><title><![CDATA[Hire for Mindset (aka work attitude) - not Grades or academic titles]]></title><description><![CDATA[<p>In this episode Christian provides <strong>insights into hiring people</strong>, who will help build and grow your business. He will also share strategies on, how to deal with performance issues.</p> <p>Hiring the right way allows your business to get on a <strong>sustainable path towards growth</strong>, that doesn't hurt you, your team or the environment.</p> <p>Core message: Hire for Mindset (aka work attitude) - not Grades or academic titles.</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Wed, 04 Oct 2023 09:27:11 GMT</pubDate><itunes:duration>00:20:27</itunes:duration><link>https://thegrowthzone.alitu.com/episode/6226102f-1062-4068-88e2-77d1072a9942</link><enclosure url="https://feeds.alitu.com/63073296/6226102f-1062-4068-88e2-77d1072a9942.mp3?t=1697969395000" length="29442176" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>7</itunes:episode><podcast:episode>7</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">c6cb86d7-4c96-4356-b337-719f9cb18c77</guid><itunes:title><![CDATA[Scaling towards sustainable business models]]></itunes:title><title><![CDATA[Scaling towards sustainable business models]]></title><description><![CDATA[<p>When your business is growing you will need to change and scale. This includes the way you use your business recources and nature's resources.</p> <p>Today's episode focuses on: Scaling towards sustainable business models</p> <p>A sustainable business model is not based on any green political ideology but on the idea that a growing business must gradually reduce its burn rate and maximize the profit it can generate fron its usage of resources.</p> <p>As a side effect, your staff should suffer less from lack of sleep and your CO2 footprint should gradually shrink as your efficiency rate groes rapidly. In order to do so, you do not need to buy an EV to become sustainable. you can buy an EV like a Tesla Model Y and have a safer driving experience. Nevertheless, you have to focus on other business vehicles to increase your sustainability.</p> <p>This podcast episode will guide you in the right direction. </p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Sat, 30 Sep 2023 13:40:07 GMT</pubDate><itunes:duration>00:13:06</itunes:duration><link>https://thegrowthzone.alitu.com/episode/c6cb86d7-4c96-4356-b337-719f9cb18c77</link><enclosure url="https://feeds.alitu.com/63073296/c6cb86d7-4c96-4356-b337-719f9cb18c77.mp3?t=1697969397000" length="18860160" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>6</itunes:episode><podcast:episode>6</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">401370d0-031f-42fe-8f11-f80f3d7e083b</guid><itunes:title><![CDATA[How to increase the trust a buyer will invest in you?]]></itunes:title><title><![CDATA[How to increase the trust a buyer will invest in you?]]></title><description><![CDATA[<p>Each time a person or company makes a purchase, they are investing trust into your business and output. There are many ways to increase the level of trust, but lets focus on some of the most influential items which help you grow faster.</p> <p>As previously noted in other episodes you can build a trust level that will not only get you that sale but also help you receive introductions to other similar buyers in other organisations you have no existing business relationships.</p> <p>If you enjoyed this episode, please share on social media or pass on a link to this episode to your business contacts.</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Sat, 23 Sep 2023 13:38:33 GMT</pubDate><itunes:duration>00:23:13</itunes:duration><link>https://thegrowthzone.alitu.com/episode/401370d0-031f-42fe-8f11-f80f3d7e083b</link><enclosure url="https://feeds.alitu.com/63073296/401370d0-031f-42fe-8f11-f80f3d7e083b.mp3?t=1697969399000" length="34019580" type="audio/mpeg"></enclosure><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>5</itunes:episode><podcast:episode>5</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">e38c42d4-1363-4f4e-88a5-1cf3637592a2</guid><itunes:title><![CDATA[Outsource without being distracted]]></itunes:title><title><![CDATA[Outsource without being distracted]]></title><description><![CDATA[<p>When building your business, you will need to get help from outside. You will hire freelancers or other small companies. Some might even be big companies.</p> <p>You need to be aware that such <strong>helpers tend to shift your original strategy</strong> towards changing them to what they prefer to deliver. This change of strategy might be motivated by their lack of knowledge, <strong>their focus on higher margin</strong> services or misunderstanding of your business model.</p> <p><strong>Here an example scenario:</strong></p> <p>Imagine you have built an IT company. You are serving SME clients. Every month you grow by 2-10 new SME clients. Gradually you are becoming profitable and adding more staff to your team. Some people you are hiring as full time employees and others you can only afford to have as freelance experts on bord.</p> <p>Eventually you decide that you need to increase the credibility of your new company. You identify a variety of potential methods to increase your website visitor's perception that you are a trustworthy company:</p> <ul> <li><strong>branding by association</strong> with celebrities (e.g., Actors, politicians)</li> <li><strong>branding by certification</strong> (e.g., ISO 9001 / ISO 27001)</li> </ul> <p>Someone might tell you, you need to a photo with a highly controversial politician. In reality, they want to make some extra benefits for themselves, while ignoring the fact that this celebrity might drive your clients away and thereby cost you a large portion of your revenue. </p> <p>On the other hand, getting your organisation certified for h<strong>aving a trustworthy quality management system</strong> in place might even attarct larger clients that generate far higher revenues. Once you have those enterprises as clients you can use their branding to show that you are trustworthy because these large companies do not buy from everyone.</p> <p>Of couse, an enterprise in today's time will expect you to also have an <strong>ISO 27001 certification</strong>. In a later episode i will provide more guidance on the subject of company certifications. In particular SaaS Companies need today a <a href= "https://acato.de/iso-27001-zertifizierung/">information security management system which is certified in accordance with the international ISO 27001 standard</a>.</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Wed, 20 Sep 2023 15:37:55 GMT</pubDate><itunes:duration>00:09:04</itunes:duration><link>https://thegrowthzone.alitu.com/episode/e38c42d4-1363-4f4e-88a5-1cf3637592a2</link><enclosure url="https://feeds.alitu.com/63073296/e38c42d4-1363-4f4e-88a5-1cf3637592a2.mp3?t=1697969400000" length="13058176" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>4</itunes:episode><podcast:episode>4</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">13fa552a-24b8-42c3-9581-7656922695a7</guid><itunes:title><![CDATA[Why is your client avatar a tripping stone or stepping stone?]]></itunes:title><title><![CDATA[Why is your client avatar a tripping stone or stepping stone?]]></title><description><![CDATA[<p>When designing, building, redesigning and growing a business, people often ignore the basics of market positioning by not understand who they are actually serving.</p> <p>Today's episode focuses on: Why is your client avatar a tripping stone or stepping stone?</p> <p><strong>What is a client avatar?</strong></p> <p>A client avatar is a ficticious character representing our ideal client. By profiling this person's life and business habbits, we get a better understanding of what drives this person to say yes or no to our offer. This avatar profile is not only helpful for face to face sales situations but also for online marketing and funnels.</p> <p>We use a client avatar for <strong>B2C and B2B situations</strong>. In a B2B avatar we need to understand the mindset of the buyer. This mindset is affected by the local attitude towards new sellers and new products. Some regions are very welcoming while others immediately think you are a <strong>risk to their own career,</strong> if they buy from you.</p> <p>In contrast to a B2C buyer, a B2B client might be making a 6 figure buying decision which might be <strong>questioned by the head of finance</strong> or the CEO. A B2C client might only have to justify their purchase with their spouse or someone they are borrowing the remaining amount needed to pay for the product.</p> <p>Hence, people have <strong>different voices in their head</strong> that are interfering with your communication. Take the time to silence these voices, so that you not only get them to buy but also avoid buyer's remorse.</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Sat, 16 Sep 2023 13:37:27 GMT</pubDate><itunes:duration>00:14:11</itunes:duration><link>https://thegrowthzone.alitu.com/episode/13fa552a-24b8-42c3-9581-7656922695a7</link><enclosure url="https://feeds.alitu.com/63073296/13fa552a-24b8-42c3-9581-7656922695a7.mp3?t=1697969400000" length="20428928" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>3</itunes:episode><podcast:episode>3</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">212cf312-bd92-4d72-a54d-03932501f7fd</guid><itunes:title><![CDATA[The 3 Stages towards business growth]]></itunes:title><title><![CDATA[The 3 Stages towards business growth]]></title><description><![CDATA[<p>In this episode, christian will discuss the 3 Stages towards business growth.</p> <p>No business can jump a stage even if some young business coaches try to convince you of their fake story. No business grows rapidly without burning some kind of resource (cash, reputation, connections, quality, profitability). At first any business will consume more time and money than you desire. </p> <p>If you have valuable connections they can help you expand your market reach but they are not an automatic guarantee that you will grow in a sustainable way by only relying on their connections.</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Wed, 13 Sep 2023 15:37:08 GMT</pubDate><itunes:duration>00:20:09</itunes:duration><link>https://thegrowthzone.alitu.com/episode/212cf312-bd92-4d72-a54d-03932501f7fd</link><enclosure url="https://feeds.alitu.com/63073296/212cf312-bd92-4d72-a54d-03932501f7fd.mp3?t=1697969401000" length="29012096" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>2</itunes:episode><podcast:episode>2</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">416987af-89dc-4731-b955-2a2255cbc091</guid><itunes:title><![CDATA[Designing a business from scratch that already exists]]></itunes:title><title><![CDATA[Designing a business from scratch that already exists]]></title><description><![CDATA[<p>In this episode, Christian will explain how you can redesign a business that you already started but now want to redict on a new path.</p> <p>This episode's core topic: Designing a business from scratch that already exists.</p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p> <p> </p>]]></description><pubDate>Sun, 10 Sep 2023 13:36:39 GMT</pubDate><itunes:duration>00:14:16</itunes:duration><link>https://thegrowthzone.alitu.com/episode/416987af-89dc-4731-b955-2a2255cbc091</link><enclosure url="https://feeds.alitu.com/63073296/416987af-89dc-4731-b955-2a2255cbc091.mp3?t=1697969401000" length="20549760" type="audio/mpeg"></enclosure><itunes:episodeType>full</itunes:episodeType><itunes:season>3</itunes:season><podcast:season>3</podcast:season><itunes:episode>1</itunes:episode><podcast:episode>1</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">3ab7f639-7168-4c52-aa22-ef9c7aedcff9</guid><itunes:title><![CDATA[The sustainable idea - Green Cyber Security]]></itunes:title><title><![CDATA[The sustainable idea - Green Cyber Security]]></title><description><![CDATA[<p>In this episode, Christian looks at how implementing ISO 27001 standards in a business can help form a real Green cyber security. </p> <p>It takes a lot of effort to improve an organization's digital footprint. Buying equipment that is overly consuming energy and damaging the environment once it has to be disposed off, is not a great idea. Longterm IT procurement strategies need to focus on protecting the environment and the business. </p> <p>Cyber security is an important part of the IT infrastructure of an organization, today. By implementing an ISO27001 standard one can improve the sustainability contribution of IT. Nevertheless, Green Cyber security is more than buying a green firewall and green coloured pens. </p> <p>It is more a mindset and longevity game. You score high when you are protecting the environment, local communities and jobs. All 3 need each other to thrive. Find out how to avoid greenwashing in IT departments as ESG is often misused to overcharge companies for products that are in no real sense green.</p> <p> </p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Sat, 08 Apr 2023 15:45:35 GMT</pubDate><itunes:duration>00:35:51</itunes:duration><link>https://thegrowthzone.alitu.com/episode/3ab7f639-7168-4c52-aa22-ef9c7aedcff9</link><enclosure url="https://feeds.alitu.com/63073296/3ab7f639-7168-4c52-aa22-ef9c7aedcff9.mp3?t=1697969406000" length="52211462" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>39</itunes:episode><podcast:episode>39</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">22a35486-da45-4181-ba99-ed4457708c74</guid><itunes:title><![CDATA[The sustainable idea - The fossil fuel scam]]></itunes:title><title><![CDATA[The sustainable idea - The fossil fuel scam]]></title><description><![CDATA[<p>The sustainable idea - The fossil fuel scam</p> <p>The f<strong>ossil fuel industry</strong> has been active in keeping sustainable green technology at bay. <strong>Greenwashing and ESG</strong> are popular methods to make their products appear greener than they really are. <strong>Lobbyist are active</strong> in many European nations with <em><strong>direct contacts to the heads of state</strong></em>.</p> <p>Find out whats happening - from the Author of the book "The sustainable business idea". What are the green trends and the fake trends. Understand the difference and spot the <strong>secret activities</strong> that are taking place <strong>to discredit any real environmental initiative</strong>.</p> <p>People read in socal media that people bought certain products and is was their worst experience. These products apparently were of low quality, they blew up or they simply gave them back. The community in those platforms is then responding in astonishement as they are showing actively with real photos that they own the products and are hapily using them every day. The negative narrative is being spread by hired trolls. </p> <p>This kind of <strong>troll farms</strong> can be hired to <strong>attack entrepreneurs, local politicians</strong> and will even amass a mountain of <strong>lies to simply discredit any politician</strong> or political leader who is daring to threaten the fossil industry with their core products (e.g., oil, gas, coal) and complementary products (ICE cars, ICE vans, Gas heaters), </p> <p>This kind of troll farming is not new. The Russian Governments have been using this strategy for decades to <strong>make western social media a toxic environment</strong>. The social media scandals of 2022 showed how many employees were needed in social platforms to stop tentions from going crazy.</p> <p>There is so much more. Listen and grow to make better sustainable decisions</p> <p> </p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Fri, 07 Apr 2023 15:52:55 GMT</pubDate><itunes:duration>00:39:56</itunes:duration><link>https://thegrowthzone.alitu.com/episode/22a35486-da45-4181-ba99-ed4457708c74</link><enclosure url="https://feeds.alitu.com/63073296/22a35486-da45-4181-ba99-ed4457708c74.mp3?t=1697969406000" length="58093172" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>38</itunes:episode><podcast:episode>38</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">47adf7c3-d4ea-47a9-9aec-819ef7802d46</guid><itunes:title><![CDATA[Do we really need to prevent greenwashing in cyber security]]></itunes:title><title><![CDATA[Do we really need to prevent greenwashing in cyber security]]></title><description><![CDATA[<p>In this episode Christian will look into how organizations have been using ESG to mislead consumers and B2B clients to believe they are actually environmentally friendly and not hurting local communities. There are many SMEs who are actually making a real effort to protect the environment by reducing waste, energy consumption and optimizing their supply chain. In contrast some of the old economy industries are using fake green labels and lobbyists to promote their greenwashed products. </p> <p>Consumers and businesses need to avoid such dirty products as they hurt local communities, the wild life and future generations. It is not just about being ESG compliant but about being a positive impact on the planet.</p> <p> </p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Thu, 30 Mar 2023 17:40:35 GMT</pubDate><itunes:duration>00:16:12</itunes:duration><link>https://thegrowthzone.alitu.com/episode/47adf7c3-d4ea-47a9-9aec-819ef7802d46</link><enclosure url="https://feeds.alitu.com/63073296/47adf7c3-d4ea-47a9-9aec-819ef7802d46.mp3?t=1697969410000" length="23920223" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>37</itunes:episode><podcast:episode>37</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">6ae0f93b-6ea7-4ea7-9f3a-46b0f835e651</guid><itunes:title><![CDATA[Why is it important to implement a green cyber security in an organization?]]></itunes:title><title><![CDATA[Why is it important to implement a green cyber security in an organization?]]></title><description><![CDATA[<p>In this podcast episode, Christian will share with you, <a href= "https://econry.com/why-is-green-cyber-security-so-important/">why is it important to implement a green cyber security</a> in an organization. </p> <p>At first you might ask, what is actually the difference between green cyber security and cyber security. The "green" in this IT security strategy tries to not only make an organizational environment safer for users but also reduces the negative impact of the cyber technology on the environment.</p> <p>When we look at the EU taxonomy in regards to ESG, we need to realize that our IT infrastructure consumes a lot of energy and in some cases also polutes our local environment. some datacenters use ground water and river water to cool its room temperature. </p> <p>Eventually the warm water is often pumped back into the local water system. This leads to substantial problems for animals, plants and farmers in that vicinity.</p> <p> </p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE" data-abc= "true"><span class="a-declarative" data-action="jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Wed, 29 Mar 2023 05:14:44 GMT</pubDate><itunes:duration>00:22:08</itunes:duration><link>https://thegrowthzone.alitu.com/episode/6ae0f93b-6ea7-4ea7-9f3a-46b0f835e651</link><enclosure url="https://feeds.alitu.com/63073296/6ae0f93b-6ea7-4ea7-9f3a-46b0f835e651.mp3?t=1697969410000" length="32460383" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>36</itunes:episode><podcast:episode>36</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">3da8d398-6988-44dd-98df-e89812a7133d</guid><itunes:title><![CDATA[B2B startup sales strategies]]></itunes:title><title><![CDATA[B2B startup sales strategies]]></title><description><![CDATA[<p>In this episode, Christian discusses with Zoltan how <em>B2B startup sales strategies</em> can make a difference.</p> <p><strong>Who is Zoltan A. Vardy?</strong></p> <p>Zoltan is a startup mentor, trainer, and speaker who helps B2B tech founders build <strong>predictable, recurring revenues and scale their sales</strong> globally by applying his business development blueprint called The Launch Code.</p> <p>Zoltan was formerly Sr. Vice President/Global Sales at <strong>NBC Universal International</strong> and a regional CEO at Germany’s <strong>ProSiebenSat1 Media</strong>. He helped launch a dozen media, technology, and professional services businesses including eEuropeMedia, Brainient, and Antavo, where he also serves as Chairman.</p> <p>He was born & raised in the US, graduated from Cornell University, and divided his time between London and Budapest. He tests his personal limits by participating in Spartan Race obstacle course races.</p> <p> </p> <p>Linkedin: https://www.linkedin.com/in/zoltanvardy/<br /> <br /></p> <p>Get Zoltan's free video guide: https://zoltanvardy.com/podcast</p>]]></description><pubDate>Tue, 28 Mar 2023 15:16:52 GMT</pubDate><itunes:duration>00:55:15</itunes:duration><link>https://thegrowthzone.alitu.com/episode/3da8d398-6988-44dd-98df-e89812a7133d</link><enclosure url="https://feeds.alitu.com/63073296/3da8d398-6988-44dd-98df-e89812a7133d.mp3?t=1697969415000" length="80149735" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>35</itunes:episode><podcast:episode>35</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">be74452f-7e06-4312-bc77-cb6181a59a80</guid><itunes:title><![CDATA[CyberAttacks are hurting everyone. So, how do we prevent this? Investing!]]></itunes:title><title><![CDATA[CyberAttacks are hurting everyone. So, how do we prevent this? Investing!]]></title><description><![CDATA[<p>The topic of this episode is: CyberAttacks are costing businesses and consumers millions of dollars each year, through ransomware, data breaches, and stolen funds. So, how do we prevent this? Investing! </p> <p><strong>Who is Bryan Kuderna?</strong></p> <p>Certified Financial Planner Bryan M. Kuderna believes the tech space offers many opportunities for passive income. In 2020, “the cybersecurity insurance market was valued at $7.35 billion and is expected to reach over $27 billion by 2026, registering a compound annual growth rate of 24.30 percent over the forecast period,” says Kuderna. </p> <p>Draw from his new book, "<a href="https://amzn.to/40wqV9w">What Should I Do with My Money?: Economic Insights to Build Wealth Amid Chaos</a>" great insights for your own actions.</p> <p>Get his book NOW on Amazon: <a href= "https://amzn.to/40wqV9w">https://amzn.to/40wqV9w</a></p>]]></description><pubDate>Sat, 25 Mar 2023 10:49:19 GMT</pubDate><itunes:duration>00:57:01</itunes:duration><link>https://thegrowthzone.alitu.com/episode/be74452f-7e06-4312-bc77-cb6181a59a80</link><enclosure url="https://feeds.alitu.com/63073296/be74452f-7e06-4312-bc77-cb6181a59a80.mp3?t=1697969415000" length="82683195" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>34</itunes:episode><podcast:episode>34</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">b6014726-6f7b-416d-a06a-40e03d1d510f</guid><itunes:title><![CDATA[Trust is an important part of driving sustainability in an organization]]></itunes:title><title><![CDATA[Trust is an important part of driving sustainability in an organization]]></title><description><![CDATA[<p>Trust is an important part of driving sustainability in an organization.</p> <p><strong>Questions:</strong></p> <p>1) How can we build that trust in an organizational culture that deliveres real results for all stakeholders?</p> <p>2) Is there a proven trust model that can spark action in people in- and outside of an organization? </p> <p><strong>Who is Jim?</strong></p> <p> Jim is the <strong>Chief Sustainability Officer</strong> at Zai Lab, where he drives the design of the global biopharmaceutical company’s sustainability vision and strategy. </p> <p>Jim is also the author of the forthcoming book "<a href= "https://amzn.to/3nev7fE"><em>Trust in Action</em></a>" on the role of trust in tackling society’s biggest challenges and how leaders can cultivate it. Jim offers a unique perspective on how trust forms the foundation for getting things done in an increasingly polarized society.</p> <p>Jim is a longtime advocate and developer of diverse and inclusive organizational cultures that deliver results for customers, employees, supply chains, communities, and investors. </p> <p>A frequent keynote speaker on topics including DE&I, sustainability, and trust, Jim was named one of Compliance Week Magazine’s Top Minds in 2019.</p> <p>As a respected leader in business transformation, he has led and developed groundbreaking programs for large scale organizations such as AstraZeneca, as well as providing strategic guidance to smaller organizations as Chair of Vizibl’s Strategic Advisory Board. </p> <p><strong>Connect with him on LinkedIn:</strong></p> <p><a href= "https://www.linkedin.com/in/jimmassey/">https://www.linkedin.com/in/jimmassey/</a></p> <p><strong>Get his book on amazon:</strong></p> <p><a href= "https://amzn.to/3nev7fE">https://amzn.to/3nev7fE</a></p> <p> </p> <p> </p>]]></description><pubDate>Thu, 23 Mar 2023 16:05:52 GMT</pubDate><itunes:duration>01:07:13</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b6014726-6f7b-416d-a06a-40e03d1d510f</link><enclosure url="https://feeds.alitu.com/63073296/b6014726-6f7b-416d-a06a-40e03d1d510f.mp3?t=1697969421000" length="97378013" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>33</itunes:episode><podcast:episode>33</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">2fcba30d-3289-49fc-98d1-b55ce11da5c6</guid><itunes:title><![CDATA[What are the In-Demand Content Marketing Formats for 2023]]></itunes:title><title><![CDATA[What are the In-Demand Content Marketing Formats for 2023]]></title><description><![CDATA[<p>What are the In-Demand Content Marketing Formats for 2023</p> <p> </p> <p><strong>GET THIS BOOK >>></strong></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: <a href="https://www.amazon.co.uk/dp/B09PW8L75Q" target= "_self">979-8-488609-90-7</a> Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: <a href="https://www.amazon.co.uk/dp/B09PZLGTP4" target= "_self">B078WX5VKF Kindle edition</a></p> <p>or read more about it here:</p> <p><a href="https://meetchrisbartsch.com/books-on-marketing/" target= "_self">https://meetchrisbartsch.com/books-on-marketing/</a> </p>]]></description><pubDate>Tue, 21 Mar 2023 06:02:27 GMT</pubDate><itunes:duration>00:23:12</itunes:duration><link>https://thegrowthzone.alitu.com/episode/2fcba30d-3289-49fc-98d1-b55ce11da5c6</link><enclosure url="https://feeds.alitu.com/63073296/2fcba30d-3289-49fc-98d1-b55ce11da5c6.mp3?t=1697969421000" length="33991598" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>31</itunes:episode><podcast:episode>31</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">278f1be1-e7aa-4f53-b733-649ab9f2debb</guid><itunes:title><![CDATA[The Role of AI in Content Marketing in 2023]]></itunes:title><title><![CDATA[The Role of AI in Content Marketing in 2023]]></title><description><![CDATA[<p>Gain an insight into the Role of AI in Content Marketing in 2023.</p> <p> </p> <p><strong>GET THIS BOOK >>></strong></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: <a href="https://www.amazon.co.uk/dp/B09PW8L75Q" target= "_self">979-8-488609-90-7</a> Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: <a href="https://www.amazon.co.uk/dp/B09PZLGTP4" target= "_self">B078WX5VKF Kindle edition</a></p> <p>or read more about it here:</p> <p><a href="https://meetchrisbartsch.com/books-on-marketing/" target= "_self">https://meetchrisbartsch.com/books-on-marketing/</a> </p>]]></description><pubDate>Sun, 19 Mar 2023 13:18:23 GMT</pubDate><itunes:duration>00:24:19</itunes:duration><link>https://thegrowthzone.alitu.com/episode/278f1be1-e7aa-4f53-b733-649ab9f2debb</link><enclosure url="https://feeds.alitu.com/63073296/278f1be1-e7aa-4f53-b733-649ab9f2debb.mp3?t=1697969429000" length="35617250" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>32</itunes:episode><podcast:episode>32</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">088091a1-35d6-425a-99b8-9ca9e72f143f</guid><itunes:title><![CDATA[How Lead Generation Channels Rank and will impact 2023]]></itunes:title><title><![CDATA[How Lead Generation Channels Rank and will impact 2023]]></title><description><![CDATA[<p>Get insights into how Lead Generation Channels rank and will impact 2023</p> <p> </p> <p><strong>GET THIS BOOK >>></strong></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: <a href="https://www.amazon.co.uk/dp/B09PW8L75Q" target= "_self">979-8-488609-90-7</a> Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: <a href="https://www.amazon.co.uk/dp/B09PZLGTP4" target= "_self">B078WX5VKF Kindle edition</a></p> <p>or read more about it here:</p> <p><a href="https://meetchrisbartsch.com/books-on-marketing/" target= "_self">https://meetchrisbartsch.com/books-on-marketing/</a> </p>]]></description><pubDate>Fri, 17 Mar 2023 18:00:38 GMT</pubDate><itunes:duration>00:38:08</itunes:duration><link>https://thegrowthzone.alitu.com/episode/088091a1-35d6-425a-99b8-9ca9e72f143f</link><enclosure url="https://feeds.alitu.com/63073296/088091a1-35d6-425a-99b8-9ca9e72f143f.mp3?t=1697969429000" length="55511271" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>30</itunes:episode><podcast:episode>30</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">c652ffce-78e2-4ebe-9812-f4e718fa6d8c</guid><itunes:title><![CDATA[See how google is fighting back ChatGBT created content]]></itunes:title><title><![CDATA[See how google is fighting back ChatGBT created content]]></title><description><![CDATA[<p>See how google is fighting ChatGBT created content! As google feels extremely vulnerable to being replaced by ChatGBT they are clearly warning people that they will penalize website owners who are too lazy to create original content and simply use ChatGBT. Many SEO agencies who let this AI tool write the content will soon see their client websites drop out of google.</p> <p><strong>GET THIS BOOK >>></strong></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: <a href="https://www.amazon.co.uk/dp/B09PW8L75Q" target= "_self">979-8-488609-90-7</a> Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: <a href="https://www.amazon.co.uk/dp/B09PZLGTP4" target= "_self">B078WX5VKF Kindle edition</a></p> <p>or read more about it here:</p> <p><a href="https://meetchrisbartsch.com/books-on-marketing/" target= "_self">https://meetchrisbartsch.com/books-on-marketing/</a> </p>]]></description><pubDate>Wed, 15 Mar 2023 07:44:41 GMT</pubDate><itunes:duration>00:21:58</itunes:duration><link>https://thegrowthzone.alitu.com/episode/c652ffce-78e2-4ebe-9812-f4e718fa6d8c</link><enclosure url="https://feeds.alitu.com/63073296/c652ffce-78e2-4ebe-9812-f4e718fa6d8c.mp3?t=1697969433000" length="32229670" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>29</itunes:episode><podcast:episode>29</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">5d368ee0-bffa-465f-9e95-94213c1df6af</guid><itunes:title><![CDATA[How is Google's Lighthouse 10 going to affect your ranking]]></itunes:title><title><![CDATA[How is Google's Lighthouse 10 going to affect your ranking]]></title><description><![CDATA[<p>Find out how Google's Lighthouse 10 will affect your ranking. <a href= "https://developer.chrome.com/docs/lighthouse/performance/lighthouse-largest-contentful-paint/" target="_self"><span style= "color: var(--link-color,var(--color-primary)); background-color: rgb(255,255,255); font-size: 16px; font-family: system-ui, -apple-system, BlinkMacSystemFont,;"> Largest Contentful Paint (LCP)</span></a> <span style= "color: rgb(32,33,36); background-color: rgb(255,255,255); font-size: 16px; font-family: system-ui, -apple-system, BlinkMacSystemFont,;"> and</span> <a href= "https://developer.chrome.com/docs/lighthouse/performance/speed-index/" target="_self"><span style= "color: var(--link-color,var(--color-primary)); background-color: rgb(255,255,255); font-size: 16px; font-family: system-ui, -apple-system, BlinkMacSystemFont,;"> Speed Index</span></a> <span style= "color: rgb(32,33,36); background-color: rgb(255,255,255); font-size: 16px; font-family: system-ui, -apple-system, BlinkMacSystemFont,;"> are usually better for a page's contents feeling loaded than a count of active network requests.</span> <span style= "color: rgb(32,33,36); background-color: rgb(255,255,255); font-size: 16px; font-family: system-ui, -apple-system, BlinkMacSystemFont,;"> Lighthouse 10 brings a brand new performance audit and a significant change to another.</span> </p> <p><strong>GET THIS BOOK >>></strong></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: <a href="https://www.amazon.co.uk/dp/B09PW8L75Q" target="_self" data-abc= "true">979-8-488609-90-7</a> Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: <a href="https://www.amazon.co.uk/dp/B09PZLGTP4" target= "_self" data-abc="true">B078WX5VKF Kindle edition</a></p> <p>or read more about it here:</p> <p><a href="https://meetchrisbartsch.com/books-on-marketing/" target="_self" data-abc= "true">https://meetchrisbartsch.com/books-on-marketing/</a> </p>]]></description><pubDate>Tue, 14 Mar 2023 08:47:09 GMT</pubDate><itunes:duration>00:16:30</itunes:duration><link>https://thegrowthzone.alitu.com/episode/5d368ee0-bffa-465f-9e95-94213c1df6af</link><enclosure url="https://feeds.alitu.com/63073296/5d368ee0-bffa-465f-9e95-94213c1df6af.mp3?t=1697969433000" length="24345915" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>28</itunes:episode><podcast:episode>28</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">976bec83-57ec-478c-a317-c2ceff0d101d</guid><itunes:title><![CDATA[How to structure an article to make google help your website rank on page 1]]></itunes:title><title><![CDATA[How to structure an article to make google help your website rank on page 1]]></title><description><![CDATA[<p>This episode is all about how to structure an article to make google help your website rank on page 1. Your article needs to be relevant but also well strctured. Even if you already have great content, you need to make sure your CMS, Wordpress or other design tools have not added wrong coding.</p> <p>This can happen very unexpectedly. On one page i once got highlighted by my SEO tools that i had several H3 titles with no text in them. That was astonishing as i would normally never do such a crappy job only websites. So i went to investigate and at first, couldnt see any empty H3. </p> <p>Looking at the page using another bowser i couldn't find it either, until i decided to check the generated html code manually. There it was in between lines of code. </p> <p>Now the problem was even rooted much deeper. These H3 titles were not created by me but by a design element that had been placed in the particular page. In this episode, i will share with you how to find such and how to fix it rapidly.</p> <p> </p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href="https://amzn.to/3LNmSBy" data-abc="true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://amzn.to/3LNmSBy" data-abc= "true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <a href="https://amzn.to/3yXWNrE"><span class= "a-declarative" data-action="jele-click-metric" data-csa-c-type= "widget" data-csa-c-func-deps="aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id= "pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</a></p>]]></description><pubDate>Fri, 10 Mar 2023 18:06:10 GMT</pubDate><itunes:duration>00:18:55</itunes:duration><link>https://thegrowthzone.alitu.com/episode/976bec83-57ec-478c-a317-c2ceff0d101d</link><enclosure url="https://feeds.alitu.com/63073296/976bec83-57ec-478c-a317-c2ceff0d101d.mp3?t=1697969436000" length="27832321" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>27</itunes:episode><podcast:episode>27</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">4567df78-3fa4-4187-b419-8f172ed4d7cd</guid><itunes:title><![CDATA[How we look for longtail keywords to outplay large competitors]]></itunes:title><title><![CDATA[How we look for longtail keywords to outplay large competitors]]></title><description><![CDATA[<p>In this episode lets focus on: "How we look for longtail keywords to outplay large competitors". Building an organic visiblity is important to have a marketing based on SEO and SEM strategies. it is unhealthy to only focus on only one of those! This takes time but is worth the effort.</p> <p> </p> <p><strong>GET THIS BOOK >>></strong></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: <a href="https://www.amazon.co.uk/dp/B09PW8L75Q" data-abc="true">979-8-488609-90-7</a> Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: <a href="https://www.amazon.co.uk/dp/B09PZLGTP4" data-abc="true">B078WX5VKF Kindle edition</a></p> <p>or read more about it here:</p> <p><a href="https://meetchrisbartsch.com/books-on-marketing/" data-abc= "true">https://meetchrisbartsch.com/books-on-marketing/</a></p>]]></description><pubDate>Mon, 06 Mar 2023 16:07:58 GMT</pubDate><itunes:duration>00:25:56</itunes:duration><link>https://thegrowthzone.alitu.com/episode/4567df78-3fa4-4187-b419-8f172ed4d7cd</link><enclosure url="https://feeds.alitu.com/63073296/4567df78-3fa4-4187-b419-8f172ed4d7cd.mp3?t=1697969436000" length="37939828" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>26</itunes:episode><podcast:episode>26</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">ac63a787-ba88-44ea-9fb8-b431b14567b9</guid><itunes:title><![CDATA[How do we create a quality backlink for our websites]]></itunes:title><title><![CDATA[How do we create a quality backlink for our websites]]></title><description><![CDATA[<p>In this episode we will look into How do we create a quality backlink for our websites. Create a quality backlink for websites by having the <strong>right anchor text, avoiding link farms and spammy backlink building services</strong>.</p> <p>When you check out a backlink automation provider, you will notice in some cases that they used their service themselves to generate a <em>certain level of visibility</em>. In tools like <a href="https://www.sistrix.de/">Sistrix</a> you will see the backlinks and also the quality. If you generate 600 backlinks per month (=600/30 = 20 / day), you need to consider, <strong>if they are really of any value</strong>.</p> <p>20 backlinks per day is possible, but only if you have humans adapting the texts and connecting them with valuable content. If you are <em>simply collecting garbage backlinks</em> you will most likely be given a penalty by google once the algorythm realizes you are cheating very badly.</p> <p><strong>Sponsor of this Episode:</strong></p> <p>Econry is an international training academy focused on innovative subjects. Companies, government employees and students use this to upskill their talents. In Germany the department of labour <strong>sponsers courses for unemployed</strong>. In other countries there are other options to help finance this additional education. Econry also cooperates with several universities and academies focused on <em>other complementary niches</em>.</p> <p>You might ask what econry focuses on. With <strong>AI being an important element of business</strong>, econry is looking to provide knowledge where this technology is relevant. Hence, this also applies to marketing, sales and even cyber security. Any company pumping marketing content into the inernet space needs to ensure that customer data is safely transmitted and stored. If this is poorly done, the trust will be lost and any great sales person will have difficulty convincing a buyer that they are safe with you.</p> <p>You can take courses from Neural Networks to Multi-plattform development, Cyber Security, SEO and HR Retention. Most of the courses are streamed live but some are also available at on demand video in combination with live workshops. If you want to learn a subject properly you need some level of human help.</p> <p>Hence it is a wise idea to look at <a href= "https://www.tesla.com/blog">how Tesla has used neural networks to drive their global innovation success</a>. This is where Deniz and his team of scientists are teaching people how to design and implement neural networks for industrial and consumer products. This is done via the <a href= "https://econry.de/neural-network-engineer-fortbildung/">neural network engineer course</a> which is taught at econry.</p> <p>As a global education provider, econry is a partner of selected universities and manufacturers. Thereby increasing the career options for people with and without a university degree.</p>]]></description><pubDate>Sat, 04 Mar 2023 13:17:00 GMT</pubDate><itunes:duration>00:21:24</itunes:duration><link>https://thegrowthzone.alitu.com/episode/ac63a787-ba88-44ea-9fb8-b431b14567b9</link><enclosure url="https://feeds.alitu.com/63073296/ac63a787-ba88-44ea-9fb8-b431b14567b9.mp3?t=1697969440000" length="31420856" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>25</itunes:episode><podcast:episode>25</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">654591e3-0721-4ccd-adf9-1b9a5a0ad912</guid><itunes:title><![CDATA[What strategy can you use to generate leads to a new website]]></itunes:title><title><![CDATA[What strategy can you use to generate leads to a new website]]></title><description><![CDATA[<p>In this episode we will look into: What strategy can you use to generate leads to a new website. You can use Search Engine optimization (a.k.a. SEO) to build visibility in search engines so that your website generates leads and increses your revenue.</p> <p> </p> <p><strong>Sponsor of this Episode:</strong></p> <p>Econry is an international training academy focused on innovative subjects. Companies, government employees and students use this to <a href="https://econry.com">upskill their talents</a>. In Germany the department of labour sponsers courses for unemployed. In other countries there are other options to help finance this additional education. Econry also cooperates with several universities and academies focused on other complementary niches.</p> <p>You might ask what econry focuses on. With AI being an important element of business, econry is looking to provide knowledge where this technology is relevant. Hence, this also applies to marketing, sales and even cyber security. Any company pumping marketing content into the inernet space needs to ensure that customer data is safely transmitted and stored. If this is poorly done, the trust will be lost and any great sales person will have difficulty convincing a buyer that they are safe with you.</p> <p>You can take courses from Neural Networks to Multi-plattform development, Cyber Security, SEO and HR Retention. Most of the courses are streamed live but some are also available at on demand video in combination with live workshops. If you want to learn a subject properly you need some level of human help.</p> <p>As a global education provider, econry is a partner of selected universities and manufacturers. Thereby increasing the career options for people with and without a university degree.</p> <p><strong>Who is actually on the Team of econry?</strong></p> <p>The founders and trainers are experts in their particular niche. Christian, the leading founder is an expert in <strong>Cyber Forensics, New Business Development and Multi-Channel Market Entry Strategies (SEO, SEM, Coldcall,</strong> , while leading companies in 4 countries. Deniz, is a R<strong>esearcher and University Professor</strong> focused on <strong>AI, VR, VX and Online Marketing</strong>. Eren is a cyber security and virtualisation expert, who has worked on google VR projects. Neylan is an expert in <strong>HR, Recruiting</strong> and leads several <strong>train-the-trainer programs</strong> to improve the quality of educators.</p> <p>Econry.de itself is the education section of ACATO GmbH, which is a Vodafone Enterprise Partner, Member of the Dell Expert Network and Partner of several Software and hardware manufacturers. This also includes SEO / marketing tools and automation solutions, e.g. keap / infusionsoft, memberium, TechSmith, ...</p> <p>Hence, <strong>people looking for a new career path</strong> have access to a wide variety of specialized knowledge from the founders and the trainers who also help educate more people in different languages. Some o the upcoming courses will include the "<strong>Digital Business Growth Expert</strong>" which is a combination of <strong>Search Engine Optimization Training</strong> and <strong>Branded Marketing Strategist</strong>.</p>]]></description><pubDate>Thu, 02 Mar 2023 16:19:23 GMT</pubDate><itunes:duration>00:28:24</itunes:duration><link>https://thegrowthzone.alitu.com/episode/654591e3-0721-4ccd-adf9-1b9a5a0ad912</link><enclosure url="https://feeds.alitu.com/63073296/654591e3-0721-4ccd-adf9-1b9a5a0ad912.mp3?t=1697969440000" length="41477811" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>24</itunes:episode><podcast:episode>24</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">3a797a8b-45ae-4fae-bd9e-7bca1bbe4ff7</guid><itunes:title><![CDATA[Why you need to use Twitter blue to get new qualified leads]]></itunes:title><title><![CDATA[Why you need to use Twitter blue to get new qualified leads]]></title><description><![CDATA[<p>Entrepreneurs differ from small business owners by the way they invest their profits back into the company. Based on this narrative we will look at Why you need to use Twitter blue to get new qualified leads.</p> <p>Generating leads does not automatically mean that you spam peoples inboxes. This insane strategy is the general BS that some Sales Gurus try to tell you to do. That will not get you to a sustainable level of revenue. Find out how to do it properly on Twitter and linkedin.</p> <p> </p> <p><strong>Sponsor of this Episode:</strong></p> <p>Econry is an <strong>international training academy</strong> focused on <em>innovative subjects</em>. Companies, government employees and students use this to upskill their talents. In Germany the department of labour sponsers courses for unemployed. In other countries there are other options to help finance this additional education. Econry also cooperates with several universities and academies focused on other complementary niches.</p> <p>You might ask what econry focuses on. With AI being an important element of business, econry is looking to provide knowledge where this technology is relevant. Hence, this also applies to <strong>marketing, sales and even cyber security</strong>. Any company pumping marketing content into the internet space needs to ensure that customer data is safely transmitted and stored. If this is poorly done, the trust will be lost and any great sales person will have difficulty convincing a buyer that they are safe with you.</p> <p>You can take courses from Neural Networks to Multi-plattform development (.NET MAUI), Cyber Security, <strong>SEO</strong> and HR Retention. Most of the courses are streamed live but some are also available at on demand video in combination with live workshops. If you want to learn a subject properly you need some level of human help.</p> <p>As a <strong>global education provider</strong>, econry is a partner of selected universities and manufacturers. Thereby increasing the <em>career options for people</em> with and without a university degree.</p> <p><strong>Who is actually on the Team of econry?</strong></p> <p>The founders and trainers are experts in their particular niche. Christian, the leading founder is an expert in <strong>Cyber Forensics, New Business Development and Multi-Channel Market Entry Strategies (SEO, SEM, Coldcall,</strong> , while leading companies in 4 countries. Deniz, is a Researcher and University Professor focused on <strong>AI, VR, VX and Online Marketing</strong>. Eren is a cyber security and virtualisation expert, who has worked on google VR projects. Neylan is an expert in <strong>HR, Recruiting</strong> and leads several t<strong>rain-the-trainer programs</strong> to improve the quality of educators.</p> <p>Econry.de itself is the education section of ACATO GmbH, which is a <strong>Vodafone Enterprise Partner</strong>, Member of the <strong>Dell Expert Network</strong> and Partner of several Software and hardware manufacturers. This also includes SEO / marketing tools and automation solutions, e.g. keap / infusionsoft, memberium, TechSmith, ...</p> <p>Hence, <strong>people looking for a new career path</strong> have access to a wide variety of specialized knowledge from the founders and the trainers who also help educate more people in different languages. Some o the upcoming courses will include the "<strong>Digital Business Growth Expert</strong>" which is a combination of <a href= "https://econry.com"><strong>Search Engine Optimization Training</strong></a> and <strong>Branded Marketing Strategist</strong>.</p>]]></description><pubDate>Wed, 01 Mar 2023 08:26:00 GMT</pubDate><itunes:duration>00:21:26</itunes:duration><link>https://thegrowthzone.alitu.com/episode/3a797a8b-45ae-4fae-bd9e-7bca1bbe4ff7</link><enclosure url="https://feeds.alitu.com/63073296/3a797a8b-45ae-4fae-bd9e-7bca1bbe4ff7.mp3?t=1697969444000" length="31446790" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>23</itunes:episode><podcast:episode>23</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">f3070f63-80a0-4d65-9339-9393f1be6c58</guid><itunes:title><![CDATA[Growing customer acquisition via paid search, AI and performance creative at scale]]></itunes:title><title><![CDATA[Growing customer acquisition via paid search, AI and performance creative at scale]]></title><description><![CDATA[<p>Topic of this podcast: The <strong>new model</strong> for transforming customer acquisition with the intersection between <strong>paid search</strong> [Value-based bidding & automation], <strong>data science</strong>, and <strong>performance creative</strong> at scale.</p> <p><strong>Who is today's guest?</strong></p> <p>Paris Childress is an <strong>Ex-Googler</strong>, the <strong>CEO & Founder of Hop-Online</strong>, and the host of the <em>Paris Talks Marketing Podcast</em>.</p> <p>Paris has grown the agency to a <strong>highly recognized and awarded global performance marketing agency</strong>. Today, Hop Online is a Premium Google Partner Agency, managing over <strong>$20 million in annual performance advertising spend</strong> across Google and Facebook.</p> <p>You can find Paris Childress here at LinkedIn: <a href= "https://www.linkedin.com/in/parischildress/">https://www.linkedin.com/in/parischildress/</a></p> <p> </p> <p><strong>Sponsor of this Episode:</strong></p> <p>Econry is an innovative training academy focused on innovative subjects. From Neural Networks to Multi-plattform development, Cyber Security, SEO and HR Retention.</p> <p>As a global education provider, econry is a partner of selected universities and manufacturers. Thereby increasing the career options for people with and without a university degree.</p> <p>Who is actually on the Team of econry?</p> <p>The founders and trainers are experts in their particular niche. Christian, the leading founder is an expert in <strong>Cyber Forensics, New Business Development and Multi-Channel Market Entry Strategies (SEO, SEM, Coldcall,</strong> , while leading companies in 4 countries. Deniz, is a Researcher and University Professor focused on <strong>AI, VR, VX and Online Marketing</strong>. Eren is a cyber security and virtualisation expert, who has worked on google VR projects. Neylan is an expert in <strong>HR, Recruiting</strong> and leads several t<strong>rain-the-trainer programs</strong> to improve the quality of educators.</p> <p>Econry.de itself is the education section of ACATO GmbH, which is a <a href="https://vodafone.de">Vodafone Enterprise Partner</a>, Member of the Dell Expert Network and Partner of several Software and hardware manufacturers. This also includes SEO / marketing tools and automation solutions, e.g. keap / infusionsoft, memberium, TechSmith, ...</p> <p>Hence, <strong>people looking for a new career path</strong> have access to a wide variety of specialized knowledge from the founders and the trainers who also help educate more people in different languages. Some o the upcoming courses will include the "<strong>Digital Business Growth Expert</strong>" which is a combination of <strong>Search Engine Optimization Training</strong> and <strong>Branded Marketing Strategist</strong>.</p> <p> </p>]]></description><pubDate>Sat, 25 Feb 2023 10:17:00 GMT</pubDate><itunes:duration>00:33:04</itunes:duration><link>https://thegrowthzone.alitu.com/episode/f3070f63-80a0-4d65-9339-9393f1be6c58</link><enclosure url="https://feeds.alitu.com/63073296/f3070f63-80a0-4d65-9339-9393f1be6c58.mp3?t=1697969444000" length="48206348" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>22</itunes:episode><podcast:episode>22</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">b5daca37-e1c7-4d14-836a-0d74d667b28c</guid><itunes:title><![CDATA[Why should we bother doing SEO for our websites]]></itunes:title><title><![CDATA[Why should we bother doing SEO for our websites]]></title><description><![CDATA[<p>Why should we bother doing SEO for our websites? Google is changing a lot but before we even consider running ads or changing our website structure, we need to look at how we can use Search Engine Optimization to improve our foundation in our marketing and sales engines.</p> <p>If our website confuses visitiors or does not match what we were suggesting ahead of visiting it, we will see a growing dropout rate.<br /> <br /> Before we get someone to click on our website, we need them to actually find us. This is where Search Engine Optimization can help. It has a wide range of activities. Building backlinks, generating valuable content that matched the demand. This podcast episode will look into a few of these aspects.</p> <p><strong>GET THIS BOOK >>></strong></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: <a href= "https://www.amazon.co.uk/dp/B09PW8L75Q">979-8-488609-90-7</a> Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: <a href="https://www.amazon.co.uk/dp/B09PZLGTP4">B078WX5VKF Kindle edition</a></p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p> <p> </p> <p> </p>]]></description><pubDate>Wed, 22 Feb 2023 18:42:40 GMT</pubDate><itunes:duration>00:17:57</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b5daca37-e1c7-4d14-836a-0d74d667b28c</link><enclosure url="https://feeds.alitu.com/63073296/b5daca37-e1c7-4d14-836a-0d74d667b28c.mp3?t=1697969448000" length="26435502" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>21</itunes:episode><podcast:episode>21</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">35e1cb55-7efc-4e1a-b6c9-657e57577285</guid><itunes:title><![CDATA[What gets people to learn new skills?]]></itunes:title><title><![CDATA[What gets people to learn new skills?]]></title><description><![CDATA[<div class="" data-block="true" data-editor="ahu7t" data-offset-key="9lo5v-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="9lo5v-0-0"><span data-offset-key= "9lo5v-0-0"><span data-text="true">What gets people to learn new skills? In school we were told what to learn. Lets face it: much of it was never of any help to our future lives.</span></span></div> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="9lo5v-0-0"> </div> </div> <div class="" data-block="true" data-editor="ahu7t" data-offset-key="cvo5i-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="cvo5i-0-0"><span data-offset-key= "cvo5i-0-0"><span data-text="true">Who needs to know how many keys are on a piano keyboard? Why do i need to know this? Kids are learning this stuff although they don't have a piano and are not learning to play it.</span></span></div> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="cvo5i-0-0"> </div> </div> <div class="" data-block="true" data-editor="ahu7t" data-offset-key="6aoi0-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="6aoi0-0-0"><span data-offset-key= "6aoi0-0-0"><span data-text="true">Same happens with <a href= "https://econry.com">career related education</a>. An apprenticeship has lots to offer, but some things don't get the necessary attention and others are outdated.</span></span></div> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="6aoi0-0-0"> </div> </div> <div class="" data-block="true" data-editor="ahu7t" data-offset-key="62pb3-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="62pb3-0-0"><span data-offset-key= "62pb3-0-0"><span data-text="true">University studies also have their issues. Many uni teachers are not working in the field. They either finished their masters then got a PhD and from their worked their way to get a teaching contract.</span></span> <span data-offset-key="e914l-0-0"><span data-text="true">Many have never or far too short of a business career to show others, how to do stuff the right way. A lot of uni content is theory.</span></span></div> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="62pb3-0-0"> </div> </div> <div class="" data-block="true" data-editor="ahu7t" data-offset-key="6f7bh-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="6f7bh-0-0"><span data-offset-key= "6f7bh-0-0"><span data-text="true">That is why people develop limiting believes, that if competitors are everywhere, there is no space for them to do business, find a job, get clients, grow their business or get other things done, just because they were told the market is a limited environment.</span></span></div> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="6f7bh-0-0"> </div> </div> <div class="" data-block="true" data-editor="ahu7t" data-offset-key="famku-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="famku-0-0"><span data-offset-key= "famku-0-0"><span data-text="true">Apparently the market is a cake and beyond that piece of cake, we see there is a big tiger who does not let us have more. In fact the market is not a cake. It is a sphere in which we can thrive as business people, employees, employers, politicians or simply as human beings.</span></span></div> </div> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href= "https://www.amazon.co.uk/dp/B0BKYPTGDC" data-abc= "true"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href="https://www.amazon.com/dp/B0B2HZKVS9" data-abc="true"><span class="jele-read-only-value" data-path= "view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <span class="a-declarative" data-action= "jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</p> <p>or read more about it here:</p> <p><a href="https://meetchrisbartsch.com/books-on-sustainability/" data-abc= "true">https://meetchrisbartsch.com/books-on-sustainability/</a></p>]]></description><pubDate>Fri, 17 Feb 2023 16:16:27 GMT</pubDate><itunes:duration>00:19:43</itunes:duration><link>https://thegrowthzone.alitu.com/episode/35e1cb55-7efc-4e1a-b6c9-657e57577285</link><enclosure url="https://feeds.alitu.com/63073296/35e1cb55-7efc-4e1a-b6c9-657e57577285.mp3?t=1697969448000" length="28986913" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>20</itunes:episode><podcast:episode>20</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">b7339913-6e71-4be7-b300-beca9bc7b241</guid><itunes:title><![CDATA[How will AI change the way leaders attack and hold talents?]]></itunes:title><title><![CDATA[How will AI change the way leaders attack and hold talents?]]></title><description><![CDATA[<p>How will AI change the way leaders attack and hold talents?</p> <p>Brands and niche companies have similar problems in regards to keeping good staff and attracting new talent to their business. Small businesses have a limiting belief that because they are not as well known as Coca Cola or BMW that they are unable to hire great people. They do tend to claim the global players already took all the good people from the market and left the bad apples to them.</p> <p>The truth is different The way employeers communicate and reach out has an influence on their level of success in hiring. Unfortunately, there is also a second part to their weakness in the market They disregard the needs, desires and expectations of talented people. They treat staff like a cleaning mob. Nobody want to work for such a poor business culture.andnbsp;</p> <p>Even small companies have a business culture. You might ask whot does this all have to do with Artificial Intelligence.</p> <p>Employees of all levels of talent and initiative are willing to improve their standard of employment. This is where AI can help employeers understand what is happening and how to adapt to a changing world. This way they will gain talents and keep them loyal to their employeers.</p> <p> </p> <p><em><strong>GET THIS BOOK >>></strong></em></p> <p>Don't miss out on how to <strong>drive your business to be sustainable,</strong> while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:</p> <p>Get the 2022 edition of "<a href= "https://www.amazon.co.uk/dp/B0BKYPTGDC"><strong>The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)</strong></a>" written by Christian Bartsch.</p> <p>It is availabe at <strong>Amazon</strong>, <em><strong>Barnes and Noble</strong></em> and other retailers:</p> <p>ISBN: <a href= "https://www.amazon.com/dp/B0B2HZKVS9"><span class="jele-read-only-value" data-path="view.free_isbn">979-8-8330-3548-1</span> Softcover</a><br /> ASIN: <span class="a-declarative" data-action= "jele-click-metric" data-csa-c-type="widget" data-csa-c-func-deps= "aui-da-jele-click-metric" data-jele-click-metric="{}" data-csa-c-id="pxj123-bsgo1l-ftgy3f-enelwa"><span id= "zme-indie-bookshelf-dual-digital-price-asin-44960A40T03" class= "a-color-secondary mt-text-content">B0BKWWJL4H</span></span> Kindle edition</p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-sustainability/">https://meetchrisbartsch.com/books-on-sustainability/</a></p> <p> </p>]]></description><pubDate>Wed, 15 Feb 2023 16:15:00 GMT</pubDate><itunes:duration>00:18:15</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b7339913-6e71-4be7-b300-beca9bc7b241</link><enclosure url="https://feeds.alitu.com/63073296/b7339913-6e71-4be7-b300-beca9bc7b241.mp3?t=1697969452000" length="26877034" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>19</itunes:episode><podcast:episode>19</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">ff8b8b9f-9263-46bd-a7c6-952eabfea0e0</guid><itunes:title><![CDATA[Businesses are not ready for the disruption AI will cause]]></itunes:title><title><![CDATA[Businesses are not ready for the disruption AI will cause]]></title><description><![CDATA[<p>Businesses are not ready for the disruption AI will cause. Retail is already suffering from the effects of online stores like amazon and the multitude of flexible shopify shops. Cyber threats are also being <strong>advanced by the use of AI</strong> and very <strong>competitive attack strategies</strong>.</p> <p>Furthermore, industries are being <strong>disrupted by the way AI is helping competitors to cut cost</strong> in production and administration. This is also starting to add preasure in sales and marketing. The fact that everyone is now talking about ChatGBT is that is have become an interesting thing for the general public. Before, AI was something for nerds and universities.</p> <p>Business cases are now developing rapidly to show, how AI can be used to <strong>increase productivity</strong>, <strong>downscale workforce</strong> and <strong>increase market dominance opportunities</strong>.</p> <p> </p> <p><strong>Reskill your Education: Green Cyber Security with AI and ESG Compliance</strong></p> <p>With increasing concerns about energy consumption and threat vulnerability of IT infrastructure, companies are having to find workable solutions to this seamingly unsolvable mess.</p> <p>Finance directors keep urging CEOs to cut expenses related to staffing and IT. If the cuts are done in the wrong way, hackers and activists will create losses beyond the savings - a finance manager would have desired to achieve in a recession.</p> <p>Luckily enough for IT and HR, there are issues that can only be solved with <strong>investing in staff education and equipment</strong>. The unpopular ESG taxonomy is poking at the finance directors, as a wrong step and their company's ESG rating rises to a costy level. Refinancing and corporate debt cost bloat with a detrimental rating of their governance behaviour.</p> <p>This is where Executives need to get insights into <strong>how to balance ESG and cyber threats,</strong> without welcoming hoards of costly consultants ransacking his budget and not delivering significant im provements to their situation.</p> <p>Once the executive level has understood the shortcuts that help them <strong>create a usable ESG strategy</strong> that also allows for a cost improving Cyber Security strategy, they will want their staff to also be <strong>provided the necessary skills</strong> and tools to make this happen.</p> <p>Simply putting a green label on your <strong>Cyber Security will not statisfy ESG! </strong> </p> <p>Corporations of many sizes are taking advantage of the expertise they can tap on by <a href= "https://econry.com/corporate-upskill-program/">reskilling their staff to understand how to improve cyber security</a> while cutting equipment related cost (energy, space,fees, etc.) and improving the efficiency of the IT organisation in regards to 360° defence attitude.</p> <p>You can <a href="https://econry.com" data-abc="true">check out the corporate courses at</a> <a href="https://econry.com" data-abc="true">econry.com</a></p> <p>These courses are <strong>delivered in English by niche experts in a virtual classroom or in a mastermind scenario</strong>.</p>]]></description><pubDate>Sat, 11 Feb 2023 12:39:13 GMT</pubDate><itunes:duration>00:14:37</itunes:duration><link>https://thegrowthzone.alitu.com/episode/ff8b8b9f-9263-46bd-a7c6-952eabfea0e0</link><enclosure url="https://feeds.alitu.com/63073296/ff8b8b9f-9263-46bd-a7c6-952eabfea0e0.mp3?t=1697969452000" length="21637309" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>18</itunes:episode><podcast:episode>18</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">f91b811f-c1f3-4dc6-a1a3-26aef6585264</guid><itunes:title><![CDATA[Is Multiplatform the future for Developers? Net Maui]]></itunes:title><title><![CDATA[Is Multiplatform the future for Developers? Net Maui]]></title><description><![CDATA[<p>Is Multiplatform the future for Developers? Lets talk about <strong>Net Maui</strong> and how we might consider using it vs a platform like <strong>flutterflow</strong>. We should also consider the opportunities for people wanting to learn .Net Maui and thereby find a job as a developer.</p> <p>What are the benfits of .Net Mail when <strong>devloping apps for iOS and Android</strong>? What do we want to achieve? Think first and then commit to one system for that project.</p> <p>There are many ways to learn <span style= "color: rgb(69,82,101); background-color: rgb(255,255,255); font-size: 16px; font-family: Montserrat-Medium;"> .Net Maui</span> and that is why it can be very confusing for people to pick. This is also the case with any other IT related subject we want to learn. We can buy books, listen to videos, take classes or do CBTs.</p> <p>So what options do we have?</p> <p> </p> <p style="text-align: start;"><span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> <strong>Sponsored Career Education</strong></span></p> <p><span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> If you are looking to expand your knowledge in</span> <span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> .Net MAUI</span> or other topics such as <span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> <strong>Cyber Security, ESG, Neural Networks? A</strong></span> <a href="https://econry.de/net-maui-developer-fortbildung/" target= "_self"><span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> virtual .Net MAUI class</span></a> <span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> with real trainers let s you learn from home and keeps cost down.</span></p> <p style="text-align: start;"><span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> In  Germany you can get the education vouchers (</span><span style= "color: var(--brand); background-color: initial; font-size: 14px; font-family: Inter,;"><strong>Bildungsgutschein</strong></span><span style="color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;">) to</span> <a href="https://econry.de/gefoerderte-kurse/" target= "_self"><span style= "color: var(--brand); background-color: initial; font-size: 14px; font-family: Inter,;"> participate free of charge in a variery of AZAV certified courses</span></a><span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;">. These vouchers are provided by the dept. of labour (<strong>Arbeitsamt</strong>) for those who are unemployed, or were recently notified of their contract ending soon or placed by their employer on short time.</span></p> <p><span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> There is also a way for the selfemployeed (freelancers) to get a training voucher to save them a lot of money in updating their programming skills. It is advisable to consider what you really want to focus on to</span> <a href= "https://econry.de/wie-definiere-ich-meine-weiterbildungswuensche/" target="_self"><span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> make sure your reskilling is matching your education preferences</span></a> <span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> (Sorry, this article is in German, will soon provide also English version with tipps relevant to the UK and US).</span></p> <p style="text-align: start;"><span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> You can <a href="https://econry.de/gefoerderte-kurse/">check out the sponsored courses at</a></span> <a href= "https://econry.de/gefoerderte-kurse/">econry.de</a></p> <p style="text-align: start;"><span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> These courses are</span> <span style= "color: rgb(0,0,0); background-color: rgb(255,255,255); font-size: 14px; font-family: Inter,;"> <strong>delivered in English by trainers in a virtual classroom</strong>. The benefits of not having to travel and waste valuable family time are the reason why people like taking part.</span> </p>]]></description><pubDate>Fri, 10 Feb 2023 11:45:04 GMT</pubDate><itunes:duration>00:32:58</itunes:duration><link>https://thegrowthzone.alitu.com/episode/f91b811f-c1f3-4dc6-a1a3-26aef6585264</link><enclosure url="https://feeds.alitu.com/63073296/f91b811f-c1f3-4dc6-a1a3-26aef6585264.mp3?t=1697969456000" length="48065664" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>17</itunes:episode><podcast:episode>17</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">e9576ceb-253c-4a4b-9095-0c05fa521da5</guid><itunes:title><![CDATA[What can we learn from the evolution in cyber?]]></itunes:title><title><![CDATA[What can we learn from the evolution in cyber?]]></title><description><![CDATA[<p>What can we learn from the evolution in cyber? The internet no longer comprises of colourful websites. it is full of SaaS applications, cloud drives, streaming services, VoIP, VPNs, and hackers.</p> <p>15 years a go a company would have a proxy server and a firewall. Today they have an arsenal of defenses. Looking at this arms race between the endangered companies and the offensive hackers we can learn alot about where the cyber industry is moving.</p> <p> </p> <p> </p> <p><strong>Sponsored Career Education</strong></p> <p>If you are looking to expand your knowledge in <strong>Cyber Security, ESG, Neural Networks or .Net MAUI</strong> you should consider taking part in a virtual class with real trainers.</p> <p>In  Germany you can get the education vouchers (<a href= "https://econry.de/bildungsgutschein/"><strong>Bildungsgutschein</strong></a>) to <a href="https://econry.de/gefoerderte-kurse/">participate free of charge in a variery of AZAV certified courses</a>. These vouchers are provided by the dept. of labour (<strong>Arbeitsamt</strong>) for those who are unemployed, or were rfecently terminated or placed by their employer on short time.</p> <p>You can check out the sponsored courses at <a href= "https://econry.de/gefoerderte-kurse/">https://econry.de/gefoerderte-kurse/</a></p> <p> </p> <p>These courses are <strong>delivered in English by trainers in a virtual classroom</strong>. The benefits of not having to travel and waste valuable family time are the reason why people like taking part.</p>]]></description><pubDate>Tue, 07 Feb 2023 10:16:12 GMT</pubDate><itunes:duration>00:26:09</itunes:duration><link>https://thegrowthzone.alitu.com/episode/e9576ceb-253c-4a4b-9095-0c05fa521da5</link><enclosure url="https://feeds.alitu.com/63073296/e9576ceb-253c-4a4b-9095-0c05fa521da5.mp3?t=1697969456000" length="38253924" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>16</itunes:episode><podcast:episode>16</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">82eb441c-d653-47f7-aa5b-e5c2b0866758</guid><itunes:title><![CDATA[Why are companies more than ever in the focus of cyber crime?]]></itunes:title><title><![CDATA[Why are companies more than ever in the focus of cyber crime?]]></title><description><![CDATA[<p>Why are companies more than ever in the <strong>focus of cyber crime</strong>? After years of ransomware and trojans attacking consumers who have little money to pay the ransom, hackers have also undergone an evolution. They have realized that companies are a much better target.</p> <p>It might take more time to <strong>hack and hijack an entire enterprise</strong> but the payoff is by far outstanding. Traditionally we would presume that enterprises are much better protected. That is true to a certain extent where the human factor then turns the wheel to the advantage of the hacker. Hackers have found out that companies <strong>invest heavily in defense</strong> but n<strong>ot in recovery</strong>.</p> <p>The organisational structures even ensure that hackers can destroy any systems that were put in place for desaster recovery. This provides hackers a <strong>perfect bargaining chip</strong>. Listen in to find out how to increase your security by <strong>better understanding what ist happening</strong>.</p> <p> </p> <p><strong>Sponsored Career Education</strong></p> <p>If you are looking to expand your knowledge in <strong><a href= "https://econry.de/cyber-security-engineer-fortbildung/">Cyber Security</a>, ESG, <a href= "https://econry.de/neural-network-engineer-fortbildung/">Neural Networks</a> or .Net MAUI</strong> you should consider taking part in a virtual class with real trainers.</p> <p>In  Germany you can get the education vouchers (<a href= "https://econry.de/bildungsgutschein/"><strong>Bildungsgutschein</strong></a>) to participate free of charge in a variery of AZAV certified courses. These vouchers are provided by the dept. of labour (<strong>Arbeitsamt</strong>) for those who are unemployed, or were rfecently terminated or placed by their employer on short time.</p> <p>You can check out the sponsored courses at <a href= "https://econry.de">https://econry.de</a></p> <p>These courses are delivered in <strong>English by trainers in a virtual classroom</strong>. The benefits of not having to travel and waste valuable family time are the reason why people like taking part.</p>]]></description><pubDate>Mon, 06 Feb 2023 18:15:00 GMT</pubDate><itunes:duration>00:34:00</itunes:duration><link>https://thegrowthzone.alitu.com/episode/82eb441c-d653-47f7-aa5b-e5c2b0866758</link><enclosure url="https://feeds.alitu.com/63073296/82eb441c-d653-47f7-aa5b-e5c2b0866758.mp3?t=1697969461000" length="49553242" type="audio/mpeg"></enclosure><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">60bbecd9-110a-416f-ad0d-01c656d99037</guid><itunes:title><![CDATA[Let's use Neural Networks in Online Marketing]]></itunes:title><title><![CDATA[Let's use Neural Networks in Online Marketing]]></title><description><![CDATA[<p>Can we use <strong>Neural Networks in Online Marketing</strong>? What are these AI driven systems?</p> <p>Many questions arrise with people as new products are entering the market to help <strong>win in new social platforms</strong>.</p> <p>In future episodes, Christian will discuss <strong>AI</strong>, <strong>Neural Networks</strong> and XDR with several <strong>European and US based professors</strong> for AI/AR/VR/XR/NN/CS. For now, enjoy this episode on Neural Networks in Online Marketing.</p> <p>See what we can learn by what companies like Tesla, Amazon and Apple are doing. They are constantly driving up sales and inprove their customer experience with the help of AI and Neural Networks.</p> <p>Also get an insight into <strong>how ESG is affecting Online Marketing</strong> as the cryteria is feeding into the <em>AI of banks and retailers</em>. If you understand the game, you can <strong>push ESG aside</strong> as still be a great positive contributor to society.</p> <p><strong>GET THIS BOOK >>></strong></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: <a href= "https://www.amazon.co.uk/dp/B09PW8L75Q">979-8-488609-90-7</a> Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: <a href="https://www.amazon.co.uk/dp/B09PZLGTP4">B078WX5VKF Kindle edition</a></p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p> <p> </p> <p><strong>Sponsored Career Education</strong></p> <p>If you are looking to expand your knowledge in <strong>Cyber Security, ESG, Neural Networks or .Net MAUI</strong> you should consider taking part in a virtual class with real trainers.</p> <p>In  Germany you can get the education vouchers (<strong>Bildungsgutschein</strong>) to participate free of charge in a variery of AZAV certified courses. These vouchers are provided by the dept. of labour (<strong>Arbeitsamt</strong>) for those who are unemployed, or were rfecently terminated or placed by their employer on short time.</p> <p>You can check out the sponsored courses at <a href= "https://econry.de">https://econry.de</a></p> <p>These technical courses are delivered in English by trainers in a virtual classroom. The benefits of not having to travel and waste valuable family time are the reason why people like taking part.</p> <p>The jobcenters sponsor courses that are certified according to the AZAV Quality Management certification. Hence, a <a href= "https://econry.de/azav-traegerzulassung/">AZAV certified training center</a> can provide access to a group of approved courses</p>]]></description><pubDate>Sun, 30 Oct 2022 08:00:26 GMT</pubDate><itunes:duration>00:22:07</itunes:duration><link>https://thegrowthzone.alitu.com/episode/60bbecd9-110a-416f-ad0d-01c656d99037</link><enclosure url="https://feeds.alitu.com/63073296/60bbecd9-110a-416f-ad0d-01c656d99037.mp3?t=1697969461000" length="21825391" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>14</itunes:episode><podcast:episode>14</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">be3f7065-0c9f-4d1a-bfbc-2f6b3302974e</guid><itunes:title><![CDATA[How do you prevent revenue cyber skimming?]]></itunes:title><title><![CDATA[How do you prevent revenue cyber skimming?]]></title><description><![CDATA[<p>How do you prevent revenue cyber skimming?</p> <p>If a <strong>digital thief</strong> is trying to make money by stealing your digital assets or taking part of your revenue away, you need to <strong>be aware of the risks</strong> that are now endangering the capital reservers of small to large companies.</p> <p>Hackers <strong>attack online shops</strong>, <strong>order carts</strong>, <strong>advertising accounts</strong> and even bank accounts when companies are doing online banking or transmitting bank transfer order files via VPN.</p> <p>Most medium sized companies are barely coping with protecting their websites from <strong>DDoS attacks</strong> and their networks from <strong>Ransomware</strong>.</p> <p>Unfortunately, marketing and sales are the key units that keep the company alive as money comes in.</p> <p>In this episode Christian will discuss topics of <strong>cyber skimming, larcening, extortion</strong> and other forms of <strong>business sabotage</strong> that are killing the future of many companies.</p> <p>We need to face today's reality. Businesses are already seeing their <strong>profits eaten up by the rising costs of electricity</strong>, gas, heating and other commodities. If these companies get their hard earned revenue or cash stolen from them, it might be the last nail on their coffin.</p> <p> </p> <p>GET THIS BOOK >>></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: 979-8-488609-90-7 Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: B078WX5VKF Kindle edition</p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p>]]></description><pubDate>Fri, 28 Oct 2022 15:40:07 GMT</pubDate><itunes:duration>00:32:09</itunes:duration><link>https://thegrowthzone.alitu.com/episode/be3f7065-0c9f-4d1a-bfbc-2f6b3302974e</link><enclosure url="https://feeds.alitu.com/63073296/be3f7065-0c9f-4d1a-bfbc-2f6b3302974e.mp3?t=1697969465000" length="31453311" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>12</itunes:episode><podcast:episode>12</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">d7095622-282d-4414-b49b-242da6fb7b30</guid><itunes:title><![CDATA[How do cyber security risks affect any growing business?]]></itunes:title><title><![CDATA[How do cyber security risks affect any growing business?]]></title><description><![CDATA[<p>How do cyber security risks affect any growing business?</p> <p>Cyber security risks lead to a variety of problems for any growing business. Finding the <strong>best reasonable solutions</strong> to them, helps founders limit cost without killing cashflow.</p> <p>In this episode, Christian will highligh the current core risks that need to be addressed by companies in the UK, USA, Europe and Asia. As <strong>company leaders</strong>, <strong>startup founders</strong> or <strong>corporate decision makers</strong> we need to select the best option on how to respond to these threats.</p> <p>Simply <strong>ignoring a threat</strong> or making excuses or hiding behind a <strong>cyber insurance</strong> will only <span style="text-decoration: underline;">make your business a desirable target for criminals</span> and state saboteurs.</p> <p>Hacking has become one of the key tools used by some countries that have build hacking armies to steal the ideas of founders, engineers, inventors and successful sales & marketing experts.</p> <p>This is where Cyber Security experts are needed to protect. The <strong>job market</strong> is very dry in regards to such technical experts. Therefore, companies need to make use of their existing staff.</p> <p>This episode will be the start of episodes looking at how <strong>business, IT, marketing and sales</strong> need to be combined so to <strong>grow in a volatile time</strong>.</p> <p> </p> <p>GET THIS BOOK >>></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: 979-8-488609-90-7 Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: B078WX5VKF Kindle edition</p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p>]]></description><pubDate>Thu, 27 Oct 2022 16:30:17 GMT</pubDate><itunes:duration>00:47:17</itunes:duration><link>https://thegrowthzone.alitu.com/episode/d7095622-282d-4414-b49b-242da6fb7b30</link><enclosure url="https://feeds.alitu.com/63073296/d7095622-282d-4414-b49b-242da6fb7b30.mp3?t=1697969465000" length="45978228" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>11</itunes:episode><podcast:episode>11</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">40fb216b-9131-418d-8a7b-0385a9b3b25c</guid><itunes:title><![CDATA[How can you use AI to drive Online Sales?]]></itunes:title><title><![CDATA[How can you use AI to drive Online Sales?]]></title><description><![CDATA[<p>Selling products and services in the Internet is becoming even more complex. New social platforms drain old concepts like facebook.</p> <p>Looking to use <strong>AI in your Online Busines Development and Sales</strong>? There are many ways that AI can be used to <span style="text-decoration: underline;">increase sales and profits</span>. The key is knowing what to offer to buyers. Hence, we need AI and other human interactions. See how you can <strong>do this for your company</strong> and clients.</p> <p>GET THIS BOOK >>></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: 979-8-488609-90-7 Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: B078WX5VKF Kindle edition</p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p>]]></description><pubDate>Mon, 10 Oct 2022 15:00:46 GMT</pubDate><itunes:duration>00:22:21</itunes:duration><link>https://thegrowthzone.alitu.com/episode/40fb216b-9131-418d-8a7b-0385a9b3b25c</link><enclosure url="https://feeds.alitu.com/63073296/40fb216b-9131-418d-8a7b-0385a9b3b25c.mp3?t=1697969469000" length="22047139" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>13</itunes:episode><podcast:episode>13</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">61f58b04-3994-4295-b622-dffebdb1d64c</guid><itunes:title><![CDATA[How to increase your hourly rates and then transition to packages?]]></itunes:title><title><![CDATA[How to increase your hourly rates and then transition to packages?]]></title><description><![CDATA[<p>You will learn how to increase your hourly rates and then transition to <strong>selling packages</strong>. Most people end up eating other peoples mud. Why do you let others degrade you? It is due to limiting believes and <span style= "text-decoration: underline;">wrong approach</span> to selling your own services.</p> <p>Let Christian explain to you your best options to not fall off the road. If you are not sure how to go about <strong>building your presence in social media</strong> then you must pick a platform to focus on where your clients are.</p> <p>If you pick LinkedIn then follow a clear set of steps from being unknown to being trustworthy. Christian has laid out the necessary steps in his book "Social Marketing". You can get that in Amazon as eBook, paperback and even as hard cover.</p> <p>It will show you how to get each step actually accomplished as Christian shows how he uses each tool to <strong>build the content and momentum</strong>. As with increasing rates and transitioning to packages, you need to <a href= "https://meetchrisbartsch.com/advisory-services/"><strong>follow a strategy</strong></a> that you can become immersed.</p> <p>The scary part is that you will think, you will end up with less money when you <strong>increase your rates by 25%-50%</strong>. Christian is explaining in this episode of his podcast how you need to think. He is a business guy who built many companies being bootstrapped and who <strong>hybrid VC</strong> <span style= "text-decoration: underline;">build startups today</span> using the bootstrap methodology in order to protect investors money.</p> <p>GET THIS BOOK >>></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses: Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: 979-8-488609-90-7 Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: B078WX5VKF Kindle edition</p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p>]]></description><pubDate>Thu, 09 Jun 2022 08:56:31 GMT</pubDate><itunes:duration>00:41:51</itunes:duration><link>https://thegrowthzone.alitu.com/episode/61f58b04-3994-4295-b622-dffebdb1d64c</link><enclosure url="https://feeds.alitu.com/63073296/61f58b04-3994-4295-b622-dffebdb1d64c.mp3?t=1697969469000" length="40183936" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>8</itunes:episode><podcast:episode>8</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">d7c83a06-9cba-4874-991d-df8e25c368ef</guid><itunes:title><![CDATA[Why funding a startups use bootstrap funding and sustainable business development strategies]]></itunes:title><title><![CDATA[Why funding a startups use bootstrap funding and sustainable business development strategies]]></title><description><![CDATA[In this episode Christian Bartsch will explain in greater detail why funding a startup using bootstrap funding and sustainable business development strategies. <p> </p> <p>GET THIS BOOK >>></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:</p> <p>Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: 979-8-488609-90-7 Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: B078WX5VKF Kindle edition</p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p>]]></description><pubDate>Wed, 08 Jun 2022 09:40:08 GMT</pubDate><itunes:duration>00:34:36</itunes:duration><link>https://thegrowthzone.alitu.com/episode/d7c83a06-9cba-4874-991d-df8e25c368ef</link><enclosure url="https://feeds.alitu.com/63073296/d7c83a06-9cba-4874-991d-df8e25c368ef.mp3?t=1697969473000" length="33220736" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>10</itunes:episode><podcast:episode>10</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">b80b2d8d-3606-40c0-ba23-3fc468848bf6</guid><itunes:title><![CDATA[How does cyber security and online marketing drive sales?]]></itunes:title><title><![CDATA[How does cyber security and online marketing drive sales?]]></title><description><![CDATA[<p>In this episode Christian will explain <strong>how to drive sales</strong> using <strong>cyber security</strong> as part of your <strong>online marketing strategy</strong>. You will understand that <strong>cybersecurity in sustainable ecommerce reduces the risk</strong> exposure and potential fraud claims. Since online sales need to take payments online this also affects <span style="text-decoration: underline;"><strong>sustainable financial services</strong></span>.</p> <p>Hence, businesses must look to drive profits by <strong>applying greater <a href="https://meetchrisbartsch.com">sustainability goals</a></strong>. It is not just about ratings and ESG but about how our mission and <strong>vision translate into a sustainable future</strong>.</p> <p>GET THIS BOOK >>></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses: Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: 979-8-488609-90-7 Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: B078WX5VKF Kindle edition</p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p>]]></description><pubDate>Fri, 03 Jun 2022 23:28:41 GMT</pubDate><itunes:duration>00:29:38</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b80b2d8d-3606-40c0-ba23-3fc468848bf6</link><enclosure url="https://feeds.alitu.com/63073296/b80b2d8d-3606-40c0-ba23-3fc468848bf6.mp3?t=1697969473000" length="28446848" type="audio/mpeg"></enclosure><itunes:season>10</itunes:season><podcast:season>10</podcast:season><itunes:episode>9</itunes:episode><podcast:episode>9</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">6f06284d-7db3-499b-90f8-35a8b43fe605</guid><itunes:title><![CDATA[Why is it important to communicate in your marketing your ESG efforts?]]></itunes:title><title><![CDATA[Why is it important to communicate in your marketing your ESG efforts?]]></title><description><![CDATA[<p>Why is it important to communicate in your marketing your ESG efforts?</p> <p>In this episode Christian Bartsch will look into the needs to <strong>communicate your positive efforts</strong> to protecting the environment, society and governance.</p> <p>People tend to <strong>overcomplicate</strong> and misinterpret the <a href= "https://meetchrisbartsch.com/books-management/"><strong>taxonomy around ESG</strong></a>.</p> <p>Even small companies can make ESG into a competitive advantage. You do not need to spend thousands of bucks to become ESG compliant.</p> <p>There are a <strong>few simple steps and a mindset shift</strong>. Nevertheless, we want to focus on communicating our positive contribution to the environment and society. How do we achieve this kind of <strong>ethical marketing</strong>? </p> <p> </p> <p>GET THIS BOOK >>></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B busineses: Get the 2022 edition of "<strong>Social Marketing - Reaching your audience so they can buy from you with trust</strong>" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: 979-8-488609-90-7 Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: B078WX5VKF Kindle edition</p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p>]]></description><pubDate>Sun, 29 May 2022 12:56:10 GMT</pubDate><itunes:duration>00:40:11</itunes:duration><link>https://thegrowthzone.alitu.com/episode/6f06284d-7db3-499b-90f8-35a8b43fe605</link><enclosure url="https://feeds.alitu.com/63073296/6f06284d-7db3-499b-90f8-35a8b43fe605.mp3?t=1697969477000" length="38576256" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>7</itunes:episode><podcast:episode>7</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">c171c55f-ed03-460b-b5f8-c8aa198e67dd</guid><itunes:title><![CDATA[Can you attract talent as a startup using Employeer branding?]]></itunes:title><title><![CDATA[Can you attract talent as a startup using Employeer branding?]]></title><description><![CDATA[<p>In this episode, Christian will disuss the need to <strong>attract talent as a startup</strong>. Is using Employeer branding a way to get passionate people via social media like LinkedIn or Reddit or Discord? In contrast to large corporations, startups can not offer excessive salaries, benefits and a long history of business continuity. Depending on the <strong>culture of the region</strong> where the startup is getting its employees from, you will notice a different rate of recruiting and retention success. Some cultures are very risk averse, so that you have to look for a bit crazy people <strong>who do not fit the corporate hiring profile</strong>. You will realize that being a bit crazy is actually not that bad.</p> <p>This is where diversity becomes you competitive advantage in relation to any kind of difference in regards to mainstream life styles. It is not always easy to work with crazy people but maybe you are not aware that you are crazy too. Otherwise why would you want a bunch of crazy people in your startup? The crazy people <strong>change the world</strong>. The fearful only maintain status quo in fear of change and risk.</p> <p>GET THIS BOOK >>></p> <p>Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses: Get the 2022 edition of "Social Marketing - Reaching your audience so they can buy from you with trust" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:</p> <p>ISBN: 979-8-488609-90-7 Softcover<br /> ISBN: 979-8-797126-01-0 Hardcover<br /> ASIN: B078WX5VKF Kindle edition</p> <p>or read more about it here:</p> <p><a href= "https://meetchrisbartsch.com/books-on-marketing/">https://meetchrisbartsch.com/books-on-marketing/</a></p>]]></description><pubDate>Sun, 22 May 2022 22:40:05 GMT</pubDate><itunes:duration>00:33:44</itunes:duration><link>https://thegrowthzone.alitu.com/episode/c171c55f-ed03-460b-b5f8-c8aa198e67dd</link><enclosure url="https://feeds.alitu.com/63073296/c171c55f-ed03-460b-b5f8-c8aa198e67dd.mp3?t=1697969477000" length="32978026" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>6</itunes:episode><podcast:episode>6</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">c032db5a-ee66-4124-8c9f-0eebadee2c4a</guid><itunes:title><![CDATA[Investors want to invest in sustainable opportunities]]></itunes:title><title><![CDATA[Investors want to invest in sustainable opportunities]]></title><description><![CDATA[<p>You are trying to <strong>attract investors</strong> for your business activities. Complex projects often <strong>need funds</strong> that go beyond your current financial means.</p> <p>In order to be able to <strong>take advantage of these market windows</strong>, you need to convince an investor that you are going to help them grow their wealth. The world of investment has drastically changed.</p> <p>We often see <strong>marketing in the investment sector</strong> to be <em>quite emotional and numbers driven</em>. Let us look at how we should <strong>adapt our marketing narrative to tap on investors</strong> who are looking for <span style= "text-decoration: underline;">sustainable investment opportunities</span>.</p> <p>Of course, it is a very different marketing context if we compare marketing of toys and of investment projects. <strong>Investor relationship</strong> is sort of a subset of investment marketing. Overall, we need to <strong>be more sensitive</strong> about the factors that <span style= "text-decoration: underline;"><strong>attract ESG aware investors</strong></span>.</p> <p>For more insights, you can read Christian’s Blog or his <span style="text-decoration: underline;">upcoming book</span> called “<strong>Sustainable Business Strategies</strong>” (ISBN 979-8-4239-8286-7).</p> <p>Have you read Christian's <span style= "text-decoration: underline;">latest book</span> on <strong>Social Marketing</strong> (ISBN 979-8-4886-0990-7)? Get it here on amazon <a href= "https://www.amazon.com/dp/B09PW8L75Q">https://www.amazon.com/dp/B09PW8L75Q</a></p>]]></description><pubDate>Wed, 30 Mar 2022 17:34:33 GMT</pubDate><itunes:duration>00:27:05</itunes:duration><link>https://thegrowthzone.alitu.com/episode/c032db5a-ee66-4124-8c9f-0eebadee2c4a</link><enclosure url="https://feeds.alitu.com/63073296/c032db5a-ee66-4124-8c9f-0eebadee2c4a.mp3?t=1697969481000" length="26007680" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>5</itunes:episode><podcast:episode>5</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">f1687ff2-4123-4708-bc91-1d1945043f02</guid><itunes:title><![CDATA[Diversity helps scale marketing effectiveness]]></itunes:title><title><![CDATA[Diversity helps scale marketing effectiveness]]></title><description><![CDATA[<p>This may sound a little farfetched for you: Diversity helps scale marketing effectiveness</p> <p>Our society has changed due to <strong>migration and cultural mergers</strong>. People have adopted different kinds of food, habits and interests. This leads to buyers being open to a very different kind of products.</p> <p>Hence, your <strong>marketing narrative</strong> needs to speak to a diverse part of society. Just look at how uncle bens had to rebrand their products. Many of us were not really aware how offensive their product labelling was. Our situational awareness was truly lacking until we were <strong>educated about the discrimination</strong> that is still happening in the American society.</p> <p>When you look a product without its product <strong>packaging and marketing content</strong>, you will realize that all parts of society will be using it.</p> <p>If we are able to <strong>be more socially sensitive</strong>, we can redesign out marketing to be appealing to a <strong>wider audience</strong>. If you simply continue to ignore the changes in society and <strong>ESG</strong> you will eventually be driving your business of the track into the next ditch. Don’t be silly.</p> <p>Use this <strong>opportunity to scale</strong> your <strong>market share and reach</strong>. You will recognize that the <span style="text-decoration: underline;">increased margins and profits</span> are worth the extra effort. </p> <p>For more insights, you can read Christian’s Blog or his <span style="text-decoration: underline;">upcoming book</span> called “<strong>Sustainable Business Strategies</strong>” (ISBN 979-8-4239-8286-7).</p> <p>Have you read Christian's <span style= "text-decoration: underline;">latest book</span> on <strong>Social Marketing</strong> (ISBN 979-8-4886-0990-7)? Get it here on amazon <a href= "https://www.amazon.com/dp/B09PW8L75Q">https://www.amazon.com/dp/B09PW8L75Q</a></p>]]></description><pubDate>Wed, 23 Mar 2022 13:31:25 GMT</pubDate><itunes:duration>00:23:00</itunes:duration><link>https://thegrowthzone.alitu.com/episode/f1687ff2-4123-4708-bc91-1d1945043f02</link><enclosure url="https://feeds.alitu.com/63073296/f1687ff2-4123-4708-bc91-1d1945043f02.mp3?t=1697969481000" length="22079616" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>4</itunes:episode><podcast:episode>4</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">6c9a1ebb-7975-4ecc-871c-3c4451c8f6f2</guid><itunes:title><![CDATA[Spot marketing narratives of fake sustainable products]]></itunes:title><title><![CDATA[Spot marketing narratives of fake sustainable products]]></title><description><![CDATA[<p>If you think your buyers are stupid then you are disrespectful of your audience. It does not matter if you are trying to push a product or a political statement. There will be <strong>doubt in listeners ears</strong> as the subconscious can spot dishonest intentions.</p> <p>We seldom hear of <strong>greenwashing</strong> in today’s media. It is not really very interesting to them as it does not generate a lot of views or listeners. Nevertheless, people are being educated on real sustainable products and products that have simply been manipulated to appear environmentally friendly.</p> <p>As a matter of fact, many politicians do not really care about your <strong>health, safety or livelihood</strong>. They only care about their own <span style="text-decoration: underline;">pockets and status</span>. Hence, you need to <strong>educate yourself</strong>.</p> <p>Looking at the growing <strong>trend towards greener products</strong> and adoption of the ESG framework, companies can generate substantial profits while being committed to <span style= "text-decoration: underline;">environmentally and socially</span> <strong>responsible business models</strong>.</p> <p>Business leaders who really want to be successful in the next decade will have to change their way of doing business. Looking at this, we as buyers, sellers, and marketeers must change our <strong>fundamental mindsets</strong>.</p> <p>Only then we can access the richness of being <strong>ESG compliant</strong>. Let us discuss the advantage of <strong>sustainable products</strong> and how our marketing approach needs to be realigned for a better corporate governance. </p> <p>For more insights, you can read Christian’s Blog or his <span style="text-decoration: underline;">upcoming book</span> called “<strong>Sustainable Business Strategies</strong>” (ISBN 979-8-4239-8286-7).</p> <p>Have you read Christian's <span style= "text-decoration: underline;">latest book</span> on <strong>Social Marketing</strong> (ISBN 979-8-4886-0990-7)? Get it here on amazon <a href= "https://www.amazon.com/dp/B09PW8L75Q">https://www.amazon.com/dp/B09PW8L75Q</a></p>]]></description><pubDate>Wed, 16 Mar 2022 13:28:00 GMT</pubDate><itunes:duration>00:30:32</itunes:duration><link>https://thegrowthzone.alitu.com/episode/6c9a1ebb-7975-4ecc-871c-3c4451c8f6f2</link><enclosure url="https://feeds.alitu.com/63073296/6c9a1ebb-7975-4ecc-871c-3c4451c8f6f2.mp3?t=1697969485000" length="29311104" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>3</itunes:episode><podcast:episode>3</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">1a62b56a-7b55-42cb-bbf9-0c2548edbd7c</guid><itunes:title><![CDATA[Your clients want a different kind of sustainable products]]></itunes:title><title><![CDATA[Your clients want a different kind of sustainable products]]></title><description><![CDATA[<p>The world has changed due to the pandemic and other terrible events. Nevertheless, people are <strong>demanding a different kind of political and business leadership</strong>.</p> <p>They expect leaders and organisations to <strong>act in a responsible way</strong>. Wasting our natural resources with only create more pain and drama for society. Society has also realized that it is <strong>no longer willing to accept</strong> multiple kinds of <strong>discrimination and destruction</strong>.</p> <p>Let me provide you with some really useful examples on <strong>how to create products</strong> that are <strong>sustainable and easier to market</strong> in the near future.</p> <p>Getting marketing to be ESG compliant is not that easy. Popular <strong>misconceptions about sustainability and ESG</strong> often take people down the wrong route.</p> <p>A <strong>sustainable business model</strong> needs a different market entry and sustainability approach. This leads to marketing strategies being transformed into <strong>sustainable marketing strategies</strong>.</p> <p>ESG is more than just <span style= "text-decoration: underline;">Environmental, Social and corporate Governance</span>. It is about a mission for every organisation to <strong>be less wasteful</strong> and enable a circular economy. There are ways to make billions of dollars of profits <span style= "text-decoration: underline;"><strong>while doing good</strong></span>. It is all about knowing the why, the how, the when and to where.</p> <p>For more insights, you can read Christian’s Blog or his <span style="text-decoration: underline;">upcoming book</span> called “<strong>Sustainable Business Strategies</strong>” (ISBN 979-8-4239-8286-7).</p> <p>Have you read Christian's <span style= "text-decoration: underline;">latest book</span> on <strong>Social Marketing</strong> (ISBN 979-8-4886-0990-7)? Get it here on amazon <a href= "https://www.amazon.com/dp/B09PW8L75Q">https://www.amazon.com/dp/B09PW8L75Q</a></p>]]></description><pubDate>Wed, 09 Mar 2022 13:22:18 GMT</pubDate><itunes:duration>00:32:57</itunes:duration><link>https://thegrowthzone.alitu.com/episode/1a62b56a-7b55-42cb-bbf9-0c2548edbd7c</link><enclosure url="https://feeds.alitu.com/63073296/1a62b56a-7b55-42cb-bbf9-0c2548edbd7c.mp3?t=1697969485000" length="31639680" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>2</itunes:episode><podcast:episode>2</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">5a119f7d-7931-47d8-b938-ab2007999c4c</guid><itunes:title><![CDATA[How will ESG affect Marketing campaigns?]]></itunes:title><title><![CDATA[How will ESG affect Marketing campaigns?]]></title><description><![CDATA[<p>How will ESG affect Marketing campaigns? Understand <strong>what ESG actually is</strong> and <strong>how it will change</strong> the way you have been doing <strong>marketing</strong>. It starts with product design, over <strong>offline and online marketing</strong> vehicles to sustainable product life time.</p> <p>A <strong>sustainable business model</strong> needs more than just a label. ESG is more than just Environmental, Social and corporate Governance.</p> <p>It is about a <strong>mission for every organisation</strong> to <span style="text-decoration: underline;">be less wasteful</span> and enable a <strong>circular economy</strong>. There are ways to make billions of dollars of profits while doing good.</p> <p>It is all about knowing the why, the how, the when and to where.</p> <p>For more insights, you can read Christian’s Blog or his <span style="text-decoration: underline;">upcoming book</span> called “<strong>Sustainable Business Strategies</strong>” (ISBN 979-8-4239-8286-7).</p> <p>Have you read Christian's <span style= "text-decoration: underline;">latest book</span> on <strong>Social Marketing</strong> (ISBN 979-8-4886-0990-7)? Get it here on amazon <a href= "https://www.amazon.com/dp/B09PW8L75Q">https://www.amazon.com/dp/B09PW8L75Q</a></p>]]></description><pubDate>Wed, 02 Mar 2022 13:16:25 GMT</pubDate><itunes:duration>00:41:27</itunes:duration><link>https://thegrowthzone.alitu.com/episode/5a119f7d-7931-47d8-b938-ab2007999c4c</link><enclosure url="https://feeds.alitu.com/63073296/5a119f7d-7931-47d8-b938-ab2007999c4c.mp3?t=1697969490000" length="39792768" type="audio/mpeg"></enclosure><itunes:season>2</itunes:season><podcast:season>2</podcast:season><itunes:episode>1</itunes:episode><podcast:episode>1</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">646c702b-e1e3-4339-ac34-6c96605c7446</guid><itunes:title><![CDATA[How tech startups rapidly grow their B2B sales?]]></itunes:title><title><![CDATA[How tech startups rapidly grow their B2B sales?]]></title><description><![CDATA[<p>Listen to this podcast as Christian Bartsch discusses with Asa Hochhauser: How tech startups rapidly grow their B2B sales? Episode #251</p> <p><strong>Who is Asa Hochhauser?</strong></p> <p>Asa Hochhauser is the VP of Sales at McGaw.io</p> <p>Asa arms sales teams of fast-growing startups to win through sales technology.</p> <p> </p> <p>You can reach Asa on LinkedIn at: <a href= "https://www.linkedin.com/in/asahoc/">https://www.linkedin.com/in/asahoc/</a></p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to increase your revenue by creating new products or service offers? To achieve true market innovation you need to design your entire value to market strategy in alignment with the requirements of the P9 concept. This allows SMEs and corporates to grow their market share where competition is not in sight.</p> <p>If you are a business leader with $10m+ Revenue and want to know more about how Christian advises business leaders on market innovation, then contact him here: meetchrisbartsch.com</p>]]></description><pubDate>Thu, 14 Oct 2021 02:00:00 GMT</pubDate><itunes:duration>00:38:55</itunes:duration><link>https://thegrowthzone.alitu.com/episode/646c702b-e1e3-4339-ac34-6c96605c7446</link><enclosure url="https://feeds.alitu.com/63073296/646c702b-e1e3-4339-ac34-6c96605c7446.mp3?t=1697969490000" length="37944405" type="audio/mpeg"></enclosure><itunes:episode>251</itunes:episode><podcast:episode>251</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">186f4fbe-cb4e-4235-91df-c3bca3b8ece9</guid><itunes:title><![CDATA[Where is the value in mentoring for bootstrapped startups]]></itunes:title><title><![CDATA[Where is the value in mentoring for bootstrapped startups]]></title><description><![CDATA[<p>Christian discusses with Shawn Thomas (Nashville, Tenesse) on following topic:</p> <p>Where is the value in mentoring for bootstrapped startups?</p> <p>The key reasons young entrepreneurs are failing:</p> <p>1) feasibility study not done</p> <p>2) market fit not clearly identified</p> <p>3) lack of sales knowledge</p> <p>4) no business experience</p> <p>5) lack of situational awareness</p> <p>6) lack of access to other people's business experience</p> <p>Entrepreneurs who have a lack of experience and funds benefit from a mentoring community as it allows them to access knowledge and advice at an affordable cost.</p> <p>That is why you need to make sure that when choosing a mentor you ar talking to someone who really has business experience other than selling mentorship / coaching services.</p> <p>You can get in touch with Shawn Thomas at: <a href= "https://www.acceleratorsorg.com/">https://www.acceleratorsorg.com/</a></p> <p> </p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to increase your revenue by creating new products or service offers? To achieve true market innovation you need to design your entire value to market strategy in alignment with the requirements of the P9 concept. This allows SMEs and corporates to grow their market share where competition is not in sight.</p> <p>If you are a business leader with $10m+ Revenue and want to know more about how Christian advises business leaders on market innovation, then contact him here: meetchrisbartsch.com</p>]]></description><pubDate>Mon, 11 Oct 2021 13:00:00 GMT</pubDate><itunes:duration>00:46:22</itunes:duration><link>https://thegrowthzone.alitu.com/episode/186f4fbe-cb4e-4235-91df-c3bca3b8ece9</link><enclosure url="https://feeds.alitu.com/63073296/186f4fbe-cb4e-4235-91df-c3bca3b8ece9.mp3?t=1697969494000" length="45105070" type="audio/mpeg"></enclosure><itunes:episode>250</itunes:episode><podcast:episode>250</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">2e404b99-1beb-4695-b0d8-b8ba04827607</guid><itunes:title><![CDATA[How B2B Saas companies double their revenue in 90 days when nobody knows them]]></itunes:title><title><![CDATA[How B2B Saas companies double their revenue in 90 days when nobody knows them]]></title><description><![CDATA[<p>Christian discusses with Simon Severino (based in Vienna) on SaaS Business strategies: How B2B Saas companies double their revenue in 90 days when nobody knows them</p> <p><strong>Who is Simon Severino?</strong></p> <p>Simon Severino helps business owners in SaaS and Services (Consultancies, Agencies) discover how to be able to run their company more efficiently which results in sales that soar. He is also a Forbes Business Council Member, a contributor to Entrepreneur Magazine, and a member of Duke Corporate Education.</p> <p>You can reach his company at: <a href= "https://strategysprints.com">https://strategysprints.com</a></p> <p>or connect with him via LinkedIn: <a href= "https://www.linkedin.com/in/simonseverino/">https://www.linkedin.com/in/simonseverino/</a></p> <p> </p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to increase your revenue by creating new products or service offers? To achieve true market innovation you need to design your entire value to market strategy in alignment with the requirements of the P9 concept. This allows SMEs and corporates to grow their market share where competition is not in sight.</p> <p>If you are a business leader with $10m+ Revenue and want to know more about how Christian advises business leaders on market innovation, then contact him here: meetchrisbartsch.com</p>]]></description><pubDate>Tue, 05 Oct 2021 16:00:00 GMT</pubDate><itunes:duration>00:37:30</itunes:duration><link>https://thegrowthzone.alitu.com/episode/2e404b99-1beb-4695-b0d8-b8ba04827607</link><enclosure url="https://feeds.alitu.com/63073296/2e404b99-1beb-4695-b0d8-b8ba04827607.mp3?t=1697969494000" length="36593561" type="audio/mpeg"></enclosure><itunes:episode>249</itunes:episode><podcast:episode>249</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">42dc52b8-ea82-4b2a-ad1e-bf759c142fff</guid><itunes:title><![CDATA[How organisations survive in industries that experience disruption.]]></itunes:title><title><![CDATA[How organisations survive in industries that experience disruption.]]></title><description><![CDATA[<p>How organisations survive in industries that experience disruption.</p> <p><strong>Who is Dan McClure?</strong></p> <p>As a systems strategist and agile product manager, Dan helps organizations envision and create high impact innovations.</p> <p>He has over 30 years of hands-on experience shaping systems-level initiatives that combine business + technology in tumultuous environments.</p> <p>Dan specializes in complex systems innovation challenges, and acts as a senior innovation strategist for commercial, non-profit, and governmental organizations. He has authored a number of papers on systems innovation methodologies and agile enterprises.</p> <p>You can reach his company at: <a href= "https://innovationecosystem.com">https://innovationecosystem.com</a></p> <p>or connect with him via LinkedIn:</p> <p><a href= "https://www.linkedin.com/in/mccluredc/">https://www.linkedin.com/in/mccluredc/</a></p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to increase your revenue by creating new products or service offers? To achieve true market innovation you need to design your entire value to market strategy in alignment with the requirements of the P9 concept. This allows SMEs and corporates to grow their market share where competition is not in sight.</p> <p>If you are a business leader with $10m+ Revenue and want to know more about how Christian advises business leaders on market innovation, then contact him here: meetchrisbartsch.com</p>]]></description><pubDate>Sun, 26 Sep 2021 16:00:00 GMT</pubDate><itunes:duration>00:49:02</itunes:duration><link>https://thegrowthzone.alitu.com/episode/42dc52b8-ea82-4b2a-ad1e-bf759c142fff</link><enclosure url="https://feeds.alitu.com/63073296/42dc52b8-ea82-4b2a-ad1e-bf759c142fff.mp3?t=1697969499000" length="47668831" type="audio/mpeg"></enclosure><itunes:episode>247</itunes:episode><podcast:episode>247</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">9e3c727d-93e4-46a5-bc82-8f9425cc3f5c</guid><itunes:title><![CDATA[How do businesses build a solid Brand Development in a disrupted industry?]]></itunes:title><title><![CDATA[How do businesses build a solid Brand Development in a disrupted industry?]]></title><description><![CDATA[<p>In this episode Christian discusses with Benjamin Shapiro (San Francisco):</p> <p>How do businesses build a solid Brand Development in a disrupted industry?</p> <p>Key insights of this episode will be:</p> <p>1) How to build a constant flow of content?</p> <p>2) Users are now constantly bombarding with requests for attention</p> <p>3) Advertorial that delivers value to the right person at the right time wins</p> <p>4) Companies need to understand the foundation of their marketing efforts</p> <p>5) What are the pods for differentiation in a disruptive market?</p> <p><strong>Who is Benjamin Shapiro?</strong></p> <p>He is an omnichannel marketer that specializes Brand Development and Growth Strategies. Benjamin is also the managing director of a network of boutique consultants that specialize in helping companies identify, reach and monetize their customers.</p> <p>You can reach his site at: <a href= "https://benjshap.com">https://benjshap.com</a></p> <p>or connect with him via LinkedIn:</p> <p><a href= "https://www.linkedin.com/in/benjshap/">https://www.linkedin.com/in/benjshap/</a></p> <p> </p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to increase your revenue by creating new products or service offers? To achieve true market innovation you need to design your entire value to market strategy in alignment with the requirements of the P9 concept. This allows SMEs and corporates to grow their market share where competition is not in sight.</p> <p>If you are a business leader with $10m+ Revenue and want to know more about how Christian advises business leaders on market innovation, then contact him here: meetchrisbartsch.com</p>]]></description><pubDate>Mon, 20 Sep 2021 13:00:00 GMT</pubDate><itunes:duration>00:28:01</itunes:duration><link>https://thegrowthzone.alitu.com/episode/9e3c727d-93e4-46a5-bc82-8f9425cc3f5c</link><enclosure url="https://feeds.alitu.com/63073296/9e3c727d-93e4-46a5-bc82-8f9425cc3f5c.mp3?t=1697969499000" length="27492688" type="audio/mpeg"></enclosure><itunes:episode>248</itunes:episode><podcast:episode>248</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">a01d0cee-d938-4222-af0b-6a13a1de5a16</guid><itunes:title><![CDATA[What is the difference between growth and scaling?]]></itunes:title><title><![CDATA[What is the difference between growth and scaling?]]></title><description><![CDATA[<p>Listen to this podcast episode as Christian discusses with Andie Monet (Texas): What is the difference between "growth" and "scaling", and why it's important.</p> <p><strong>Key learnings:</strong></p> <p>- can't scale before you aren't growing<br /> - profits shrink despite revenue with wrong growth approach<br /> - scale by streamlining process</p> <p><strong>Who is Andie Monet?</strong></p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to achieve true market innovation? If you are a tech founder you will have realized that developing a perfect market is a long journey.</p> <p>A product idea alone does not make a valuable investment. Investors expect to see a proof or concept and market fit. A new product that tackles an untouched market segment needs time to build a revenue growth curve.</p> <p>"<em>Know what to do - when and how. The why will lead you to your destination</em>", Christian Bartsch.</p> <p>According to Christian, that companies are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys <a href= "https://meetchrisbartsch.com/listen-to-podcast/">conversations with company leaders</a> who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a board member of tech companies and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p>]]></description><pubDate>Tue, 24 Aug 2021 13:00:00 GMT</pubDate><itunes:duration>00:59:49</itunes:duration><link>https://thegrowthzone.alitu.com/episode/a01d0cee-d938-4222-af0b-6a13a1de5a16</link><enclosure url="https://feeds.alitu.com/63073296/a01d0cee-d938-4222-af0b-6a13a1de5a16.mp3?t=1697969504000" length="58009141" type="audio/mpeg"></enclosure><itunes:episode>246</itunes:episode><podcast:episode>246</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">26dceff7-1d33-4a31-8793-98c96ee0da5d</guid><itunes:title><![CDATA[How to build innovation ecosystems or clusters that lead to a sustainable growth]]></itunes:title><title><![CDATA[How to build innovation ecosystems or clusters that lead to a sustainable growth]]></title><description><![CDATA[<p>Enjoy this podcast episode Where Christian and Jennifer speak about: How to build innovation ecosystems or clusters that lead to a sustainable growth</p> <p><strong>Who is Jennifer Wilde?</strong></p> <p>Jenny is currently serving as Managing Director at Innovation Ecosystem, an organisation offering practical tools and support to deliver a step change in innovation effectiveness. A leader in System Innovation, they enable organisations to solve challenging problems, and find the right solutions to build high impact change.</p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to achieve true market innovation? If you are a tech founder you will have realised that developing a perfect market is a long journey.</p> <p>A product idea alone does not make a valuable investment. Investors expect to see a proof or concept and market fit. A new product that tackles an untouched market segment needs time to build a revenue growth curve.</p> <p>"<em>Know what to do - when and how. The why will lead you to your destination</em>", Christian Bartsch.</p> <p>According to Christian, that companies are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys <a href= "https://meetchrisbartsch.com/listen-to-podcast/">conversations with company leaders</a> who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a board member of tech companies and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p>]]></description><pubDate>Wed, 18 Aug 2021 13:30:00 GMT</pubDate><itunes:duration>00:32:38</itunes:duration><link>https://thegrowthzone.alitu.com/episode/26dceff7-1d33-4a31-8793-98c96ee0da5d</link><enclosure url="https://feeds.alitu.com/63073296/26dceff7-1d33-4a31-8793-98c96ee0da5d.mp3?t=1697969504000" length="31921383" type="audio/mpeg"></enclosure><itunes:episode>245</itunes:episode><podcast:episode>245</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">e58d9634-cec7-46ba-8a7b-299a67148633</guid><itunes:title><![CDATA[How to automate your tasks of your business which lead to business growth]]></itunes:title><title><![CDATA[How to automate your tasks of your business which lead to business growth]]></title><description><![CDATA[<p>Enjoy this podcast conversation which Christian had with Pieter K de Villiers on workflow efficiency: How to automate your tasks of your business which lead to business growth.</p> <p>You can reach Pieter at: <a href= "https://macantacrm.com">https://macantacrm.com</a></p> <p>or via LinkedIn: <a href= "https://www.linkedin.com/in/pieter-k-de-villiers-3443b031/">https://www.linkedin.com/in/pieter-k-de-villiers-3443b031/</a></p> <p>Who is Pieter K de Villiers?</p> <p>Pieter is CEO and co-founder of Macanta Software Ltd and a small business systems & automation expert. He works with business owners to design, systemise and automate their business, in order to free them up from the day-to-day and help cure their business from the cancer of two-minute tasks.</p> <p>Pieter is the author of the Amazon #1 International bestseller Barefoot Business. Pieter was born and raised in South Africa, moving to the UK in 1997. He is husband to Sophie, a medical oncology consultant, and papa to the awesome Amélie & Olivia. Pieter has a passion for Hi-Fi, music, books, single malt whisky and Smoker BBQs, but doesn’t like wearing shoes much.</p> <p> </p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to achieve true market innovation? If you are a tech founder you will have realized that developing a perfect market is a long journey.</p> <p>A product idea alone does not make a valuable investment. Investors expect to see a proof or concept and market fit. A new product that tackles an untouched market segment needs time to build a revenue growth curve.</p> <p>"<em>Know what to do - when and how. The why will lead you to your destination</em>", Christian Bartsch.</p> <p>According to Christian, that <a href= "https://meetchrisbartsch.com/listen-to-podcast/">companies are most successful when they understand why</a> and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys <a href= "https://meetchrisbartsch.com/listen-to-podcast/">conversations with company leaders</a> who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a board member of tech companies and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p>]]></description><pubDate>Sat, 14 Aug 2021 13:00:00 GMT</pubDate><itunes:duration>00:34:09</itunes:duration><link>https://thegrowthzone.alitu.com/episode/e58d9634-cec7-46ba-8a7b-299a67148633</link><enclosure url="https://feeds.alitu.com/63073296/e58d9634-cec7-46ba-8a7b-299a67148633.mp3?t=1697969508000" length="33388294" type="audio/mpeg"></enclosure><itunes:episode>244</itunes:episode><podcast:episode>244</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">18e37a54-1f2f-424d-ac82-8a1d2812afd4</guid><itunes:title><![CDATA[How to scale a startup that will make corporates want to be part of the founder's journey.]]></itunes:title><title><![CDATA[How to scale a startup that will make corporates want to be part of the founder's journey.]]></title><description><![CDATA[<p>Take the time to listen to this podcast episode where Christian discusses with Fernando Clemente (florida) about marketing strategies that increase the value of a business: How to scale a startup that will make corporates want to be part of the founder's journey.</p> <p><strong>Who is Fernando Clemente?</strong></p> <p>He started Mule in 2018 after he worked in several different industries and realized how much potential there was to educate businesses on different marketing strategies and help them grow. Fernando is one of the most motivated and hardworking people I have EVER met!</p> <p>He believes so darn much about Mule that besides putting food on the table for himself, the rest of the money he makes goes back into making this business thrive!</p> <p>You can reach his company at:</p> <p><a href= "https://digitalmule.com">https://digitalmule.com</a></p> <p>or connect with Fernando via LinkedIn: <a href= "https://www.linkedin.com/in/fernando-clemente23/">https://www.linkedin.com/in/fernando-clemente23/</a></p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to achieve true market innovation? If you are a tech founder you will have realized that developing a perfect market is a long journey.</p> <p>A product idea alone does not make a valuable investment. Investors expect to see a proof or concept and market fit. A new product that tackles an untouched market segment needs time to build a revenue growth curve.</p> <p>"<em>Know what to do - when and how. The why will lead you to your destination</em>", Christian Bartsch.</p> <p>According to Christian, that companies are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys <a href= "https://meetchrisbartsch.com/listen-to-podcast/">conversations with company leaders</a> who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a board member of tech companies and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p>]]></description><pubDate>Wed, 11 Aug 2021 13:00:00 GMT</pubDate><itunes:duration>00:35:56</itunes:duration><link>https://thegrowthzone.alitu.com/episode/18e37a54-1f2f-424d-ac82-8a1d2812afd4</link><enclosure url="https://feeds.alitu.com/63073296/18e37a54-1f2f-424d-ac82-8a1d2812afd4.mp3?t=1697969508000" length="35088448" type="audio/mpeg"></enclosure><itunes:episode>243</itunes:episode><podcast:episode>243</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">a4575faa-d6c1-42f7-90ae-d5312be80c87</guid><itunes:title><![CDATA[How to use market research in b2b to be laser focused on solving the relevant problems of their niche market.]]></itunes:title><title><![CDATA[How to use market research in b2b to be laser focused on solving the relevant problems of their niche market.]]></title><description><![CDATA[<p>Listen to this podcast conversation Christian had with Sean Campbell on <strong>B2B Market Research</strong>: How to use market research in b2b to be laser focused on solving the relevant problems of their niche market. Understand how B2B Market Research can help you avoid blindfolds and capture true market opportunities.</p> <p><strong>Who is Sean Campbell?</strong></p> <p>Sean is the CEO of Cascade Insights and is based in Oregon City (USA). Sean Campbell's company Cascade Insight focuses on B2B Market Research. He's mentoring companies on <strong>how to build a marketing pipeline</strong> that won't break the bank and <strong>grow sustainable companies</strong> with consistent revenue streams.</p> <p>You can find out more about Cascade Insights here: <a href= "https://cascadeinsights.com">https://cascadeinsights.com</a></p> <p>or connect with Sean Campbell via</p> <p>LinkedIn: <a href= "https://www.linkedin.com/in/seancampbell/">https://www.linkedin.com/in/seancampbell/</a></p> <p><strong>Are the questions you need answered in future episodes?</strong> <a href= "https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/"> Suggest topics for future podcast episodes</a>:</p> <p> https://meetchrisbartsch.com/how-you-can-suggest-a-podcast-topic-for-the-growth-zone-show/</p> <p>Are you looking to achieve true market innovation? If you are a tech founder you will have realized that developing a perfect market is a long journey.</p> <p>A product idea alone does not make a <strong>valuable investment</strong>. Investors expect to see a <strong>proof or concept</strong> and <strong>market fit</strong>. A new product that tackles an untouched market segment needs time to build a <strong>revenue growth curve</strong>.</p> <p>"<em>Know what to do - when and how. The why will lead you to your destination</em>", Christian Bartsch.</p> <p>According to Christian, that companies are most successful when they understand why and <strong>how to implement a strategy</strong>. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys <a href= "https://meetchrisbartsch.com/listen-to-podcast/">conversations with company leaders</a> who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a board member of tech companies and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p>]]></description><pubDate>Sun, 08 Aug 2021 13:00:00 GMT</pubDate><itunes:duration>00:39:31</itunes:duration><link>https://thegrowthzone.alitu.com/episode/a4575faa-d6c1-42f7-90ae-d5312be80c87</link><enclosure url="https://feeds.alitu.com/63073296/a4575faa-d6c1-42f7-90ae-d5312be80c87.mp3?t=1697969512000" length="38536193" type="audio/mpeg"></enclosure><itunes:episode>242</itunes:episode><podcast:episode>242</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">b670741c-55af-4a66-99a7-4c351eb4aaf8</guid><itunes:title><![CDATA[How startups can benefit from closing the VC Diversity Gap]]></itunes:title><title><![CDATA[How startups can benefit from closing the VC Diversity Gap]]></title><description><![CDATA[<p>Listen to this podcast episode #241 where Christian discusses with Marjorie Radlo-Zandi: "<em>How startups can benefit from closing the VC Diversity Gap."</em></p> <p>She provides insights during the podcast into:</p> <p>1) Why diversifying both by gender and race in VC’s and Angel Investors <strong>makes good economic sense</strong>?<br /> 2) Why investors are looking to invest into <strong>more diverse founding teams</strong>?<br /> 3) Why people of both gender and <strong>people of color</strong> make a <strong>winning difference</strong> in startups?</p> <p><strong>Marjorie Radlo-Zandi</strong> is a <strong>Angel Investor</strong> and <strong>board member</strong> of several tech companies. She is based in the Boston area.</p> <p>Find out more about Jazzas: <a href= "https://www.jazzas.com/">https://www.jazzas.com/</a></p> <p>or connect with Marjorie Radlo-Zandi on LinkedIn:</p> <p><a href= "https://www.linkedin.com/in/marjorieradlozandi/">https://www.linkedin.com/in/marjorieradlozandi/</a></p> <p> >>>>>>>>>>>>>>>>></p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on achieving true market innovation. Build that essential competitive advantage in a rapidly changing market place.</p> <p>"<em>Know what to do - when and how. The why will lead you to your destination</em>", Christian Bartsch.</p> <p>The new world expects companies to have <strong>purpose and positive impact</strong>. Your <strong>strategic leadership drives product and service innovation.</strong> Marketing sales and client retention  <strong>increase revenue</strong> and profitability.</p> <p>According to Christian, that companies are most successful when they understand why and how to <a href= "https://meetchrisbartsch.com">implement a strategy</a>. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style= "text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a board member of tech companies and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <a href= "https://meetchrisbartsch.com"><strong>sustainable business models</strong></a> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide problem solving knowledge, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Thu, 05 Aug 2021 12:00:00 GMT</pubDate><itunes:duration>00:36:58</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b670741c-55af-4a66-99a7-4c351eb4aaf8</link><enclosure url="https://feeds.alitu.com/63073296/b670741c-55af-4a66-99a7-4c351eb4aaf8.mp3?t=1697969512000" length="36084319" type="audio/mpeg"></enclosure><itunes:episode>241</itunes:episode><podcast:episode>241</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">e4d07a63-c51a-4cd2-a5cf-a866dacec410</guid><itunes:title><![CDATA[How to design as product roadmap that leads to a successful product launch?]]></itunes:title><title><![CDATA[How to design as product roadmap that leads to a successful product launch?]]></title><description><![CDATA[<p>Take the time to listen to Christian's podcast conversation with <strong>Jay Haynes</strong> (@jayhaynes) on following topic:</p> <p>How to design as product roadmap that leads to a successful product launch?</p> <p>This episode leads you to answering these 2 fundamental product roadmap questions of a post pandemic era:</p> <p>1) how do you achieve a systematic approach?</p> <p>2) which product strategy is a better approach:</p> <p>a) Analysing your customer's real unsolved problems?</p> <p>b) Copying the existing competition</p> <p>Find out more about York & Chapel: <a href= "https://www.thrv.com/">https://www.thrv.com/</a></p> <p>or connect with Jay on LinkedIn: https://www.linkedin.com/in/jayhaynes</p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on achieving true market innovation. Build that essential competitive advantage in a rapidly changing market place.</p> <p>"Know what to do - when and how. The why will lead you to your destination", Christian Bartsch.</p> <p>The new world expects companies now to have <strong>purpose and positive impact</strong>. Your <strong><a href= "https://meetchrisbartsch.com">strategic leadership</a> drives product and service innovation.</strong> Marketing sales and client retention  <strong>increase revenue</strong> and profitability.</p> <p>According to Christian, that companies are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style= "text-decoration: underline;">build a sustainable <a href= "https://meetchrisbartsch.com">business driven by an effective purpose</a></span>. That is why he is a <a href= "https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide problem solving knowledge, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Tue, 27 Jul 2021 13:00:00 GMT</pubDate><itunes:duration>00:33:35</itunes:duration><link>https://thegrowthzone.alitu.com/episode/e4d07a63-c51a-4cd2-a5cf-a866dacec410</link><enclosure url="https://feeds.alitu.com/63073296/e4d07a63-c51a-4cd2-a5cf-a866dacec410.mp3?t=1697969517000" length="32761753" type="audio/mpeg"></enclosure><itunes:episode>240</itunes:episode><podcast:episode>240</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">f1b6d4d4-84cc-4cb0-be3e-0ed67a6251a5</guid><itunes:title><![CDATA[How a message that resonates with a B2B audience strengthens your revenue growth?]]></itunes:title><title><![CDATA[How a message that resonates with a B2B audience strengthens your revenue growth?]]></title><description><![CDATA[<p>Take the time to listen to Christian's podcast conversation with Dave Ho on following topic:</p> <p>How a message that resonates with a B2B audience strengthens your revenue growth?</p> <p>The episode lead you to answering these 2 fundamental marketing questions of a post pandemic era:</p> <p>1) How can you reevaluate and strengthen your position in the market?</p> <p>2)You communicate a message that resonates with a B2B audience?</p> <p>Find out more about York & Chapel: <a href= "https://www.yorkandchapel.com/">https://www.yorkandchapel.com/</a></p> <p>or connect with Dave on LinkedIn: <a href= "https://www.linkedin.com/in/dave-ho-2b0b787/">https://www.linkedin.com/in/dave-ho-2b0b787/</a></p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on achieving true market innovation. Build that essential competitive advantage in a rapidly changing market place.</p> <p>"Know what to do - when and how. The why will lead you to your destination", Christian Bartsch.</p> <p>The new world expects companies now to have <strong>purpose and positive impact</strong>. Your <strong>strategic leadership drives product and service innovation.</strong> Marketing sales and client retention  <strong>increase revenue</strong> and profitability.</p> <p>According to Christian, that companies are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Fri, 23 Jul 2021 13:00:00 GMT</pubDate><itunes:duration>00:28:17</itunes:duration><link>https://thegrowthzone.alitu.com/episode/f1b6d4d4-84cc-4cb0-be3e-0ed67a6251a5</link><enclosure url="https://feeds.alitu.com/63073296/f1b6d4d4-84cc-4cb0-be3e-0ed67a6251a5.mp3?t=1697969517000" length="27685638" type="audio/mpeg"></enclosure><itunes:episode>239</itunes:episode><podcast:episode>239</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">d23d0f5c-c21d-461d-bae2-394dbc3fa0a7</guid><itunes:title><![CDATA[Identify how your business can grow by understanding the strategies of amazon's social ecommerce.]]></itunes:title><title><![CDATA[Identify how your business can grow by understanding the strategies of amazon's social ecommerce.]]></title><description><![CDATA[<p>Benefit from listening to Christian's conversation with <strong>Brian Gioia</strong> (S50 Agency) based in Norwalk Conneticut: Identify how your business can grow by understanding the strategies of amazon's social ecommerce.</p> <p>For more information visit Brian's LinkedIn profile or go to <a href="https://www.s50.agency/">https://www.s50.agency/</a></p> <p> </p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to achieve true market innovation so that you gain that essential competitive advantage in a rapidly changing market place.</p> <p>"Know what to do - when and how. The why will lead you to your destination", Christian Bartsch.</p> <p>Provide your enterprise the <strong>necessary purpose and positive impact</strong> the world is expecting of corporates and SMEs. Being effective in your <strong>strategic leadership drives product and service innovation</strong> beyond average expectations. Your marketing sales and client retention will help <strong>increase your revenue</strong> and profitability.</p> <p>Todays' <strong>customers and employees</strong> are very aware of filtering out market participants that do not help <strong>improve our planet</strong>.</p> <p>Christian has seen that SMEs and realigned corporates are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Thu, 22 Jul 2021 13:00:00 GMT</pubDate><itunes:duration>00:30:59</itunes:duration><link>https://thegrowthzone.alitu.com/episode/d23d0f5c-c21d-461d-bae2-394dbc3fa0a7</link><enclosure url="https://feeds.alitu.com/63073296/d23d0f5c-c21d-461d-bae2-394dbc3fa0a7.mp3?t=1697969521000" length="30273224" type="audio/mpeg"></enclosure><itunes:episode>338</itunes:episode><podcast:episode>338</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">f221aa83-4a79-44b3-8e29-ee0cfbeb1716</guid><itunes:title><![CDATA[How can you communicate your brand story so that you seperate yourself from the pack]]></itunes:title><title><![CDATA[How can you communicate your brand story so that you seperate yourself from the pack]]></title><description><![CDATA[<p>Take the time to listen to Christian's podcast conversation with Hasani X (@hasani) on following topic:</p> <p>How can you communicate your brand story so that you seperate yourself from the pack.</p> <p>X has been helping companies communicate their value proposition for over 20 years. In this episode he shares with us his knowledge and experience that helps SMEs and corporate trade on a powerful brand.</p> <p>Find out more at: www.leadyourstory.com</p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on achieving true market innovation. Build that essential competitive advantage in a rapidly changing market place.</p> <p>"Know what to do - when and how. The why will lead you to your destination", Christian Bartsch.</p> <p>The new world expects companies now to have <strong>purpose and positive impact</strong>. Your <strong>strategic leadership drives product and service innovation.</strong> Marketing sales and client retention  <strong>increase revenue</strong> and profitability.</p> <p>According to Christian, that companies are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Wed, 21 Jul 2021 13:30:00 GMT</pubDate><itunes:duration>00:48:57</itunes:duration><link>https://thegrowthzone.alitu.com/episode/f221aa83-4a79-44b3-8e29-ee0cfbeb1716</link><enclosure url="https://feeds.alitu.com/63073296/f221aa83-4a79-44b3-8e29-ee0cfbeb1716.mp3?t=1697969521000" length="47515712" type="audio/mpeg"></enclosure><itunes:episode>338</itunes:episode><podcast:episode>338</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">055b0353-ee50-468f-85ff-bb817796de3c</guid><itunes:title><![CDATA[How to use digital marketing in times where you standout via personal branding.]]></itunes:title><title><![CDATA[How to use digital marketing in times where you standout via personal branding.]]></title><description><![CDATA[<p>Listen to this podcast episode where Christian talks to <strong>Wian Smith</strong> (Amsterdam/Pretoria): How to use digital marketing in times where you standout via personal branding.</p> <p>Never a dull moment? That is what marketing should be providing to people who want to follow the journey of an inspirational person. Personal brands truely outperform faceless brands in the long run.</p> <p>You can reach Wian and his global marketing team at: https://marketingzoo.com</p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to achieve true market innovation so that you gain that essential competitive advantage in a rapidly changing market place.</p> <p>"Know what to do - when and how. The why will lead you to your destination", Christian Bartsch.</p> <p>Provide your enterprise the <strong>necessary purpose and positive impact</strong> the world is expecting of corporates and SMEs. Being effective in your <strong>strategic leadership drives product and service innovation</strong> beyond average expectations. Your marketing sales and client retention will help <strong>increase your revenue</strong> and profitability.</p> <p>Todays' <strong>customers and employees</strong> are very aware of filtering out market participants that do not help <strong>improve our planet</strong>.</p> <p>Christian has seen that SMEs and realigned corporates are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Mon, 19 Jul 2021 13:00:00 GMT</pubDate><itunes:duration>00:33:07</itunes:duration><link>https://thegrowthzone.alitu.com/episode/055b0353-ee50-468f-85ff-bb817796de3c</link><enclosure url="https://feeds.alitu.com/63073296/055b0353-ee50-468f-85ff-bb817796de3c.mp3?t=1697969525000" length="32321642" type="audio/mpeg"></enclosure><itunes:episode>337</itunes:episode><podcast:episode>337</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">3fe8d658-085e-409c-8d43-91c44f72bda5</guid><itunes:title><![CDATA[How you can use conversion optimization to scale consumer brands in a time where retail is changing its flow]]></itunes:title><title><![CDATA[How you can use conversion optimization to scale consumer brands in a time where retail is changing its flow]]></title><description><![CDATA[<p>Listen to this podcast episode where Christian talks to <strong>Joris Bryon</strong> (Valencia): How you can use conversion optimization to scale consumer brands in a time where retail is changing its flow.</p> <p>You can get Joris book at amazon or here: <a href= "https://dexter.agency/free-book">https://dexter.agency/free-book</a></p> <p>#branding #consumerbrand #virgintrains #thenetherlands #mediamarkt #Valencia #ecommerce #handbag #flyingschool #Belgium</p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to achieve true market innovation so that you gain that essential competitive advantage in a rapidly changing market place.</p> <p>"Know what to do - when and how. The why will lead you to your destination", Christian Bartsch.</p> <p>Provide your enterprise the <strong>necessary purpose and positive impact</strong> the world is expecting of corporates and SMEs. Being effective in your <strong>strategic leadership drives product and service innovation</strong> beyond average expectations. Your marketing sales and client retention will help <strong>increase your revenue</strong> and profitability.</p> <p>Todays' <strong>customers and employees</strong> are very aware of filtering out market participants that do not help <strong>improve our planet</strong>.</p> <p>Christian has seen that SMEs and realigned corporates are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Fri, 16 Jul 2021 15:48:00 GMT</pubDate><itunes:duration>00:28:54</itunes:duration><link>https://thegrowthzone.alitu.com/episode/3fe8d658-085e-409c-8d43-91c44f72bda5</link><enclosure url="https://feeds.alitu.com/63073296/3fe8d658-085e-409c-8d43-91c44f72bda5.mp3?t=1697969525000" length="28278722" type="audio/mpeg"></enclosure><itunes:episode>236</itunes:episode><podcast:episode>236</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">2d7bdce7-95d4-4917-bff7-4938e09f964c</guid><itunes:title><![CDATA[How important is to be mindful when you think about wealth and the unexpected events in life?]]></itunes:title><title><![CDATA[How important is to be mindful when you think about wealth and the unexpected events in life?]]></title><description><![CDATA[<p>Take the time to listening to this deep and meaningful podcast conversation Christian had with <strong>Jonathan Deyoe</strong>: How important is to be mindful when you think about wealth and the unexpected events in life?</p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to achieve true market innovation so that you gain that essential competitive advantage in a rapidly changing market place.</p> <p>"Know what to do - when and how. The why will lead you to your destination", Christian Bartsch.</p> <p>Provide your enterprise the <strong>necessary purpose and positive impact</strong> the world is expecting of corporates and SMEs. Being effective in your <strong>strategic leadership drives product and service innovation</strong> beyond average expectations. Your marketing sales and client retention will help <strong>increase your revenue</strong> and profitability.</p> <p>Todays' <strong>customers and employees</strong> are very aware of filtering out market participants that do not help <strong>improve our planet</strong>.</p> <p>Christian has seen that SMEs and realigned corporates are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Sun, 11 Jul 2021 15:17:27 GMT</pubDate><itunes:duration>01:04:16</itunes:duration><link>https://thegrowthzone.alitu.com/episode/2d7bdce7-95d4-4917-bff7-4938e09f964c</link><enclosure url="https://feeds.alitu.com/63073296/2d7bdce7-95d4-4917-bff7-4938e09f964c.mp3?t=1697969530000" length="62228293" type="audio/mpeg"></enclosure><itunes:episode>235</itunes:episode><podcast:episode>235</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">5319967d-301a-420f-adec-79d9e9692a16</guid><itunes:title><![CDATA[How can small businesses gain more visibility in search engines in order to catch up with the market.]]></itunes:title><title><![CDATA[How can small businesses gain more visibility in search engines in order to catch up with the market.]]></title><description><![CDATA[<p>Enjoy this podcast episode where Christian chats with Chris Pistorius (Denver Colorado) on search engine marketing for local businesses. The topic of the episode:</p> <p>How can small businesses gain more visibility in search engines in order to catch up with the market.</p> <p>You can reach Chris Pistorius at: <a href= "https://kickstartdental.com">kickstartdental.com</a></p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to achieve true market innovation so that you gain that essential competitive advantage in a rapidly changing market place.</p> <p>Provide your enterprise the <strong>necessary purpose and positive impact</strong> the world is expecting of corporates and SMEs. Being effective in your <strong>strategic leadership drives product and service innovation</strong> beyond average expectations. Your marketing sales and client retention will help <strong>increase your revenue</strong> and profitability.</p> <p>Todays' <strong>customers and employees</strong> are very aware of filtering out market participants that do not help <strong>improve our planet</strong>.</p> <p>Christian has seen that SMEs and realigned corporates are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p> <p>Keywords: Dental marketing and Digital marketing</p>]]></description><pubDate>Wed, 07 Jul 2021 12:30:00 GMT</pubDate><itunes:duration>00:31:50</itunes:duration><link>https://thegrowthzone.alitu.com/episode/5319967d-301a-420f-adec-79d9e9692a16</link><enclosure url="https://feeds.alitu.com/63073296/5319967d-301a-420f-adec-79d9e9692a16.mp3?t=1697969530000" length="31154386" type="audio/mpeg"></enclosure><itunes:episode>234</itunes:episode><podcast:episode>234</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">ed43320c-7e12-48f7-90c7-154451f1503b</guid><itunes:title><![CDATA[How corporate sustainability impacts the way products and services are delivered to the market place.]]></itunes:title><title><![CDATA[How corporate sustainability impacts the way products and services are delivered to the market place.]]></title><description><![CDATA[<p>Enjoy this podcast Episode where Christian discusses corporate sustainability with Steve Schmida (Vermont, New England, USA):</p> <p>How corporate sustainability impacts the way products and services are delivered to the market place.</p> <p>You can reach Steve and his team at: <a href= "http://www.resonanceglobal.com">www.resonanceglobal.com</a></p> <p>You might also like to read Steve Schmida's book that is availale at Amazon and retail bookstores. The title is: "Partner with purpose".</p> <p> </p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to achieve true market innovation so that you gain that essential competitive advantage in a rapidly changing market place.</p> <p>Provide your enterprise the <strong>necessary purpose and positive impact</strong> the world is expecting of corporates and SMEs. Being effective in your <strong>strategic leadership drives product and service innovation</strong> beyond average expectations. Your marketing sales and client retention will help <strong>increase your revenue</strong> and profitability.</p> <p>Todays' <strong>customers and employees</strong> are very aware of filtering out market participants that do not help <strong>improve our planet</strong>.</p> <p>Christian has seen that SMEs and realigned corporates are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Mon, 05 Jul 2021 12:30:00 GMT</pubDate><itunes:duration>00:40:49</itunes:duration><link>https://thegrowthzone.alitu.com/episode/ed43320c-7e12-48f7-90c7-154451f1503b</link><enclosure url="https://feeds.alitu.com/63073296/ed43320c-7e12-48f7-90c7-154451f1503b.mp3?t=1697969535000" length="39716176" type="audio/mpeg"></enclosure><itunes:episode>233</itunes:episode><podcast:episode>233</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">edee3e5b-68ec-4097-8484-3cf07002368e</guid><itunes:title><![CDATA[How founders can tap into their collective intelligence and help execute the company’s vision]]></itunes:title><title><![CDATA[How founders can tap into their collective intelligence and help execute the company’s vision]]></title><description><![CDATA[<p>Enjoy this podcast episode where Christian discusses with Tim Cakir following topic:</p> <p>How founders can include their team members into growth focused discussions so that they can tap into their collective intelligence and help execute the company’s vision.</p> <p><strong>Who is Tim Cakir?</strong></p> <p>Tim teaches Bachelor and Masters programs at ESEI International Business School Barcelona & Geneva Business School. He helped two startups receive 1.7 million euros in Horizon 2020 funding.</p> <p>you can reach tim at: timcakir.com</p> <p> </p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to achive true market innovation so that you gain that essential competitive advantage in a rapidly changing market place.</p> <p>Provide your enterprise the <strong>necessary purpose and positive impact</strong> the world is expecting of corporates and SMEs. Being effective in your <strong>strategic leadership drives product and service innovation</strong> beyond average expectations. Your marketing sales and client retention will help <strong>increase your revenue</strong> and profitability.</p> <p>Todays' <strong>customers and employees</strong> are very aware of filtering out market participants that do not help <strong>improve our planet</strong>.</p> <p>Christian has seen that SMEs and realigned corporates are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Sun, 04 Jul 2021 13:00:00 GMT</pubDate><itunes:duration>00:44:20</itunes:duration><link>https://thegrowthzone.alitu.com/episode/edee3e5b-68ec-4097-8484-3cf07002368e</link><enclosure url="https://feeds.alitu.com/63073296/edee3e5b-68ec-4097-8484-3cf07002368e.mp3?t=1697969535000" length="43089211" type="audio/mpeg"></enclosure><itunes:episode>232</itunes:episode><podcast:episode>232</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">71bace15-b1a3-47d1-bd15-3d5a50289455</guid><itunes:title><![CDATA[How can startups get their productivity to generate more revenue]]></itunes:title><title><![CDATA[How can startups get their productivity to generate more revenue]]></title><description><![CDATA[<p>Enjoy this podcast episode where Christian discusses with Antonio Thornton following hot topic:</p> <p>How can startups get their productivity to a level that actually benefits their sales teams to generate more revenue.</p> <p>Key learning: productivity, time management, removing fears & barriers in sales calls</p> <p><strong>Who is Antonio Thornton?</strong></p> <p>The Profit Engineer and Founder of Fearless Impact, is an incredibly successful entrepreneur who has built multiple companies from the ground up. His company, Money Mouth Marketing, has aided in the success of countless businesses through their 3x ROI guarantee.</p> <p>Antonio is based in Atlanta Geogia, USA.</p> <p> </p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to achive true market innovation so that you gain that essential competitive advantage in a rapidly changing market place.</p> <p>Provide your enterprise the <strong>necessary purpose and positive impact</strong> the world is expecting of corporates and SMEs. Being effective in your <strong>strategic leadership drives product and service innovation</strong> beyond average expectations. Your marketing sales and client retention will help <strong>increase your revenue</strong> and profitability.</p> <p>Todays' <strong>customers and employees</strong> are very aware of filtering out market participants that do not help <strong>improve our planet</strong>.</p> <p>Christian has seen that SMEs and realigned corporates are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your organisational journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with company leaders who are willing to <strong>put in the effort</strong> to <span style="text-decoration: underline;">build a sustainable business driven by an effective purpose</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech companies</a> and advises corporate leaders in multiple countries.</p> <p>He guides the CEOs along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p>]]></description><pubDate>Tue, 29 Jun 2021 13:49:00 GMT</pubDate><itunes:duration>00:29:57</itunes:duration><link>https://thegrowthzone.alitu.com/episode/71bace15-b1a3-47d1-bd15-3d5a50289455</link><enclosure url="https://feeds.alitu.com/63073296/71bace15-b1a3-47d1-bd15-3d5a50289455.mp3?t=1697969539000" length="29286840" type="audio/mpeg"></enclosure><itunes:episode>231</itunes:episode><podcast:episode>231</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">08f28e6c-9bfc-4dbe-9aae-5f186fbb3a19</guid><itunes:title><![CDATA[How to take your idea to building membership systems]]></itunes:title><title><![CDATA[How to take your idea to building membership systems]]></title><description><![CDATA[<p>Listen to this podcast episode where Christian chats with Ryan Carruthers about: How to take your idea to building membership systems.</p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to increase the effectiveness of your marketing PR, sales and client retention. Increase your revenue and profitability with less waste of energy.</p> <p>Christian has seen that startups and SMEs are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with founders who are willing to <strong>put in the effort</strong> to <span style= "text-decoration: underline;">build a sustainable business</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech startups</a> in multiple countries</p> <p>He guides the entrepreneur along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide <a href= "https://meetsuebb.com">problem solving knowledge</a>, #confidence to bring about ideas and provide #mentorship based on life experiences.</p> <p>Keywords of this episode: #uk #entrepreneurship #membership #systems #startup #businessideas #strategies</p>]]></description><pubDate>Fri, 25 Jun 2021 13:07:00 GMT</pubDate><itunes:duration>00:37:16</itunes:duration><link>https://thegrowthzone.alitu.com/episode/08f28e6c-9bfc-4dbe-9aae-5f186fbb3a19</link><enclosure url="https://feeds.alitu.com/63073296/08f28e6c-9bfc-4dbe-9aae-5f186fbb3a19.mp3?t=1697969539000" length="35774592" type="audio/mpeg"></enclosure><itunes:episode>230</itunes:episode><podcast:episode>230</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">095c9f7f-cd91-4ba3-b322-66804bb728ff</guid><itunes:title><![CDATA[How identity built branding attracts clients who really care about the true intrinsic reasons of your business]]></itunes:title><title><![CDATA[How identity built branding attracts clients who really care about the true intrinsic reasons of your business]]></title><description><![CDATA[<p>Enjoy this epidode where christian discusses branding with Julius Geis (based in Hawaii): How identity built branding attracts clients who really care about the true intrinsic reasons of your business.</p> <p>Gain insights into how people (like Elon Musk) use their Identity to dominate their niche and attract the most engaged candidates.</p> <p>Julius is an inspirational branding expert and creative innovator with more than 16 years of professional experience. He has a lot of passion for the relationship between humans and brands, always looking to lead them both to fulfillment. </p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>Get more helpful content on how to increase the effectiveness of your marketing PR, sales and client retention. Increase your revenue and profitability with less waste of energy.</p> <p>Christian has seen that startups and SMEs are most successful when they understand why and how to implement a strategy. To be consistent you must know the "where" of your journey.</p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with founders who are willing to <strong>put in the effort</strong> to <span style= "text-decoration: underline;">build a sustainable business</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech startups</a> in multiple countries</p> <p>He guides the entrepreneur along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide problem solving knowledge, #confidence to bring about ideas and provide #mentorship based on life experiences.</p> <p>Keywords of this episode: #hawaii #entrepreneurship #identity #branding #startup #business #strategies</p>]]></description><pubDate>Wed, 23 Jun 2021 14:36:00 GMT</pubDate><itunes:duration>00:43:09</itunes:duration><link>https://thegrowthzone.alitu.com/episode/095c9f7f-cd91-4ba3-b322-66804bb728ff</link><enclosure url="https://feeds.alitu.com/63073296/095c9f7f-cd91-4ba3-b322-66804bb728ff.mp3?t=1697969543000" length="41420928" type="audio/mpeg"></enclosure><itunes:episode>229</itunes:episode><podcast:episode>229</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">177f270b-71e5-49b9-8a7a-1eaccfe551b6</guid><itunes:title><![CDATA[How business loan brokers can help startups get the needed seed funding]]></itunes:title><title><![CDATA[How business loan brokers can help startups get the needed seed funding]]></title><description><![CDATA[<p>Listen to this podcast episode 228 where Christian discusses with <strong>Oz Konar</strong>: How business loan brokers can help startups get the needed seed funding.</p> <p>Oz Konar is based in Pennsylvania: Oz is an entrepreneur who created the training program, <strong>Business Lending Blueprint</strong>. He is the author of two books and is regularly featured in publications such as <strong>Entrepreneur</strong> and <strong>The Huffington Post</strong>. Oz educates listeners on how to <strong>build better credit</strong>, and <strong>how to grow a six figure business</strong> as a business loan broker.</p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>If you have been thinking how to move your startup into more stable times, then consider reading more about what helpful guidance Christian Bartsch is providing. </p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with founders who are willing to <strong>put in the effort</strong> to <span style= "text-decoration: underline;">build a sustainable business</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech startups</a> in multiple countries</p> <p>He guides the entrepreneur along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Furthermore, he advocates for more progressive universities that provide students up to date education. He has identified <strong>key trends</strong> that will <strong>influence the next 20 years of innovation</strong>. They significantly impact graduating students in their ability to build a <strong>career that has a real meaning</strong> and <strong>contributes to</strong> <span style= "text-decoration: underline;">improving the world</span> for the <span style="text-decoration: underline;">benefit of all creatures on the planet</span>.</p> <p>That is why he believes that we <strong>need more private universities</strong> with <strong>sustainable business models</strong> that actually deliver more than just a degree. They must <strong>be life changing</strong> so that the world also changes for the better. They provide problem solving knowledge, #confidence to bring about ideas and provide #mentorship based on life experiences.</p> <p>Keywords of this episode: #funding #entrepreneurship #course #loan #useful #guide #startup #business #strategies #technology #pennsylvania #seedfunding</p>]]></description><pubDate>Sun, 13 Jun 2021 12:00:00 GMT</pubDate><itunes:duration>00:28:00</itunes:duration><link>https://thegrowthzone.alitu.com/episode/177f270b-71e5-49b9-8a7a-1eaccfe551b6</link><enclosure url="https://feeds.alitu.com/63073296/177f270b-71e5-49b9-8a7a-1eaccfe551b6.mp3?t=1697969543000" length="27408761" type="audio/mpeg"></enclosure><itunes:season>228</itunes:season><podcast:season>228</podcast:season><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">3bc91c96-9831-4b29-be7d-f3aed87a7f11</guid><itunes:title><![CDATA[How can measurement marketing help SaaS companies grow their subscriber base?]]></itunes:title><title><![CDATA[How can measurement marketing help SaaS companies grow their subscriber base?]]></title><description><![CDATA[<p>In this episode 227 Christian Bartsch is discussing with Chris Mercer (Austin, Texas): How can <a href= "https://measurementmarketing.io/thegrowthzone" target="_blank" rel="noopener">measurement marketing</a> help SaaS companies grow their subscriber base?</p> <p>Get free access to the introductory measurement course at <a href="https://measurementmarketing.io/thegrowthzone" target= "_blank" rel= "noopener">https://measurementmarketing.io/thegrowthzone</a></p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>If you have been thinking how to move your startup into more stable times, then consider reading more about what helpful guidance Christian Bartsch is providing. </p> <p>Christian is passionate about <a href= "https://meetchrisbartsch.com"><strong>technology driven business models</strong></a> and enjoys conversations with founders who are willing to <strong>put in the effort</strong> to <span style= "text-decoration: underline;">build a sustainable business</span>. That is why he is a <a href="https://meetchrisbartsch.com">board member of tech startups</a> in multiple countries</p> <p>He guides the entrepreneur along the the necessary steps. You need to <strong>know what to do when and how</strong>. </p> <p>Keywords of this episode: #Marketing #sales #entrepreneurship #course #howto #useful #guide #startup #business #strategies #technology #saas #nashville #texas #austin #b2b #siliconvalley</p>]]></description><pubDate>Tue, 27 Apr 2021 11:39:04 GMT</pubDate><itunes:duration>00:33:20</itunes:duration><link>https://thegrowthzone.alitu.com/episode/3bc91c96-9831-4b29-be7d-f3aed87a7f11</link><enclosure url="https://feeds.alitu.com/63073296/3bc91c96-9831-4b29-be7d-f3aed87a7f11.mp3?t=1697969548000" length="32520026" type="audio/mpeg"></enclosure><itunes:season>227</itunes:season><podcast:season>227</podcast:season><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">3eab10c5-1fe6-463e-9c96-9b7827a3beb3</guid><itunes:title><![CDATA[How to scale your B2B niche products when addressing medium to large companies?]]></itunes:title><title><![CDATA[How to scale your B2B niche products when addressing medium to large companies?]]></title><description><![CDATA[<p>In this podcast Episode 226 Christian Bartsch is discussing with David Ledgerwood: How to scale your B2B niche products when addressing medium to large companies?</p> <p>You need standardize and not customize everything in your business. Why? You can not scale your business when you are customizing everything.</p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>If you have been thinking how to move your startup into more stable times, then <a href="https://meetchrisbartsch.com">consider reading more about what helpful guidance Christian Bartsch is providing</a>. He is on the board of a VC and holds multiple positions as <strong>member of the advisory/supervisory board</strong>.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys conversations with founders who are willing to <strong>put in the effort</strong> to <span style= "text-decoration: underline;">build a sustainable business</span>.</p> <p>He <a href="https://meetchrisbartsch.com">guides the entrepreneur along the the necessary steps</a>. You need to <strong>know what to do when and how</strong>. You are <span style= "text-decoration: underline;">not supposed to burn investors money</span>. Christian does not like you to waste money on stuff that is <strong>not relevant or helpful</strong>.</p> <p>Keywords of this episode: #Marketing #sales #entrepreneurship #management #howto #useful #guide #startup #business #customize #strategies #technology #saas #manchester #warsaw #Nashville #b2b</p>]]></description><pubDate>Fri, 16 Apr 2021 11:52:58 GMT</pubDate><itunes:duration>00:48:48</itunes:duration><link>https://thegrowthzone.alitu.com/episode/3eab10c5-1fe6-463e-9c96-9b7827a3beb3</link><enclosure url="https://feeds.alitu.com/63073296/3eab10c5-1fe6-463e-9c96-9b7827a3beb3.mp3?t=1697969548000" length="47379917" type="audio/mpeg"></enclosure><itunes:season>226</itunes:season><podcast:season>226</podcast:season><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">4cec5fa4-f200-445e-bd9e-457c338553cd</guid><itunes:title><![CDATA[How to get your first profitable clients for your brand new SaaS product]]></itunes:title><title><![CDATA[How to get your first profitable clients for your brand new SaaS product]]></title><description><![CDATA[<p>In this podcast episode 225, Christian Bartsch is discussing with Mark Colgan (B2B SaaS Growth marketer): How to get your first profitable clients for your brand new SaaS product</p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>If you have been thinking how to move your startup into more stable times, then <a href="https://meetchrisbartsch.com">consider reading more about what helpful guidance Christian Bartsch is providing</a>. He is on the board of a VC and holds multiple positions as <strong>member of the advisory/supervisory board</strong>.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys conversations with founders who are willing to <strong>put in the effort</strong> to <span style= "text-decoration: underline;">build a sustainable business</span>.</p> <p>He <a href="https://meetchrisbartsch.com">guides the entrepreneur along the the necessary steps</a>. You need to <strong>know what to do when and how</strong>. You are <span style= "text-decoration: underline;">not supposed to burn investors money</span>. Christian does not like you to waste money on stuff that is <strong>not relevant or helpful</strong>.</p> <p>Keywords of this episode: #Marketing #sales #entrepreneurship #management #howto #useful #guide #startup #business #venturecapital #branding #technology #saas #lisabon #stockholm #london #b2b</p>]]></description><pubDate>Sat, 10 Apr 2021 15:19:21 GMT</pubDate><itunes:duration>00:43:46</itunes:duration><link>https://thegrowthzone.alitu.com/episode/4cec5fa4-f200-445e-bd9e-457c338553cd</link><enclosure url="https://feeds.alitu.com/63073296/4cec5fa4-f200-445e-bd9e-457c338553cd.mp3?t=1697969553000" length="42548539" type="audio/mpeg"></enclosure><itunes:episode>225</itunes:episode><podcast:episode>225</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">4b559e87-3f79-406a-9ffb-006b0bbb69b1</guid><itunes:title><![CDATA[Understand how your startup can build and grow their brand by applying intent based marketing]]></itunes:title><title><![CDATA[Understand how your startup can build and grow their brand by applying intent based marketing]]></title><description><![CDATA[<p>Episode 224: In this episode Christian Bartsch is discussing with Greg Miaskiewicz (cofounder of <a href="https://capbase.com" target="_blank" rel="noopener">capbase.com</a> in Silicon Valley) following topics:</p> <p>It is difficult to build a brand via paying ads. The alternative is to build communities. Why is that? Why click fraud is a problem for <strong>growth marketers</strong> and <strong>startups</strong>?</p> <p>The approach to <strong>solving this growth problem</strong>, is by becoming a media company. Some startups have a fear of being copied by competitors if they are too open with their activities. The reality is a bit different. People are <strong>overly focused on their competitors</strong>.</p> <p>Understand how your startup can build and grow their brand by applying intent based marketing</p> <p>Want more insights into how to <strong>get your startup set up properly</strong> or even how a company formation in Delaware might get you in the right direction <strong>with less pain?</strong> Contact Greg Miaskiewicz at <a href="https://capbase.com" target="_blank" rel="noopener">capbase.com</a></p> <p><strong>Are the questions you need answered in future podcast episodes?</strong> Tell us at https://meetchrisbartsch.com</p> <p>If you have been thinking how to move your startup into more stable times, then <a href="https://meetchrisbartsch.com">consider reading more about what helpful guidance Christian Bartsch is providing</a>. He is on the board of a VC and holds multiple positions as <strong>member of the advisory/supervisory board</strong>.</p> <p>Christian is passionate about <strong>technology driven business models</strong> and enjoys conversations with founders who are willing to <strong>put in the effort</strong> to <span style= "text-decoration: underline;">build a sustainable business</span>.</p> <p>He <a href="https://meetchrisbartsch.com">guides the entrepreneur along the the necessary steps</a>. You need to <strong>know what to do when and how</strong>. You are <span style= "text-decoration: underline;">not supposed to burn investors money</span>. Christian does not like you to waste money on stuff that is <strong>not relevant or helpful</strong>.</p> <p> </p> <p>Keywords of this episode: #Marketing #leadership #entrepreneurship #management #howto #useful #guide #startup #business #venturecapital #branding #visionary #funding #investor #technology #companyformation #delaware #amsterdam #stockholm #warsaw #manchester</p> <p> </p>]]></description><pubDate>Tue, 30 Mar 2021 18:00:49 GMT</pubDate><itunes:duration>00:55:55</itunes:duration><link>https://thegrowthzone.alitu.com/episode/4b559e87-3f79-406a-9ffb-006b0bbb69b1</link><enclosure url="https://feeds.alitu.com/63073296/4b559e87-3f79-406a-9ffb-006b0bbb69b1.mp3?t=1697969553000" length="54199109" type="audio/mpeg"></enclosure><itunes:season>224</itunes:season><podcast:season>224</podcast:season><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">c4ae9ed7-e097-4d64-968f-d953f81efdb8</guid><itunes:title><![CDATA[How can a startup attract talented engineers and get HR to help scaling the tech startups]]></itunes:title><title><![CDATA[How can a startup attract talented engineers and get HR to help scaling the tech startups]]></title><description><![CDATA[<p>Episode 223: Listen to todays conversation with Andrew Bartlow on: How can a startup attract talented engineers and get HR to help scaling the tech startups</p> <p>Background thought:</p> <p>How can a startup attract highly talented people with the right attitude? A big brand like BMW or Nike or google or even Tesla can easily get lots of people to apply for jobs or apprenticeships. they have 1000X to choose from. </p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: #HRM #Marketing #leadership #entrepreneurship #management #howto #useful #guide #startup #business #recruiting #employerbranding #visionary #humanresources</p>]]></description><pubDate>Tue, 23 Mar 2021 20:50:24 GMT</pubDate><itunes:duration>00:28:32</itunes:duration><link>https://thegrowthzone.alitu.com/episode/c4ae9ed7-e097-4d64-968f-d953f81efdb8</link><enclosure url="https://feeds.alitu.com/63073296/c4ae9ed7-e097-4d64-968f-d953f81efdb8.mp3?t=1697969556000" length="27915788" type="audio/mpeg"></enclosure><itunes:episode>223</itunes:episode><podcast:episode>223</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">e6917b03-79c7-4feb-be35-c6174403c680</guid><itunes:title><![CDATA[Why should we be using a CRM system to maximize our clickfunnel lead vs order ratio?]]></itunes:title><title><![CDATA[Why should we be using a CRM system to maximize our clickfunnel lead vs order ratio?]]></title><description><![CDATA[<p>Listen to this podcast episode 222 on: Why should we be using a CRM system to maximize our clickfunnel lead vs order ratio?</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: #CRM #Marketing #leadership #entrepreneurship #management #howto #useful #guide #startup #business #salesfunnels #onlinemarketing #leadmagnet #leadgeneration</p>]]></description><pubDate>Mon, 15 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:13:16</itunes:duration><link>https://thegrowthzone.alitu.com/episode/e6917b03-79c7-4feb-be35-c6174403c680</link><enclosure url="https://feeds.alitu.com/63073296/e6917b03-79c7-4feb-be35-c6174403c680.mp3?t=1697969556000" length="13258607" type="audio/mpeg"></enclosure><itunes:episode>222</itunes:episode><podcast:episode>222</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">bd2bc861-6d02-4348-a23d-412378b2e03b</guid><itunes:title><![CDATA[Aviation Sunday - Introduction of the Saab 340 Turpoprop Jet]]></itunes:title><title><![CDATA[Aviation Sunday - Introduction of the Saab 340 Turpoprop Jet]]></title><description><![CDATA[<p>In this podcast episode of the Sunday Aviation Special - Christian introducted the #Saab 340 and Saab 2000. These magnificent turboprob aircaft were manufactured in #Sweden. </p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: #aviation  #flying #management #howtofly #turboprop #saab340 #saab2000 #combustion #pilot</p>]]></description><pubDate>Sun, 14 Mar 2021 16:07:41 GMT</pubDate><itunes:duration>00:20:30</itunes:duration><link>https://thegrowthzone.alitu.com/episode/bd2bc861-6d02-4348-a23d-412378b2e03b</link><enclosure url="https://feeds.alitu.com/63073296/bd2bc861-6d02-4348-a23d-412378b2e03b.mp3?t=1697969560000" length="19966914" type="audio/mpeg"></enclosure><itunes:image href="https://feeds.alitu.com/63073296/bd2bc861-6d02-4348-a23d-412378b2e03b.jpg"></itunes:image><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">9e2589d6-19be-4137-8758-f2629824ee8b</guid><itunes:title><![CDATA[You must be joking! Who needs to connect their HR with Sales and Product development?]]></itunes:title><title><![CDATA[You must be joking! Who needs to connect their HR with Sales and Product development?]]></title><description><![CDATA[<p>It is time to mind feed with this podcast episode 221: You must be joking! Who needs to connect their HR with Sales and Product development?</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: #CRM #Marketing #leadership #entrepreneurship #management #howto #useful #guide #startup #business</p>]]></description><pubDate>Sat, 13 Mar 2021 11:00:00 GMT</pubDate><itunes:duration>00:08:47</itunes:duration><link>https://thegrowthzone.alitu.com/episode/9e2589d6-19be-4137-8758-f2629824ee8b</link><enclosure url="https://feeds.alitu.com/63073296/9e2589d6-19be-4137-8758-f2629824ee8b.mp3?t=1697969561000" length="8960315" type="audio/mpeg"></enclosure><itunes:episode>221</itunes:episode><podcast:episode>221</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">7c512911-0c88-49d2-83c1-c2ab32904bfd</guid><itunes:title><![CDATA[Do I need market research? I know already with out looking into my Data Warehouse or CRM or BI]]></itunes:title><title><![CDATA[Do I need market research? I know already with out looking into my Data Warehouse or CRM or BI]]></title><description><![CDATA[<p>Consider the strategic approach to New business development as explained in podcast episode 220: Do I need market research? I know already with out looking into my Data Warehouse or CRM or BI</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: management business entrepreneurship CRM Marketing</p>]]></description><pubDate>Fri, 12 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:08:02</itunes:duration><link>https://thegrowthzone.alitu.com/episode/7c512911-0c88-49d2-83c1-c2ab32904bfd</link><enclosure url="https://feeds.alitu.com/63073296/7c512911-0c88-49d2-83c1-c2ab32904bfd.mp3?t=1697969563000" length="8233484" type="audio/mpeg"></enclosure><itunes:episode>220</itunes:episode><podcast:episode>220</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">35e3084d-28d0-4219-9557-31f642996ff9</guid><itunes:title><![CDATA[Integrated online marketing tool change the way a business is operating]]></itunes:title><title><![CDATA[Integrated online marketing tool change the way a business is operating]]></title><description><![CDATA[<p>listen to this podcast episode 219 with insights into future work strategies: Integrated online marketing tool change the way a business is operating</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: SEO SEM Ads CRM Marketing</p>]]></description><pubDate>Thu, 11 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:09:19</itunes:duration><link>https://thegrowthzone.alitu.com/episode/35e3084d-28d0-4219-9557-31f642996ff9</link><enclosure url="https://feeds.alitu.com/63073296/35e3084d-28d0-4219-9557-31f642996ff9.mp3?t=1697969563000" length="9463120" type="audio/mpeg"></enclosure><itunes:episode>219</itunes:episode><podcast:episode>219</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">8d086c49-bda4-4b2b-b287-9f6e4bc6e40e</guid><itunes:title><![CDATA[Who needs localization? Even in India and Germany they speak English!]]></itunes:title><title><![CDATA[Who needs localization? Even in India and Germany they speak English!]]></title><description><![CDATA[<p>Are you a software developer trying to expand your market reach? then listen to this strategic episode 218: Who needs localization? Even in India and Germany they speak English!</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: Software Market Strategy CRM Marketing</p>]]></description><pubDate>Wed, 10 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:08:40</itunes:duration><link>https://thegrowthzone.alitu.com/episode/8d086c49-bda4-4b2b-b287-9f6e4bc6e40e</link><enclosure url="https://feeds.alitu.com/63073296/8d086c49-bda4-4b2b-b287-9f6e4bc6e40e.mp3?t=1697969566000" length="8839942" type="audio/mpeg"></enclosure><itunes:episode>218</itunes:episode><podcast:episode>218</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">0fa8af0c-7e33-4b57-bc0d-677275858dd5</guid><itunes:title><![CDATA[How do client groups allow me to increase the profitability of my SaaS business?]]></itunes:title><title><![CDATA[How do client groups allow me to increase the profitability of my SaaS business?]]></title><description><![CDATA[<p>Consider this management strategy for your market entry approach as explained in podcast episode 217: How do client groups allow me to increase the profitability of my SaaS business?</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: SEO SEM Ads CRM Marketing</p>]]></description><pubDate>Tue, 09 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:10:12</itunes:duration><link>https://thegrowthzone.alitu.com/episode/0fa8af0c-7e33-4b57-bc0d-677275858dd5</link><enclosure url="https://feeds.alitu.com/63073296/0fa8af0c-7e33-4b57-bc0d-677275858dd5.mp3?t=1697969566000" length="10308233" type="audio/mpeg"></enclosure><itunes:episode>217</itunes:episode><podcast:episode>217</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">1b77fd1b-6801-4047-b1f3-b00d9eb82687</guid><itunes:title><![CDATA[How can I increase the value of backlinks using my content strategy in combo with a business analytics tool?]]></itunes:title><title><![CDATA[How can I increase the value of backlinks using my content strategy in combo with a business analytics tool?]]></title><description><![CDATA[<p>Make use of this insight from this podcast episode 216: How can I increase the value of backlinks using my content strategy in combo with a business analytics tool?</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: SEO SEM Ads CRM Marketing</p>]]></description><pubDate>Mon, 08 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:09:59</itunes:duration><link>https://thegrowthzone.alitu.com/episode/1b77fd1b-6801-4047-b1f3-b00d9eb82687</link><enclosure url="https://feeds.alitu.com/63073296/1b77fd1b-6801-4047-b1f3-b00d9eb82687.mp3?t=1697969569000" length="10109284" type="audio/mpeg"></enclosure><itunes:episode>216</itunes:episode><podcast:episode>216</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">f53ba640-c884-4a35-a6a3-de4e2d9512a1</guid><itunes:title><![CDATA[How do different turbine engines impact the flying experience?]]></itunes:title><title><![CDATA[How do different turbine engines impact the flying experience?]]></title><description><![CDATA[<p>Enjoy this new Aviation Sunday Episode where Christian shares with you his passion for aviation. Todays topic: How do different turbine engines impact the flying experience?</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: #aviation #turbine #turbofan #flying #management #howtofly #turboprop #basicsofflying #deicing #combustion #aircraftengine #pilot</p>]]></description><pubDate>Sun, 07 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:17:43</itunes:duration><link>https://thegrowthzone.alitu.com/episode/f53ba640-c884-4a35-a6a3-de4e2d9512a1</link><enclosure url="https://feeds.alitu.com/63073296/f53ba640-c884-4a35-a6a3-de4e2d9512a1.mp3?t=1697969569000" length="17074574" type="audio/mpeg"></enclosure><itunes:image href="https://feeds.alitu.com/63073296/f53ba640-c884-4a35-a6a3-de4e2d9512a1.jpg"></itunes:image><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">f6adf827-ce4d-46a2-a2b8-5d2e9dcc6372</guid><itunes:title><![CDATA[Generating the second sale is easier if your CRM tells you what your client wants to hear]]></itunes:title><title><![CDATA[Generating the second sale is easier if your CRM tells you what your client wants to hear]]></title><description><![CDATA[<p>Increase your revenue with the help of this podcast episode 215: Generating the second sale is easier if your CRM tells you what your client wants to hear</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: #strategy #sales #business #management# entrepreneurship #Marketing</p>]]></description><pubDate>Sat, 06 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:13:24</itunes:duration><link>https://thegrowthzone.alitu.com/episode/f6adf827-ce4d-46a2-a2b8-5d2e9dcc6372</link><enclosure url="https://feeds.alitu.com/63073296/f6adf827-ce4d-46a2-a2b8-5d2e9dcc6372.mp3?t=1697969572000" length="13394862" type="audio/mpeg"></enclosure><itunes:episode>215</itunes:episode><podcast:episode>215</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">eb75911f-8015-4569-9be5-518e163b667c</guid><itunes:title><![CDATA[How do I track my worktime so that my client is happy to pay while i do not clatter my CRM?]]></itunes:title><title><![CDATA[How do I track my worktime so that my client is happy to pay while i do not clatter my CRM?]]></title><description><![CDATA[<p>Takes nots while listning to this podcast episode 214: How do I track my worktime so that my client is happy to pay while i do not clatter my CRM?</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: SEO SEM Ads CRM Marketing</p>]]></description><pubDate>Fri, 05 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:15:40</itunes:duration><link>https://thegrowthzone.alitu.com/episode/eb75911f-8015-4569-9be5-518e163b667c</link><enclosure url="https://feeds.alitu.com/63073296/eb75911f-8015-4569-9be5-518e163b667c.mp3?t=1697969572000" length="15565742" type="audio/mpeg"></enclosure><itunes:episode>214</itunes:episode><podcast:episode>214</podcast:episode><itunes:explicit>false</itunes:explicit></item><item><guid isPermaLink="false">b72468f0-21b7-4d45-9e18-9fec69f7c422</guid><itunes:title><![CDATA[Do i need to integrate my CRM system with Project management and Team Coordination platforms]]></itunes:title><title><![CDATA[Do i need to integrate my CRM system with Project management and Team Coordination platforms]]></title><description><![CDATA[<p>Get some helpful insights by listening to this podcast episode 213: Do i need to integrate my CRM system with Project management and Team Coordination platforms.</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: SEO SEM Ads CRM Marketing</p>]]></description><pubDate>Thu, 04 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:13:35</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b72468f0-21b7-4d45-9e18-9fec69f7c422</link><enclosure url="https://feeds.alitu.com/63073296/b72468f0-21b7-4d45-9e18-9fec69f7c422.mp3?t=1697969575000" length="13569986" type="audio/mpeg"></enclosure><itunes:episode>213</itunes:episode><podcast:episode>213</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">6c50ecd0-3cda-4aea-9b78-2061f1edcbc6</guid><itunes:title><![CDATA[How do i configure my CRM to follow the ABC lifetime value startegy]]></itunes:title><title><![CDATA[How do i configure my CRM to follow the ABC lifetime value startegy]]></title><description><![CDATA[<p>Enjoy podcast episode 210: How do i configure my CRM to follow the ABC lifetime value strategy</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: SEO SEM Ads CRM Marketing Sales Strategic Management</p>]]></description><pubDate>Wed, 03 Mar 2021 14:00:00 GMT</pubDate><itunes:duration>00:12:20</itunes:duration><link>https://thegrowthzone.alitu.com/episode/6c50ecd0-3cda-4aea-9b78-2061f1edcbc6</link><enclosure url="https://feeds.alitu.com/63073296/6c50ecd0-3cda-4aea-9b78-2061f1edcbc6.mp3?t=1697969575000" length="12367518" type="audio/mpeg"></enclosure><itunes:episode>210</itunes:episode><podcast:episode>210</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">648ef420-d4ac-4df9-aaff-076634cdc5ad</guid><itunes:title><![CDATA[Do i automate all my funnel emails or should i use my CRM to intensify the percieved value for my lead]]></itunes:title><title><![CDATA[Do i automate all my funnel emails or should i use my CRM to intensify the percieved value for my lead]]></title><description><![CDATA[<p>In this podcast episode Number 211 Christian is offering you insights into: Do I automate all my funnel emails or should i use my CRM to intensify the percieved value for my lead</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: SEO SEM Ads CRM Marketing</p>]]></description><pubDate>Tue, 02 Mar 2021 16:00:00 GMT</pubDate><itunes:duration>00:16:30</itunes:duration><link>https://thegrowthzone.alitu.com/episode/648ef420-d4ac-4df9-aaff-076634cdc5ad</link><enclosure url="https://feeds.alitu.com/63073296/648ef420-d4ac-4df9-aaff-076634cdc5ad.mp3?t=1697969579000" length="16360282" type="audio/mpeg"></enclosure><itunes:episode>211</itunes:episode><podcast:episode>211</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">e7c4e55b-2a98-4351-b991-10ddfefbc052</guid><itunes:title><![CDATA[How to generate leads while recruiting to fill vacancies in your business?]]></itunes:title><title><![CDATA[How to generate leads while recruiting to fill vacancies in your business?]]></title><description><![CDATA[<p>Listen to this podcast episode 212 on sales and marketing: How to generate leads while recruiting to fill vacancies in your business? Understand also how your CRM and ERP System can increase your chances of generating multiple sales.</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: SEO SEM Ads CRM Marketing</p>]]></description><pubDate>Mon, 01 Mar 2021 15:00:00 GMT</pubDate><itunes:duration>00:13:08</itunes:duration><link>https://thegrowthzone.alitu.com/episode/e7c4e55b-2a98-4351-b991-10ddfefbc052</link><enclosure url="https://feeds.alitu.com/63073296/e7c4e55b-2a98-4351-b991-10ddfefbc052.mp3?t=1697969578000" length="13128204" type="audio/mpeg"></enclosure><itunes:episode>212</itunes:episode><podcast:episode>212</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">d387a193-27d6-4463-894f-39fc697256f2</guid><itunes:title><![CDATA[How to make google love you? Scale organic search and conversion rate]]></itunes:title><title><![CDATA[How to make google love you? Scale organic search and conversion rate]]></title><description><![CDATA[<p>In this episode Christian is discussing search engine optimization strategies with Jarod Spiewak: <em>How to make google love you?</em></p> <p>By working on <strong>organic search call volume and conversion rate optimization</strong> businesses can build longterm lead generating marketing activities that help them scale their business even in the nice with out the budget of larger competitors.</p> <p><strong>Who is Jarod Spiewak?</strong></p> <p>Jarod Spiewak is the founder and lead strategist of Blue Dog Media, a boutique, <strong>strategy-first, agency</strong> that helps exceptional businesses run <strong>sophisticated ROI-positive marketing campaigns</strong> to fuel <span style= "text-decoration: underline;">long-term growth</span>, without all the typical agency BS.</p> <p>After working in corporate America for a year and deciding it wasn't for him, Jarod ventured back into the world of online marketing where he "absorbed knowledge like a sponge" working for $5/hr on the side to hone his skill.</p> <p>Jarod didn't feel as though the agency that he wanted to work for existed, so he started it instead. A boutique agency that values results, honest communication, transparency, education, and cutting through the BS.</p> <p>Blue Dog Media's focus is on generating an ROI - or - helping clients make more money than they invest. Some of Blue Dog Media's success stories include helping a personal injury law firm increase their <strong>organic search call volume</strong> by over 170%, <strong>reducing the cost per conversion</strong> for a couples therapist by 75%, and improving the conversion rate for a criminal defense lawyer by over 320%.</p> <p>As a boutique agency, Blue Dog Media works with a limited number of businesses at a time, as their focus is on getting results and <strong>improving the quality of their services</strong>, not making another sale.</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>Go to the podcast website for more content and discuss with the host current trends:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>Keywords of this episode: SEO SEM Ads CRM Marketing</p>]]></description><pubDate>Thu, 25 Feb 2021 15:00:00 GMT</pubDate><itunes:duration>00:41:55</itunes:duration><link>https://thegrowthzone.alitu.com/episode/d387a193-27d6-4463-894f-39fc697256f2</link><enclosure url="https://feeds.alitu.com/63073296/d387a193-27d6-4463-894f-39fc697256f2.mp3?t=1697969583000" length="40766319" type="audio/mpeg"></enclosure><itunes:episode>209</itunes:episode><podcast:episode>209</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">d223e225-4238-4975-8d35-1f4e13f5a2cd</guid><itunes:title><![CDATA[5 ways to make hiring good salespeople easier, to fuel your startup growth]]></itunes:title><title><![CDATA[5 ways to make hiring good salespeople easier, to fuel your startup growth]]></title><description><![CDATA[<p>Gain a competitve advantage by listening to this episode with Dan Morris (USA/UK): 5 ways to make hiring good salespeople easier, to fuel your startup growth</p> <p><strong>Who is Dan Morris?</strong></p> <p>Dan is an Investor & Advisor To B2B CEO's. He is on a Mission to impact 1000 businesses positively By 2025.</p> <p>His focus is on helping companies to succeed in volatile markets. He gets them to increase profitability from existing strategies. Dan guides CEOs towards taking positive steps forward to grow their business.</p> <p>Before turning 30, Dan left a <strong>finance career</strong> to join a digital agency that showed him what a <strong>fast-growing services business</strong> could be – it went on to sell for £100m.</p> <p>He then launched a <strong>digital signage network publishing content</strong> to thousands of screens, <strong>which failed</strong> due to the great recession and taught him a lot – but at the same time created an opportunity for him to move to the <strong>USA</strong> with the same investors from the screen network, and <span style="text-decoration: underline;">helped them build a content marketing agency</span> that reached #61 on the INC list – in extremely harsh market conditions.</p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>You will find more informative content on this podcast host website:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p>]]></description><pubDate>Sun, 21 Feb 2021 13:00:00 GMT</pubDate><itunes:duration>00:28:05</itunes:duration><link>https://thegrowthzone.alitu.com/episode/d223e225-4238-4975-8d35-1f4e13f5a2cd</link><enclosure url="https://feeds.alitu.com/63073296/d223e225-4238-4975-8d35-1f4e13f5a2cd.mp3?t=1697969582000" length="27494631" type="audio/mpeg"></enclosure><itunes:episode>208</itunes:episode><podcast:episode>208</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">5f164a81-fbca-43d8-a603-604bc0759732</guid><itunes:title><![CDATA[Understand the key issues that a market maker or trading platform can have on your stock market investments]]></itunes:title><title><![CDATA[Understand the key issues that a market maker or trading platform can have on your stock market investments]]></title><description><![CDATA[<p>In this episode Christian tells you about big traders and what happens in the market when retail travers place the wrong orders.</p> <p>Todays topic is: <strong><em>Understand the key issues that a market maker or trading platform can have on your stock market investments</em></strong></p> <p>When private investors  (=retail traders) try to participate in the stock market they tend to gamble <span style= "text-decoration: underline;">small amounts of money</span>. The big <strong>banks, hedgefunds and professional traders</strong> notice when someone is <span style= "text-decoration: underline;">placing orders</span> in the range of $1,000-150,000. If multiple buyers ask for such amounts of stock or options they can easily stand out. </p> <p>Unfortunately, small investors often only can buy stocks or option via their local bank, <strong>online trading services</strong>, <strong>neobrokers</strong> or mainstream brokers. Some of them offer access to their own online platform or app. They <em>show you their version of the market</em>.</p> <p>Some trading platforms are so flat that <strong>they need other brokers</strong> to access the market. This still leads to you having to place orders through a tunnel where at the end of the tunnel a <strong>market maker is taking a lot of money from you</strong> even if you are told you are not paying any commissions. Their spread and kickbacks are the <strong>hidden fees</strong> you are being made to pay. </p> <p>Having access to different platforms allows you to see the <strong>real market prices</strong> and the "<em>artificial market price</em>". </p> <p>Using such trading platforms as banks, market makers or neobrokers would usually be something <span style= "text-decoration: underline;">I try to avoid</span>. If you have different access gates you can integrate this into your risk management. </p> <p>Professional Trading is not gambling. Only those who gamble their entire saving in the stock market are <strong>fools</strong>. They will be run over by the big guys that direct the market where they want it to go! </p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>You will find more informative content on this podcast host website:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p>]]></description><pubDate>Wed, 17 Feb 2021 15:00:00 GMT</pubDate><itunes:duration>00:20:19</itunes:duration><link>https://thegrowthzone.alitu.com/episode/5f164a81-fbca-43d8-a603-604bc0759732</link><enclosure url="https://feeds.alitu.com/63073296/5f164a81-fbca-43d8-a603-604bc0759732.mp3?t=1697969586000" length="20032200" type="audio/mpeg"></enclosure><itunes:episode>207</itunes:episode><podcast:episode>207</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">71f70012-a406-4d06-b6d2-74b9c2e570d7</guid><itunes:title><![CDATA[How do you use funds to scale your financial capabilites versus using a savings account]]></itunes:title><title><![CDATA[How do you use funds to scale your financial capabilites versus using a savings account]]></title><description><![CDATA[<p>Be sensible and do not gamble on the stock market. Instead learn from this episode how to start small and end with a healthy financial backbone by listening to this episode on:</p> <p><strong>How do you use funds to scale your financial capabilites versus using a savings account</strong></p> <p>Learn how you can gradually build up your financial assets even if you can only save $50 €100 or 200 pounds every month. Start small and avoid wasting your money on a savings account as only the bank is making money at your expense.</p> <p>The opportunity you choose should be in correlation to your financial scalability. If you have saved unter $10,000 stay out of the stock maket and do not buy shares. </p> <p>Here are my key trading rules:</p> <ol> <li><strong>use your brain</strong></li> <li>don't be greedy and <strong>don't gamble</strong></li> <li><strong>don't listen</strong> to the <strong>bank</strong></li> <li><strong>educate yourself</strong> using true knowledge</li> <li><span style="text-decoration: underline;">Go against the tide</span></li> <li>Never invest money you can not say good bye</li> </ol> <p>My key trading rules are part of risk management. When you violate them, the risk of loosing money exits any strateosphere above you.</p> <p>Don't be silly and blow the money in your chimney. </p> <p><strong>Want more content?</strong> follow me on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p>You will find more informative content on this podcast host website:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p>]]></description><pubDate>Tue, 16 Feb 2021 15:00:00 GMT</pubDate><itunes:duration>00:21:48</itunes:duration><link>https://thegrowthzone.alitu.com/episode/71f70012-a406-4d06-b6d2-74b9c2e570d7</link><enclosure url="https://feeds.alitu.com/63073296/71f70012-a406-4d06-b6d2-74b9c2e570d7.mp3?t=1697969586000" length="21448434" type="audio/mpeg"></enclosure><itunes:episode>206</itunes:episode><podcast:episode>206</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">5c4ed580-577d-486b-8fee-54f5422a7e35</guid><itunes:title><![CDATA[How to increase your personal and business wealth using the stock market]]></itunes:title><title><![CDATA[How to increase your personal and business wealth using the stock market]]></title><description><![CDATA[<p>Get insights on the strategies to diversify your income by listening to this set of podcast episodes.</p> <p>Today's topic: <strong>How to increase your personal and business wealth using the stock market</strong></p> <p>People are gambling their savings and retirement piggy banks just in the hope to become billionaires. They follow blindly agitators and let themselves become human bots. </p> <p>This somehow reminds me of Douglas Adams book "<strong>the hitchhiker's guide to the galaxy</strong>". </p> <p>The stockmarket offers <strong>many opportunities</strong> to make people's savings work harder that being lazy in a savings account that does not generate any real interest.</p> <p>After having been <strong>making and losing money on the stock market</strong> in the past 30 years, I would like to share with my listeners a set of educational episodes to help them use the market in a safer and smarter way. This will not make you a billionaire, but it gets you the cash you need to <span style= "text-decoration: underline;">move from a savings account to eventually a board member of a VC</span>.</p> <p>I lost 15 years ago 3x the money I investet in the stock market with a commitment outside the stock market. That shows that you can not blaim all losses to wall street. Humans make stupid decisions and waste the cash on stupid people!</p> <p>So be sensible and learn from the wisdom i am willing to share with you. </p> <p>Disclaimer: this is no financial advice! I am not promoting any particular stock or group. I am sharing with you my thoughts and experience on how to avoid loosing money.</p> <p><strong>Get more content from the host of the show:</strong></p> <p>You are considering to read more informative content from the host? Go to his personal page:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by follow him on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p>]]></description><pubDate>Mon, 15 Feb 2021 16:30:00 GMT</pubDate><itunes:duration>00:21:28</itunes:duration><link>https://thegrowthzone.alitu.com/episode/5c4ed580-577d-486b-8fee-54f5422a7e35</link><enclosure url="https://feeds.alitu.com/63073296/5c4ed580-577d-486b-8fee-54f5422a7e35.mp3?t=1697969590000" length="21137932" type="audio/mpeg"></enclosure><itunes:episode>205</itunes:episode><podcast:episode>205</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">010384ce-b7a4-4832-a768-7cdd70719bbb</guid><itunes:title><![CDATA[How a business can create and launch an online school as an additional source of revenue]]></itunes:title><title><![CDATA[How a business can create and launch an online school as an additional source of revenue]]></title><description><![CDATA[<p>Enjoy this podcast episode where Christian talks with <strong>Panos Siozon</strong> (Greece/Cypress) on following elearning topic: <em>How a business can create and launch an online school as an additional source of revenue.</em></p> <p>To create your own <a href="https://learnworlds.com" target= "_blank" rel="noopener">online training environment</a> go to: <a href="https://learnworlds.com" target="_blank" rel= "noopener">learnworlds.com</a></p> <p><strong>What is learnworlds?</strong></p> <p>The best online course platform for creating, selling and promoting your online courses. Start monetizing your skills, experiences and your audience.</p> <p>Boost usage, satisfaction and retention for professional and compliance training, continuing education, and employee/customer onboarding.</p> <p><strong><em>Engage learners with video interactions</em></strong>, note-taking, interactive ebooks, self-assessment, certificates, SCORM and much more.</p> <p>Beautiful themes for your course player and flexibility for free, paid, private, drip-fed or curated course pathways.</p> <p><strong>Effortlessly convert your videos</strong> into exceptional experiences with automatically extracted <strong>transcripts</strong>, quizzes, and tables of contents.</p> <p><strong>Nurture your community</strong> and create lasting relationships with a social-first training school.</p> <p><strong>Get more content from the host of the show:</strong></p> <p>You are considering to read more informative content from the host? Go to his personal page:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by follow him on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p>]]></description><pubDate>Fri, 12 Feb 2021 15:00:00 GMT</pubDate><itunes:duration>00:37:42</itunes:duration><link>https://thegrowthzone.alitu.com/episode/010384ce-b7a4-4832-a768-7cdd70719bbb</link><enclosure url="https://feeds.alitu.com/63073296/010384ce-b7a4-4832-a768-7cdd70719bbb.mp3?t=1697969590000" length="36724466" type="audio/mpeg"></enclosure><itunes:episode>204</itunes:episode><podcast:episode>204</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">3832db24-16c2-43aa-a767-cc40c6b0ac53</guid><itunes:title><![CDATA[How to use metaphysics in your business as competitive advantage]]></itunes:title><title><![CDATA[How to use metaphysics in your business as competitive advantage]]></title><description><![CDATA[<p>How to use metaphysics in your business as competitive advantage.</p> <p>Every business needs to <strong>attract talents</strong> and invest in the <strong>development of the future leadership</strong>. Hence, HR usually tries to <span style= "text-decoration: underline;"><strong>spot the high potentials</strong></span> in a <strong>corporate environment</strong>. They look for work on the job experiences for such people so that they are ready eventually to <strong>become</strong> department leaders, heads of division and eventually <strong>the CEO</strong>.</p> <p>The same <strong>applies to small businesses</strong>. They need the future generations of management by finding and developing the right people they can trust to take care of the business.</p> <p>That is where a more profound <a href="https://meetsuebb.com" target="_blank" rel="noopener">personal development strategy</a> is gradually <strong>entering western company culture</strong>. It started with basic <strong>coaching and structured coaching</strong>. That has its limitations.</p> <p>This is where <strong>metaphysics</strong> takes it to the <strong>next level</strong>. The person getting their personal <a href="https://meetsuebb.com" target="_blank" rel= "noopener">metaphysics analysis gain insights into their own <strong>personality, strengths, weaknesses and potentials</strong></a>. For an HR manager it makes it easier to adapt their <strong>HR development strategy</strong> for that particular individual to a higher degree that these people do not drop out half way or cause terrible damage to the business.</p> <p>The person (employee) benefiting from the assessment via a very <strong>special analysis combined with mentoring or coaching</strong>. They become aware of themselves and are able to <strong>drive their personal development in a direction</strong> that will be <span style= "text-decoration: underline;"><strong>fulfilling and realistic</strong></span>. </p> <p><strong>Limiting believes</strong> are usually imposed on people by their parents and environment when they were growing up. Teachers often downplay people with <strong>high potentials</strong> if they themselves are a failure or <span style="text-decoration: underline;">dissatisfied with their own career choice</span>. A good teacher builds up the pupils by <strong>providing knowledge and confidence</strong>.</p> <p>That is where metaphysics can help business leaders even to <strong>mentor the next generation</strong> - be it their children or a selected individual to take over the business at a certain time.</p> <p>Have look here to get more insights on the topic of metaphysics in a business environment: <a href= "https://meetsuebb.com">https://meetsuebb.com</a></p> <p> </p> <p><strong>Get more content from the host of the show:</strong></p> <p>You are considering to read more informative content from the host? Go to his personal page:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by follow him on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p>]]></description><pubDate>Thu, 11 Feb 2021 02:30:00 GMT</pubDate><itunes:duration>00:23:06</itunes:duration><link>https://thegrowthzone.alitu.com/episode/3832db24-16c2-43aa-a767-cc40c6b0ac53</link><enclosure url="https://feeds.alitu.com/63073296/3832db24-16c2-43aa-a767-cc40c6b0ac53.mp3?t=1697969594000" length="22701893" type="audio/mpeg"></enclosure><itunes:episode>203</itunes:episode><podcast:episode>203</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">d12d8af3-4a67-41d0-ab94-d912ad993974</guid><itunes:title><![CDATA[How an agile approach in software development helps grow companies. Guest: Caleb Woods]]></itunes:title><title><![CDATA[How an agile approach in software development helps grow companies. Guest: Caleb Woods]]></title><description><![CDATA[<p>How an agile approach in software development helps grow companies. Guest: Caleb Woods</p> <p><strong>Caleb Woods is the CTO</strong> – Software Craftsman at RoleModel Software.</p> <p>RoleModel Software partners with its clients to <strong>understand their unique business context</strong> and create custom software that turns their “secret sauce” into an enhanced competitive edge.</p> <p>RoleModel Software has a projected <strong>revenue upwards of $5,000,000</strong> with over 100+ clients and a team of over 30+. RoleModel Software is <strong>perfect for startups in technology to Fortune 5 organizations</strong> in healthcare, we can help you achieve the business value you’re targeting.</p> <p> </p> <p><strong>Get more content from the host of the show:</strong></p> <p>You are considering to read more informative content from the host? Go to his personal page:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by follow him on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p>]]></description><pubDate>Wed, 03 Feb 2021 15:00:00 GMT</pubDate><itunes:duration>00:27:28</itunes:duration><link>https://thegrowthzone.alitu.com/episode/d12d8af3-4a67-41d0-ab94-d912ad993974</link><enclosure url="https://feeds.alitu.com/63073296/d12d8af3-4a67-41d0-ab94-d912ad993974.mp3?t=1697969594000" length="26902195" type="audio/mpeg"></enclosure><itunes:episode>202</itunes:episode><podcast:episode>202</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">c55eb657-d115-44fe-a62d-c77e3922f349</guid><itunes:title><![CDATA[How to plan and get your business sold using the strategies based on the new book "Exit Rich"]]></itunes:title><title><![CDATA[How to plan and get your business sold using the strategies based on the new book "Exit Rich"]]></title><description><![CDATA[<p>Enjoy this informative podcast episode discussing the new book "Exit Rich" with Michelle Seiler Tucker.</p> <p>This book is for business owners who need to learn to exit their business at the right moment with the right strategy. Many small business owners are so attached to their companies that they neglect the reality of eventually having to exit due to age or other unforseen situations.</p> <p><strong>Book Summary</strong></p> <p>In <em>Exit Rich</em>, Michelle Seiler Tucker, #1 bestselling author and leading authority on buying, selling, fixing, and growing businesses, joins forces with Sharon Lechter, finance expert and co-author of Rich Dad Poor Dad, to create a must-have guide for all business owners – whether they’re gearing up to sell a business now or just starting to build out their company – to sell for huge profits in the future.</p> <p>Pre-order the book at this site: <a href= "https://www.exitrichbook.com" target="_blank" rel= "noopener">www.exitrichbook.com</a></p> <p><strong>Get more content from the host of the show:</strong></p> <p>You are considering to read more informative content from the host? Go to his personal page:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by follow him on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p> </p>]]></description><pubDate>Sat, 30 Jan 2021 13:26:07 GMT</pubDate><itunes:duration>00:25:21</itunes:duration><link>https://thegrowthzone.alitu.com/episode/c55eb657-d115-44fe-a62d-c77e3922f349</link><enclosure url="https://feeds.alitu.com/63073296/c55eb657-d115-44fe-a62d-c77e3922f349.mp3?t=1697969598000" length="24869011" type="audio/mpeg"></enclosure><itunes:episode>201</itunes:episode><podcast:episode>201</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">75b7b6ba-88bf-4842-b86c-4ddf67a051ab</guid><itunes:title><![CDATA[How to amplify your webinars through conversational commerce]]></itunes:title><title><![CDATA[How to amplify your webinars through conversational commerce]]></title><description><![CDATA[<p>In today's podcast episode Christian discusses with Paul Ace (UK): How to amplify your webinars through conversational commerce</p> <p>Who is Paul Ace?</p> <p>He is the founder of <a href= "https://amplifyccom.com">amplifyccom.com</a> and started out as a wedding singer before starting his first ecommerce venture 10 years ago. He is based in Darbishire (near Birmingham).</p> <p>Find out how he helps his clients in the US, Australia and UK to scale the success rate of their webinar funnels. </p> <p><strong>Get more content from the host of the show:</strong></p> <p>You are considering to read more informative content from the host? Go to his personal page:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by follow him on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p> </p>]]></description><pubDate>Tue, 26 Jan 2021 16:48:47 GMT</pubDate><itunes:duration>00:40:10</itunes:duration><link>https://thegrowthzone.alitu.com/episode/75b7b6ba-88bf-4842-b86c-4ddf67a051ab</link><enclosure url="https://feeds.alitu.com/63073296/75b7b6ba-88bf-4842-b86c-4ddf67a051ab.mp3?t=1697969598000" length="39083887" type="audio/mpeg"></enclosure><itunes:episode>200</itunes:episode><podcast:episode>200</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">5ba4b1f6-907b-4dc4-9c51-9ae4a22630a4</guid><itunes:title><![CDATA[How email marketing is changing and what businesses need to do to not be filtered out.]]></itunes:title><title><![CDATA[How email marketing is changing and what businesses need to do to not be filtered out.]]></title><description><![CDATA[<p>Listen to this podcast episode where Christian is discussing with aWeber's Founder & CEO Tom Kulzer about email marketing.</p> <p>Today's topic: The evolution of email: what businesses need to know about how email is changing</p> <p><strong>Who is Tom?</strong></p> <p>CEO and Founder Tom Kulzer. Tom built AWeber back in 1998 and has grown it into a thriving SaaS business which has served over 1 million customers. You can get a free account on <a href= "https://www.aweber.com" target="_blank" rel= "noopener">www.aweber.com</a></p> <p><strong>Get more content from the host of the show:</strong></p> <p>You are considering to read more informative content from the host? Go to his personal page:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by follow him on <a href= "https://twitter.com/capbartsch">Twitter @capbartsch</a></p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#emailmarketing #marketing #aweber #ampforemail #advice #howto #pennsylvania  </p>]]></description><pubDate>Tue, 19 Jan 2021 14:00:00 GMT</pubDate><itunes:duration>00:35:04</itunes:duration><link>https://thegrowthzone.alitu.com/episode/5ba4b1f6-907b-4dc4-9c51-9ae4a22630a4</link><enclosure url="https://feeds.alitu.com/63073296/5ba4b1f6-907b-4dc4-9c51-9ae4a22630a4.mp3?t=1697969602000" length="34194370" type="audio/mpeg"></enclosure><itunes:episode>199</itunes:episode><podcast:episode>199</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">b7c1dbb1-7cb9-4b5d-9c14-55e077aac650</guid><itunes:title><![CDATA[How can companies get employees and outsiders to view them as a great place to work?]]></itunes:title><title><![CDATA[How can companies get employees and outsiders to view them as a great place to work?]]></title><description><![CDATA[<p>Enjoy this episode with Christian and his guest Alex Yastrebenetsky (#Cincinnati): Every company wants employees and "outsiders" to view them as a great place to work. How can organizational leaders make this a reality?</p> <p><strong>Get more content from the host of the show:</strong></p> <p>If you are considering to read more informative content from the host, maybe you want to go to his personal page where you can find out what is going on at:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by following him on Twitter @capbartsch</p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#employerbranding #hrmarketing #branding #marketing #advice #brandinsistance #brandloyalty #employer #bestplacetowork #jobmarket #humanresources</p>]]></description><pubDate>Tue, 12 Jan 2021 16:45:00 GMT</pubDate><itunes:duration>00:32:30</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b7c1dbb1-7cb9-4b5d-9c14-55e077aac650</link><enclosure url="https://feeds.alitu.com/63073296/b7c1dbb1-7cb9-4b5d-9c14-55e077aac650.mp3?t=1697969602000" length="31731567" type="audio/mpeg"></enclosure><itunes:episode>198</itunes:episode><podcast:episode>198</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">8509c5bd-7bc2-4b8c-8fc1-de26147cccab</guid><itunes:title><![CDATA[197 Why is the police being forced to act like a tax collector]]></itunes:title><title><![CDATA[197 Why is the police being forced to act like a tax collector]]></title><description><![CDATA[<p>197 Why is the police being forced to act like a tax collector</p> <p><strong>Get more content from the host of the show:</strong></p> <p>If you are considering to read more informative content from the host, maybe you want to go to his personal page where you can find out what is going on at:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by following him on Twitter @capbartsch</p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#innovation #startups #driving #roadsafety #tax #speedcameras #hiddentaxes #blitzer</p>]]></description><pubDate>Thu, 31 Dec 2020 16:38:59 GMT</pubDate><itunes:duration>00:15:12</itunes:duration><link>https://thegrowthzone.alitu.com/episode/8509c5bd-7bc2-4b8c-8fc1-de26147cccab</link><enclosure url="https://feeds.alitu.com/63073296/8509c5bd-7bc2-4b8c-8fc1-de26147cccab.mp3?t=1697969605000" length="15118943" type="audio/mpeg"></enclosure><itunes:episode>197</itunes:episode><podcast:episode>197</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">8618a99c-030c-4564-baf5-b509cce0f35a</guid><itunes:title><![CDATA[196 Why speeding cameras generate hidden taxes instead of real road safety]]></itunes:title><title><![CDATA[196 Why speeding cameras generate hidden taxes instead of real road safety]]></title><description><![CDATA[<p>Listen to this podcast episode 196: <strong>Why speeding cameras generate hidden taxes instead of real road safety</strong>. In most cases you will notice that these cameras are not set up where they actually protect our kids on their way to school.</p> <p>Governments like having them where they can tax you very often. Why do you put a mobile speed camara on a holy day? Obviously they know they can <strong>collect a lot of camera road tax</strong> as you visit your family for xmas. Are you helping your community by shopping for elderly so that they are not at risk of catching the virus in busy stores?</p> <p>Well, you are being charged <strong>parking fines</strong>, <strong>speeding fines</strong> and even <strong>MOT date fines</strong>. They are <strong>not putting your tax money</strong> to <span style="text-decoration: underline;">improve our hospitals and pay nurses a respectable wage</span>.</p> <p>The <span style="text-decoration: underline;">politicials buy themselves expensive cars and toys</span> while you work your head off in a stuffy home office for a reduced wage. Isn't that <strong>nasty way of inventing new taxes</strong> instead of <span style="text-decoration: underline;">helping people survive</span> during the economic crisis this pandemic has caused?</p> <p>Just look at how the EU was risking a new economic crisis just by being stubborn with the british. Both sides will see a hype in unemployment figures as <strong>a lot of jobs disappear</strong> - if this <strong>Brexit trade deal</strong> goes south.</p> <p>I will tell you how you can stop this pestering without needing to tell you stupid stories like those conspiracy theorists that want you to buy their <em>stupid aluminium hats</em>. Crazzy lot!</p> <p><strong>Get more content from the host of the show:</strong></p> <p>If you are considering to read more informative content from the host, maybe you want to go to his personal page where you can find out what is going on at:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by following him on Twitter @capbartsch</p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#innovation #startups #driving #roadsafety #tax #speedcameras #hiddentaxes #blitzer</p>]]></description><pubDate>Wed, 30 Dec 2020 22:27:43 GMT</pubDate><itunes:duration>00:17:25</itunes:duration><link>https://thegrowthzone.alitu.com/episode/8618a99c-030c-4564-baf5-b509cce0f35a</link><enclosure url="https://feeds.alitu.com/63073296/8618a99c-030c-4564-baf5-b509cce0f35a.mp3?t=1697969605000" length="17254861" type="audio/mpeg"></enclosure><itunes:episode>196</itunes:episode><podcast:episode>196</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">599d184e-4027-46bd-a3cf-163f30b95a27</guid><itunes:title><![CDATA[How tech companies can grow beyond the rule of 40? with Dan McGaw]]></itunes:title><title><![CDATA[How tech companies can grow beyond the rule of 40? with Dan McGaw]]></title><description><![CDATA[<p>Speaking with Dan McGaw (Orlando, USA) on this Topic: How tech companies can grow beyond the rule of 40?</p> <p><strong>Topic Introduction:</strong></p> <p>The Rule of 40 balances sales growth and profitability in hyper-growth SaaS companies. With an emphasis on sales growth and scale in these businesses, the Rule of 40 essentially states that a SaaS company can be considered “healthy” if its sales growth and profitability are a combined 40%. </p> <p><strong>Who is Dan McGaw?</strong></p> <p>MarTech expert, award-winning entrepreneur and speaker and a United States Ambassador of Entrepreneurship</p> <p>How to connect: ....</p> <p> </p> <p><strong>Get more content from the host of the show:</strong></p> <p>If you are considering to read more informative content from the host, maybe you want to go to his personal page where you can find out what is going on at:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by following him on Twitter @capbartsch</p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#innovation #startups #leadership #marketing #visionary #strategy #business #nextgeneration #purposefulwork #mission #innovator #vision</p>]]></description><pubDate>Sun, 27 Dec 2020 15:00:00 GMT</pubDate><itunes:duration>00:30:55</itunes:duration><link>https://thegrowthzone.alitu.com/episode/599d184e-4027-46bd-a3cf-163f30b95a27</link><enclosure url="https://feeds.alitu.com/63073296/599d184e-4027-46bd-a3cf-163f30b95a27.mp3?t=1697969609000" length="30214521" type="audio/mpeg"></enclosure><itunes:episode>195</itunes:episode><podcast:episode>195</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">21142fcb-1522-40c7-9753-0eb2f98acf38</guid><itunes:title><![CDATA[The core elements of a growth and scaling strategy in 2021 - Maceo Jourdan]]></itunes:title><title><![CDATA[The core elements of a growth and scaling strategy in 2021 - Maceo Jourdan]]></title><description><![CDATA[<p>Discussing with Maceo Jourdan following Topic: The core elements of a growth and scaling strategy in 2021</p> <p><strong>Topic introduction:</strong></p> <p>Maceo's business expertise can help your listeners grow, scale, market, and even sell their business no matter the size!</p> <p><strong>Sitting at the Log-fire Conversation:</strong></p> <p>1) If i were to start a tech company in 2021 what would be the core elements of my growth and scaling strategy?</p> <p>2) How would you market this company's problem solving solution to B2B clients?</p> <p>3) What pitfalls should i be looking to avoid so that the business valuation does not stall?</p> <p><strong>Get more content from the host of the show:</strong></p> <p>If you are considering to read more informative content from the host, maybe you want to go to his personal page where you can find out what is going on at:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by following him on Twitter @capbartsch</p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#innovation #startups #leadership #marketing #visionary #strategy #business #nextgeneration #purposefulwork #mission #innovator #vision</p>]]></description><pubDate>Sat, 26 Dec 2020 15:00:00 GMT</pubDate><itunes:duration>00:37:43</itunes:duration><link>https://thegrowthzone.alitu.com/episode/21142fcb-1522-40c7-9753-0eb2f98acf38</link><enclosure url="https://feeds.alitu.com/63073296/21142fcb-1522-40c7-9753-0eb2f98acf38.mp3?t=1697969609000" length="36737234" type="audio/mpeg"></enclosure><itunes:episode>194</itunes:episode><podcast:episode>194</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">b3164381-0b89-4476-9eea-0ca571a53ba1</guid><itunes:title><![CDATA[How will technology companies recruit and organize themselves as they relocate in 2021 - Ira Wolfe]]></itunes:title><title><![CDATA[How will technology companies recruit and organize themselves as they relocate in 2021 - Ira Wolfe]]></title><description><![CDATA[<p><strong>Speaking with Ira S Wolfe on this topic:</strong> How will technology companies recruit and organize themselves as they relocate in 2021</p> <p><strong>Topic introduction:</strong></p> <p>2020 has significantly impacted many businesses around the world. The most innovative and impactful organisations are adapting their employment strategies. Organizational development is driving a "work from a cheaper home town" policy while offices are being relocated to other states or closed entirely. 2021 will be the year of the virtual company (Virtual office)?</p> <p><strong>Sitting at the Log-fire Questions:</strong></p> <p>1) How has 2020 impacted the way tech companies are hiring talent?</p> <p>2) What can a business do to regain a competitive advantage in the new context of 2021?</p> <p>3) If I was starting a new tech company needing to hire 1000 people ... what do i need in 2021?</p> <p><strong>Get more content from the host of the show:</strong></p> <p>If you are considering to read more informative content from the host, maybe you want to go to his personal page where you can find out what is going on at:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by following him on Twitter @capbartsch</p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#innovation #startups #leadership #marketing #visionary #strategy #business #nextgeneration #purposefulwork #mission #innovator #vision</p>]]></description><pubDate>Fri, 25 Dec 2020 15:00:00 GMT</pubDate><itunes:duration>00:48:34</itunes:duration><link>https://thegrowthzone.alitu.com/episode/b3164381-0b89-4476-9eea-0ca571a53ba1</link><enclosure url="https://feeds.alitu.com/63073296/b3164381-0b89-4476-9eea-0ca571a53ba1.mp3?t=1697969613000" length="47144188" type="audio/mpeg"></enclosure><itunes:episode>193</itunes:episode><podcast:episode>193</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">8ec91565-eab6-43de-8177-ead7b0cbcd9e</guid><itunes:title><![CDATA[How company cultures are defined and contribute to a companys success story]]></itunes:title><title><![CDATA[How company cultures are defined and contribute to a companys success story]]></title><description><![CDATA[<p>Listen to this tactical converation with Brett Putter (London): How company cultures are defined and contribute to a companys success story</p> <p><strong>Introduction to the topic:</strong></p> <p>In Bretts latest book on <strong>company culture</strong> he provides great insights into how <strong>startups and high growth companies</strong> use their culture to <strong>achieve massive competitive advantage</strong>.</p> <p><strong>Who is Berett?</strong></p> <p>Bretton (Brett) Putter is an expert in company culture development who is consulted by companies and leaders worldwide to help design, develop and build high-performing cultures.</p> <p>He is the CEO of CultureGene, a culture leadership software and services platform. Prior to founding CultureGene Brett spent 16 years as the Managing Partner of a leading executive search firm <strong>based in London</strong> working with startups and high-growth companies in the <strong>UK, Europe and USA</strong>.</p> <p>In 2018 he published his first book, <span style= "text-decoration: underline;">Culture Decks Decoded</span> and his second book <span style="text-decoration: underline;">Own Your Culture</span>:</p> <p>How to Define, Embed and Manage your Company Culture in September 2020.</p> <p><strong>Get more content from the host of the show:</strong></p> <p>If you are considering to read more informative content from the host, maybe you want to go to his personal page where you can find out what is going on at:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by following him on Twitter @capbartsch</p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#innovation #startups #leadership #marketing #visionary #strategy #business #nextgeneration #purposefulwork #mission #innovator #vision</p>]]></description><pubDate>Thu, 24 Dec 2020 15:00:00 GMT</pubDate><itunes:duration>00:35:59</itunes:duration><link>https://thegrowthzone.alitu.com/episode/8ec91565-eab6-43de-8177-ead7b0cbcd9e</link><enclosure url="https://feeds.alitu.com/63073296/8ec91565-eab6-43de-8177-ead7b0cbcd9e.mp3?t=1697969613000" length="35067257" type="audio/mpeg"></enclosure><itunes:episode>192</itunes:episode><podcast:episode>192</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">9e069843-4f79-486f-a79a-aa1b98f4d10b</guid><itunes:title><![CDATA[187 How can you protect your parks against vandalism and crime when councils experience a loss of tax income?]]></itunes:title><title><![CDATA[187 How can you protect your parks against vandalism and crime when councils experience a loss of tax income?]]></title><description><![CDATA[<p>Listen to this podcast episode 187: How can you protect your parks against vandalism and crime when councils experience a loss of tax income?</p> <p><strong>Get more content from the host of the show:</strong></p> <p>If you are considering to read more informative content from the host, maybe you want to go to his personal page where you can find out what is going on at:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by following him on Twitter @capbartsch</p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#innovation #startups #engineering #electronics #marketing #visionary #strategy #business #nextgeneration #purposefulwork #mission #innovator #educatewithfun #listen #iot #vision</p>]]></description><pubDate>Thu, 24 Dec 2020 08:35:00 GMT</pubDate><itunes:duration>00:14:14</itunes:duration><link>https://thegrowthzone.alitu.com/episode/9e069843-4f79-486f-a79a-aa1b98f4d10b</link><enclosure url="https://feeds.alitu.com/63073296/9e069843-4f79-486f-a79a-aa1b98f4d10b.mp3?t=1697969617000" length="14187312" type="audio/mpeg"></enclosure><itunes:episode>187</itunes:episode><podcast:episode>187</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item><item><guid isPermaLink="false">616dddba-14b0-435e-8ee1-4c2691a8e76e</guid><itunes:title><![CDATA[5 unexpected lessons I’ve learned from being the only woman in the room - Lisa Sutton]]></itunes:title><title><![CDATA[5 unexpected lessons I’ve learned from being the only woman in the room - Lisa Sutton]]></title><description><![CDATA[<p>This episode #190 is all about: 5 unexpected lessons I’ve learned from being the only woman in the room</p> <p><strong>Topic introduction</strong></p> <p>Lisa has experienced quite a variety of adventures. From been Miss Nevada to becoming a successful entrepreneur and real estate investor. I believe that it is important for women and girls to recognize that they definately have a lot to bring to the table when it comes to leadership. Women often lack courage and are in fear of being one of the few among a board room full of men.</p> <p><strong>Sitting at the Log-fire Conversation</strong>:</p> <p>Entrepreneurs and corporate leaders have recognized that having a competent & confident woman on their board is a significant competitive advantage. Young women are even becoming the CEO, when their fathers step sideways to mentor their daughters , as they take over the reigns of the family business. Which 5 lessons do you have to share with us from being the omnly woman in the room?</p> <p><strong>Get more content from the host of the show:</strong></p> <p>If you are considering to read more informative content from the host, maybe you want to go to his personal page where you can find out what is going on at:</p> <p><a href= "https://meetchrisbartsch.com">https://meetchrisbartsch.com</a> </p> <p>or by following him on Twitter @capbartsch</p> <p><strong>Support the show</strong> by submitting a <strong>review</strong> to <a href="https://podchaser.com" target= "_blank" rel="noopener">podchaser.com</a></p> <p>#innovation #startups #leadership #marketing #visionary #strategy #business #nextgeneration #purposefulwork #mission #innovator #vision #women #businesswomen</p>]]></description><pubDate>Fri, 18 Dec 2020 23:14:06 GMT</pubDate><itunes:duration>00:21:19</itunes:duration><link>https://thegrowthzone.alitu.com/episode/616dddba-14b0-435e-8ee1-4c2691a8e76e</link><enclosure url="https://feeds.alitu.com/63073296/616dddba-14b0-435e-8ee1-4c2691a8e76e.mp3?t=1697969617000" length="20999733" type="audio/mpeg"></enclosure><itunes:episode>190</itunes:episode><podcast:episode>190</podcast:episode><itunes:explicit>false</itunes:explicit><itunes:author>Christian Bartsch</itunes:author></item></channel></rss>